Supporting Research Agenda through Postgraduate Education

Taylors Graduate School

endeavors to provide quality

postgraduate education in line

with the universitys ambition to

become a research-led teaching

university.

The Bulletin of the Centre for Research & Developmemt June 2015 Vol. 9 Issue 1

Taylors Research INSIGHT bulletin welcomes short articles

RESEARCH AT TAYLORS EVOLUTION OR REVOLUTION

NOTE FROM THE EDITOR

Note from the Editor 2

Cover Story 3Supporting the Research Agenda through Postgraduate Education

Highlights 6

Awards 8

Published Journal Articles 9

Conference Papers 14

Grants 14

Taylors Press /Staff Publications 19

TABLE OF CONTENTS

In many nations across the world, including Malaysia, universities are viewed as EDUCATIONAL and - in some cases RESEARCH institutions that should enjoy relative autonomy in the way they accomplish their missions. One of the biggest challenges faced by these institutions of higher education is the prioritisation and management of research within their own academic setting. Specifically, building and maintaining a culture of research excellence without undermining their original mission of developing a skilled workforce which meets the needs of the society. It is widely acknowledged that a university has to generate new knowledge, be it fundamental or applied, to be considered a worthy institution of higher learning. Knowledge is NOT static and thus to be a leading institution, a university has to be at the forefront of its selected discipline(s) or in other words, carve out its own niche.

Similarly, to be a recognised scholar, one needs to be intellectually knowledgeable in ones own field. This requires the scholar to continuously expand and update ones knowledge. The mere regurgitation of information does not make a person an academic. The differentiator is the ability to understand, dissect and analyse sets of information

and then applying as well as disseminating it in an understandable manner. Research provides the platform for this endeavor.

Taylors University envisions being the leader amongst private higher education providers. We aim to be leaders in cutting-edge research. Additionally, we are committed to disciplinary excellence across the medical sciences; the mathematical, physical and life sciences; the social sciences; and the humanities and interdisciplinary research that will benefit society on a national and global scale. Research, therefore, must be an essential ingredient of the institution. To achieve this, the universitys academia needs to commit itself to this mission.

Over the last three years, Taylors University has started implementing policies and programs to acculturate research excellence. The early results indicate that we are moving in the right direction; however, the pace is still slow. Our competitors are moving rapidly, in fact, some at a faster rate, which means we need to move at a much faster rate merely to sustain our current status, let alone to move up the performance ladder. What is needed is a revolution in the way we strategise and focus our energies to achieve the universitys long-term goals in research excellence. Backed by a comprehensive understanding of our common mission, academics and the supporting departments at Taylors University can work together towards revolutionising the way we do business, i.e. our practices, culture and systems as we navigate the dynamic landscape of open knowledge that we are facing today.

From The Desk ofPro Vice-Chancellor - Postgraduates, Research & Strategic Development

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COVER STORY

SUPPORTING RESEARCH AGENDA THROUGH POSTGRADUATE EDUCATIONPostgraduate education is an integral component of any higher education institutions which involves learning and studying for degrees or professional or academic certificates/diplomas. At Taylors University, Taylors Graduate School (TGS) fulfills this role through its administration of Masters, Postgraduate Certificate and Doctoral programmes (see accompanying Table 1). It functions as the one-stop service center for postgraduate students enrolment and admission, administration and marketing of postgraduate programmes as well as the coordination of student services with the various departments within Taylors University.

School Programmes offered Programme mode

School of Business Taylors MBAMaster in Finance Master in Management PhD in Business

TaughtTaughtTaughtResearch

School of Hospitality, Tourism and Culinary Arts

Master of Philosophy (Food Studies)Master in International Hospitality ManagementPhD in Hospitality & Tourism Master of Science (Tourism)

Mixed mode

Taught

Research Research

School of Education Master of Teaching and LearningPostgraduate Certificate in Higher Education Teaching and LearningPhD in Education

TaughtTaught

Research

Taylors Law School Master of Law (International Business and Trade Law)Master of Law (Healthcare and Medical Law)

Mixed mode

Mixed mode

School of Biosciences Master of SciencePhD in Science

ResearchResearch

School of Engineering Master of Science in EngineeringPhD in Engineering

ResearchResearch

School of Communication Master of Communication Taught/Mixed mode

School of Pharmacy MSc (Phar)MSc (Phar Science)PhD (Phar)PhD (Phar Science)

