TECH INNOVATION IN LATIN AMERICAN

MUSIC FESTIVALS

The role of TECH in the rapid growth of Latin American music festivals

SXSW 2017

SPEAKERS

SERGIO PABON

DIRECTOR @ T310 / ABSENT PAPA

ROBERTO PARRA

DIRECTOR @ FAUNA PRODUCCIONES

JULIÁN DUQUE

COO @ STEREOTHEQUE

CAROLINA CASTILLA

FOUNDER & CEO MASSIVE ACT

TECH INNOVATION IN LATIN AMERICAN

MUSIC FESTIVALS

Starting a music festival is not easy. It requires industry connections, knowledge of music and the most important thing: No fear of loosing money. The Latin American music festival scene is growing at a fast

pace. Colombia and Chile are leaders with Estéreo Picnic, Primavera Fauna, Sonar, and the recently cancelled Lollapalooza. How has tech helped market music festivals? What tools are being used by

some of the biggest music festivals in South America? Is there still an audience for more music festivals?

This panel will talk about Do´s and Don´ts when starting a festival and the role of tech and social media in the Latin American music

festival industry.

Carolina Castilla

CAROLINA CASTILLA

CEO @ Massive act

web: massiveact.com

Carolina is founder and CEO of Massive act, a market place for industry proffesionals. Massive Act is an online platform that connects music festivals with industry professionals. Previously she served as tour manager for Depeche Mode, Colplay and David Guetta. General Producer of AES (Audio Engineering society) Conferences in Latin America and managed the Grammy nominee producer Joel Hamilton for Latin America.

Sergio Pabón

Sergio Pabón is founder and director of T310 / Absent Papa. Sergio started his company from zero. His company produced several shows in Colombia and finally started Estéreo Picnic, Colombia´s first music festival which is now the biggest. Estereo Picnic led T310/ Absent Papa to start Colombia´s Lollapalooza. Sergio has booked Red Hot Chili Peppers, Calvin Harris, Muse and The Killers and produces more than 30 shows every year in Colombia.

SERGIO PABON

DIRECTOR @ T310 / ABSENT PAPA

web: http://t310.com.co

Roberto Parra

O w n e r a n d D i re c t o r o f F a u n a Producciones, Fauna has produced more than 100 international live shows in Chile including MIA, Hot Chip, Cut Copy, Crystal Castles, Kings of Convenience, Chromeo, The XX, Caribou, Beirut, Devendra Banhart, The Sounds, Holy Ghost!, Tame Impala. Each year, Fauna organises more than 15 concerts and 15 events. Fauna produces one of Chile´s biggest festivals: Primavera Fauna.

ROBERTO PARRA

DIRECTOR @ FAUNA

PRODUCCIONES

Julián Duque

Julian is an entrepreneur with 10-years´ experience currently working at BMG´s Licensing Department in New York. He is co-founder of Latin music streaming platform Stereotheque currently in BETA and is finishing his masters degree in Music Business at NYU. Julian is an active member of the Music and Social Change Lab at New York University a hub to investigate, create and incubate social enterprises, technologies and sustainable music businesses that promote economic development and social change.

JULIÁN DUQUE

COO @ STEREOTHEQUE

web: www.stereotheque.com