The difference between a profile and business page

How to create a MASSIVE lead generating business page

The common mistakes to avoid How to attain page ownership & create links

to your page How to optimize your page to Be Found by

Google Learn what, when, and how to post

effectively Techniques to EASILY Increase Your Google

Ranking Important Tips for Social Media Success Plus so much more…

You will Learn:

Why Social MarketingWhy Social Marketing

Over 800 million active users on Facebook Websites are being left behind You need to be seen as a leader Reach a market not available anywhere else Facebook helps your SEO ranking LinkedIn is great for B2B marketing 60% are willing to post about products/services

in FB if they get a deal or discount

Getting StartedGetting Started Setting up your Facebook Profile Understanding Security and Settings Setting up your Facebook Business

Page Managing your Business Page Using the Tools and Resources Creating Facebook Ads Setting up your LinkedIn account

Social Media Social Media MARKETINGMARKETING

WHAT TO DO WHAT NOT TO DO WHO TO CONTACT WHAT TO SAY

Now that we have covered How To, let’s discuss:

What To DoWhat To Do

Be consistent, Post at least once per day on Facebook, 3-5 x per day on Twitter

Be authentic, personal and likeable Remember that People do business with

people NOT with businesses 80/20 Rule:

•80% informative, educational, & entertaining

•20% promotional

What To DoWhat To Do

You want your fans to interact with you You want them to like, comment, and/or

share your post, in that order of importance

Not all posts are equal with fan response Images are get the highest response Links are second highest Then questions Last is just a general post

What NOT To DoWhat NOT To Do

The keyword in Social Media Marketing is SOCIAL

So DON’T: Use the AMWAY pitch story techniqueUse social media as a broadcasting platform

Remember Social Media Marketing is a two way conversation.

WHO TO CONTACT

Determine whether you are a B2C, B2B or both

Set a strategy 1st. Don’t just start doing posting

Plan your work & Work your Plan Set goals & stay on track Set up a great page 1st with a landing

page, an offer, and opt-in form. Add content so when they come it looks

established

WHAT TO SAY

This is where most businesses struggle. Content must be interesting and relevant.

Here are 2 tips to help you:

Use RSS feeds to give you ideas for contentKnow the keywords for your business and search Google for appropriate content

WHERE TO BE

Do you use:Facebook, Twitter, LinkedIn, YouTube, Google + Google Places, Yelp, Foursquare, Yahoo Local, Bing, Merchant Circle, Angie’s List, Trip Advisor, Urban Spoon…………………?????????

WHERE TO BE

YESPick at least 3 sites to be on

and be consistent with posting to them.

Be FoundBe FoundPost consistently so your page is an active resource for visitors. You want potential clients to see you every time they go to those sites. It is just like going to every networking event in town so you get known.

Set aside at least 15 minute per day for your social media updating!!Reply daily to comments on FacebookUse social media tools to assist with posting

Social ToolsSocial Tools

Go2 One Click Posting – w/ Email Reply

http://www.autopilotfms.com/go2social/

Hootsuite or PingFm ~Both will allow for posting to multiple sites

Go2 Social Marketing Done For You Service

ResourcesResources Website

go2socialmarketing.com

Facebookwww.facebook.com/Go2socialmarketing

Twittertwitter.com/go2socialmarket

Linkedinwww.linkedin.com/in/babemooney

ResourcesResources

Babe MooneyGo2 Social Marketing800-345-6808

1. A $35 credit towards any services2. One hour consultation ($75 value)3. FREE Website Evaluation w/ suggestions ($75 value)