Research ResearchResearchResearch

School of Architecture, Building and Design

Master of Architecture Taught

Table 1. Postgraduate programmes offered at Taylors University

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COVER STORY

TGS administers decisions of the university senate and school postgraduate committee on matters such as credit transfer, deferment of studies and admission. TGS also formulates and executes policies that apply to postgraduate programmes taking into consideration factors such as the nature of dual awards with partner universities, internal and external financial obligations, national and international quality benchmarks as well as ensuring alignment with the universitys quality statement and core values. However, the academic autonomy rests with the academic schools that provide academic content and curriculum delivery of the programmes.

In addition, TGS also offers short-term courses on research methodology and philosophy of science as well as seminars on scientific research practices for enrichment purposes (see accompanying Table 2). These courses and seminars are delivered by academic staff within the university or in collaboration with external academic members. TGS coordinates with career services, international student office, library and hostel services to ensure an awesome customer experience for all its postgraduate students. Besides services, TGS also has its own resource centre and lounge area for postgraduate students use. TGS also provides other necessary support in the recruitment of students through tutorship, fellowship, scholarships and bursaries. In addition, a postgraduate apprentice programme that supports tutors and fellows in their development towards an academic career is also conducted by TGS.

The Dean of TGS, Dr Lim Chia Sien, highlights that TGS plays an important role in supporting the research agenda of the university by providing these academic services for postgraduate education. Starting with a modest staff of 3 in 2009, the school has grown from strength to strength and now has 12 staff. The school has three units, namely, consulting and marketing unit, taught programme unit and research programme unit. The number of postgraduate enrolment and graduation has also steadily increased over the years underlying the growing importance of postgraduate education at Taylors (see accompanying Table 3).

Table 2. Research Training module on offer by TGS

TGS7611 Advanced Practices of

Qualitative Research Methodology

TGS7511 Advanced Practices of

Quantitative Research Methodology

TGS7101 Philosophy of Science TGS7301 Philosophy of Social

Science TGS7601 Qualitative Data Analysis TGS7501 Quantitative Data Analysis TGS7011 Research Development

and Communication TGS7021 Research Methods TGS7001 Research Governance and

Organisation TGS7111 Statistical Analysis for

Science TGS7521 Structural Equation

Modelling TGS7031 Research Supervisory

Practices

TGS ensures that all the postgraduate programmes meet the stringent requirements set by Malaysian Quality Accreditation (MQA).

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A lecture in progress

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COVER STORY

Table 3. Number of postgraduate enrolment and graduation

Description 2013 2014 2015 (as of April)

Masters (taught, mixed mode) and postgraduate certificate

317 294 390

Master (research) 18 27 34

PhD 33 56 63

TOTAL enrolment 368 377 487

Number of graduates 51 83 97

The quality and quantity of postgraduates is one of the criteria for various national and international university rankings including the Malaysia Research Assessment Instrument (MyRa), an annual audit conducted by Ministry of Higher Education that assesses the quality of Malaysian universities in order to rank their performance. Such measures are meant to assess the ability of universities in attracting and developing postgraduate talent.

Postgraduate education represents an invaluable investment for any country as this produces highly-skilled individuals to address national concerns and find viable solutions in a countrys progress towards a sustainably-developed future. Similarly, the research component in postgraduate education comprises a significant component of the overall research agenda and goals of any country.

In the changing landscape of higher education, in terms of supply and demand, quality and quantity as well as mobility patterns of students, Malaysia faces similar challenges as other countries in ensuring sufficient high-quality postgraduates that can meet the demands and needs of the countrys development. In the same way, in attempting to position itself as a choice destination for postgraduate education, Malaysia faces stiff competition from other premier study destinations like UK and US. In the recent QS University Ranking for Asia, only 5 Malaysian universities made it into the top 100 list and Taylors University, for the first time gained a placing in the top 250.

The road ahead for Taylors University is indeed challenging as it endeavors to establish itself as a research-led teaching university since achieving its university status five years ago. It is TGS long-term goal to continue building up TUs postgraduate education to a world-class standard in line with TUs mission as the top employers top choice university.

