The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

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© Jay Friedlander 2008-2015 Contact: jfriedlander@coa A Community Solutions Framework October 20, 2015 Professor Jay Friedlander Sharpe-McNally Chair of Green and Socially Responsible Business College of the Atlantic Bar Harbor, Maine, U.S.A +

Transcript of The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

Page 1: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

A Community Solutions FrameworkOctober 20, 2015

Professor Jay FriedlanderSharpe-McNally Chair of Green and Socially Responsible Business

College of the AtlanticBar Harbor, Maine, U.S.A

+

Page 2: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

Implement

Source: Green Energy Inspiration Off the Coast of Denmark, Cardwell, D., The New York Times, January 17, 2015. Photo credit: Erik Refner

Page 3: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

Where do I begin?

Page 4: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

An abundant perspectiveProfi

t

People

Planet

3P• Improve the

Workplace• Build Community• Solve Social Issues

• Reduce Waste• Use Waste as a Resource• Regenerate Natural

Capital

• Reduce Risk• Cut Cost• Grow Sales

Page 5: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

How?

Page 6: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

How?

Tactics

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© Jay Friedlander 2008-2015 Contact: [email protected]

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Reducing demand

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© Jay Friedlander 2008-2015 Contact: [email protected]

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Creating local jobs

Source: Green Energy Inspiration Off the Coast of Denmark, Cardwell, D., The New York Times, January 17, 2015. Photo credit: Erik Refner

Page 9: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

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Supplying heat vs. owning a heating system. Generating heat for 75% of the population.

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© Jay Friedlander 2008-2015 Contact: [email protected]

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Agricultural waste = heat. Saving $8 million annually in imported fuel costs.

Source: Green Energy Inspiration Off the Coast of Denmark, Cardwell, D., The New York Times, January 17, 2015. Photo credit: Erik Refner

Page 11: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

Waste = Food

Biomimicry

Radical Resource Productivity

Micro-Enterprise

New Entities

Service Profit Chain

Crowding

Base of the Pyramid

Tactics

Sharing Economy

Regenerative Marketing

Building Natural Capital

Impact Investing

Solutions Economy

Unbundling Collaborative ExchangeMake Your Own

Page 12: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

INBOUND

OPERATIONS

OUTBOUND

MARKETING

SERVICE

UNSOLD PRODUCTION

• Receiving• Storing• Bringing in

resources

• Activities of the business community

• Physical plant – schools, buildings, etc.

• Homes

• Distribution of social and physical services from policing to power

• Promotion• Positioning

• Engaging with local government and service providers

• Materials created but not used – “waste” streams

Page 13: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

Abundance Cycle

INBOUND

OPERATIONS

OUTBOUND

MARKETING

SERVICE

UNSOLD PRODUCTION

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© Jay Friedlander 2008-2015 Contact: [email protected]

INBOUND

OPERATIONS

OUTBOUND

MARKETING

SERVICE

UNSOLD PRODUCTION

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© Jay Friedlander 2008-2015 Contact: [email protected]

INBOUND

OPERATIONS

OUTBOUND

MARKETING

SERVICE

UNSOLD PRODUCTION

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© Jay Friedlander 2008-2015 Contact: [email protected]

INBOUND

OPERATIONS

OUTBOUND

MARKETING

SERVICE

UNSOLD PRODUCTION

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© Jay Friedlander 2008-2015 Contact: [email protected]

INBOUND

OPERATIONS

OUTBOUND

MARKETING

SERVICE

UNSOLD PRODUCTION

Page 18: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

INBOUND

OPERATIONS

OUTBOUND

MARKETING

SERVICE

UNSOLD PRODUCTION

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© Jay Friedlander 2008-2015 Contact: [email protected]

INBOUND

OPERATIONS

OUTBOUND

MARKETING

SERVICE

UNSOLD PRODUCTION

Page 20: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

INBOUND

OPERATIONS

OUTBOUND

MARKETING

SERVICE

UNSOLD PRODUCTION

Page 21: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

INBOUND

OPERATIONS

OUTBOUND

MARKETING

SERVICE

UNSOLD PRODUCTION

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© Jay Friedlander 2008-2015 Contact: [email protected]

INBOUND

OPERATIONS

OUTBOUND

MARKETING

SERVICE

UNSOLD PRODUCTION

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© Jay Friedlander 2008-2015 Contact: [email protected]

Why Do You Exist? What is Your Purpose? 1

Identify Your Strengths/Areas of Opportunity2

Maximize Benefits with the Abundance Cycle & Tactics . . . Reexamine Solutions, Innovate & Identify New Opportunities

3

Communicate with Your Language and Implement4

Measure, Report & Repeat5

Creating abundance

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© Jay Friedlander 2008-2015 Contact: [email protected]

Page 25: The Abundance Cycle - Professor Jay Friedlander @The GrowSmart Maine Annual Meeting 2015

© Jay Friedlander 2008-2015 Contact: [email protected]

For more informationvisit:

See the articles:

abundancecycle.com

Jay FriedlanderSharpe-McNally Chair of Green and Socially Responsible [email protected]