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THE DIGITAL MUSEUM AS
PLATFORM
Cultural Institutions, Libraries and Open Linked Data by GFII, Paris 2013
Jacob R. Wang, National Museum of Denmark, @jacob_wang

OUTLINE Preamble // The switch from broadcast
CASE // #HACK4DK
Digital strategy // Look ahead, act now!
// Build a platform

The National Museum of Denmark Established 1807
550 employees | 1 million hours | 35 million Euro

The National Museum of Denmark Established 1807
10 million objects| 2 million images | 1 library

MISSION The National Museum embody and develop the prerequisites for
everyone to be able to gain insight into cultural history

We’re not in the MONEY-business
We’re in the VALUE-business!
(RE)USE = VALUE
Experience economy | Education | Cultural plurality


Odense City Museums, 1998

1950s - Invented and developed
1990s - Commercially available
2000s - Exponential growth all over

We’re here

Graphics from Smithsonian Learning Model >> CLICK ME
NEW social, communication, learning, creation, sharing
MECHANICS

SO WE’RE MOVING From broadcast to dialogue
From product to platform
From analogue to digital



HACKATHON A hackathon is an event in which computer programmers and
others in the field of software development, like graphic designers,
interface designers and project managers collaborate intensively
on software projects.
Wikipedia

Danish Agency for Culture
National Museum of Denmark
Royal Library of Denmark
The State Archives
We want to do a hackathon!!
To push for more open data
To have something cool built
To get in touch with developers



#HACK4DK KICKOFF October 2012 – 8 Ignite talks on open data/culture/source
Videocamera = Youtube ;)






10 PROTOTYPES Kulturarv
Datafest
Adopt a mound
Near something
Dead neighbours
YES Image analysis of artworks
Image mosaic/smashup
Danebrosmænd
SMK geoscraping
Mapping artworks



GREAT MEDIA-
COVERAGE “Hack-a-what?! Sounds interesting!”
FIRST CONTACT With developer communities in DK
GREAT FUN Everybody had a blast!
COOL PROJECTS Ideas and perspectives from “outsiders”

”This hackathon is a good example that (…)
cultural institutions have embraced the digital
challenge.
In my view, culture has great potential to become a
much larger force in the Danish society, and free
access to culture data is a big step in the right
direction.“
- Uffe Elbæk, Minister of Culture

OUTCOMES “for us” Deployment of Natmus API (beta)
Documentation of Royal Library API
Deployment of CPH City Archive API (alpha)
Real-world application of DK Heritage Agency API
Raised awareness of the value/potential of open data

PREPARATION ½ year easy + 2 weeks intensive planning
Budget: 4 x 650 Euro + 1300 Euro from Microsoft
Tools: Tumblr, Twitter, Facebook, G+ Hangouts, Google Docs

#HACK4DK 2013 MORE DATA, MORE TIME, MORE FOCUS
NEW PARTICIPANTS Institutions
Developers
Designers (GFX, UX, UI)
Concept designers
Storytellers
Teachers
Editors
MORE THEMES Gaming
Culture
Turism
”Borgerservice”
Education
#HACK4DK 2013 1st weekend in October (not confirmed)
MORE DATA, MORE TIME, MORE FOCUS
NEW PARTICIPANTS Institutions
Developers
Designers (GFX, UX, UI)
Concept designers
Storytellers
Teachers
Editors
MORE THEMES Gaming
Culture
Turism
”Borgerservice”
Education

MISSION The National Museum embody and develop the prerequisites for
everyone to be able to gain insight into cultural history

MISSION The National Museum embody and develop the prerequisites for
everyone to be able to gain insight into cultural history
We can’t do that alone!!!

MISSION The National Museum embody and develop the prerequisites for
everyone to be able to gain insight into cultural history
Via 3rd party mashups
Creating mashable content


DIGITAL HERITAGE STRATEGY Principles, tactics, trends and perspectives

Photo: http://preparingyourfamily.com

Further ‘Social Local Mobile Web 2.0’
Semantic Web, Singularity, “The future”
Built for the early web + broadcast
Photo: http://preparingyourfamily.com

THE STRATEGIST ”I will predict the future, and use this to carefully plan
our work in the years to come!”

Strategi & Vision

WHAT DOES THE FUTURE
HOLD? Relevant trends and disruptive tools
(Further SoLoMo, Semantic Web, Natural interfaces, Image
recognition, Augmented Reality, Artificial Intelligence)

WHAT CAN WE DO NOW? Pick principles and tactics + do stuff
(Government 2.0, Linked Open Data, Copyright Policy,
Infrastructure development, Digitisation, Metadata
production, Devops, Lean Startup methodologies)

THE DIGITAL NATIONAL MUSEUM 1 strategy, 1 project, 3 themes
Openess, Accessibility, Transparency
Digital platform development
Digital literacy
We’re putting the pedal to the metal!

THE DIGITAL NATIONAL MUSEUM Full digitisation and accessibility
Infrastructure development
Collection crowdsourcing
Open Source Tools
Community Focus

SUMMARY Supplement broadcast with dialogue
Build open and shareable ressources and tools
Support local action, Engage with users
Look ahead – act now!

Thank you!