Postgraduates in a discussion

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HIGHLIGHTS

4TH INTERNATIONAL SEARCH CONFERENCE 2015

The 4th International SEARCH Conference took place recently at Taylors University organized by

the School of Communication. The theme for this years conference was Managing Crises and Risks in Communication and highlights the importance of promoting good communication and handling crises and risks with care. A total of 150 participants from 12 countries took part in this 2-day conference which saw 76 scholars present their work in parallel sessions. Prof Ray Kemp from Cambridge, UK presented the plenary address and shared his expertise on crisis communication. The second-day plenary address was given by Prof Kiranjit

Kaur, Universiti Teknologi MARA and she talked about the handling of the MH370 mishap crisis

communication. The Best Paper was awarded to Karisha Anne Cruz and Carla Patrice Cucueco of the

University of the Philippines.

ATRA FORUM 2015

The ASEAN Tourism Research Association (ATRA) recently held their forum with the theme ASEAN tourism towards regional partnership, prosperity and peace on 14th May at Taylors University. The forum discoursed on expanding the role of ATRA, tourism research in Southeast Asia and the ASEAN community integration; in the same forum, the Board was elected for the term 2015-2016. More than 10 delegates from the Asean countries attended the forum and shared as well as discussed various pressing issues from people-oriented tourism to employment and economic contribution. ATRA was established in 2013 to bridge the gap between tourism academic institutions and tourism industry players by facilitating knowledge & skills transfer in Southeast Asia. Linking Centres of Excellence, ATRA provides public and private agencies with a one-stop reference centre for their needs in tourism research and education and moots collaborations in tourism research at the regional level.

Prof Dato Dr Hassan Said, TUs Vice Chancellor presenting Best Paper Award to Ms Karisha

MALAYSIAN FOOD BAROMETER (MFB)

The Malaysian Food Barometer (MFB) is a nationwide reiterative survey that investigates the eating practices and cultural representations of food in a multicultural context. MFB is an initiative of the Chair of Food Studies: Food, Cultures and Health, a joint chair between Taylors University and Toulouse Jean-Jaurs University. Over 2,000 people across the northern, central, southern and northern regions of Peninsular Malaysia and Sabah and Sarawak participated in the 2013 survey.

The findings of the survey show the correlation between the food lifestyle of individuals, social characteristics and body size status, or obesity. However, one of the most interesting finding that emerged is the importance of eating out amongst Malaysians. Almost 50% of the meals are actually eaten out or are produced outside of the home (takeaway). As the rate is probably one of the highest rates worldwide, it espouses an issue for diet management and highlights the individual responsibility in the development of non-communicable diseases and obesity. The Malaysian society is also considered as an interesting context to understand the role of social organization in eating decisions and its consequences for public health.

On 9 Sept 2014, the survey report was officially launched and presented to the Malaysian Ministry of Health at Taylors University. The project now aims to widen the current collaboration with other scientific and industrial partners to conduct a second survey of the MFB which would include a bigger representative sample. The next phase of the project also includes comparisons of the contemporary eating trends in Malaysia with worldwide food barometer data to bridge this field of social and natural sciences with public health concerns.

21ST ASIA PACIFIC TOURISM ASSOCIATION (APTA) ANNUAL CONFERENCE

The School of Hospitality, Tourism & Culinary Arts (TCHT) hosted the 21st Asia-Pacific Tourism Association (APTA) Annual Conference from May 14-17th. The Asia Pacific Tourism Association (APTA) is an internationally acclaimed association in the field of tourism and hospitality. APTA holds its annual conference and publishes its own journal, Asia Pacific Journal of Tourism Research (APJTR) (which is cited in the Social Science Citation Index).

APTA is based at Dong-A University in S. Korea, but for the first time in over twenty years, the annual conference was held in Malaysia.

The conference was declared opened by Y Bhg Dato Seri Dr. Ir Zaini Ujang, Secretary-General II of the Ministry of Education (Malaysia) at Grand Dorset Hotel, Subang Jaya. The concurrent sessions and panel discussions were held on-campus at Taylors University. This years conference attracted more the 250 delegates from over 20 countries who shared groundbreaking research papers in a variety of topics of tourism and hospitality.

The hosting of this event has also spurred on a link with Dong-A University (South Korea), as well as with Tama University (Japan) and the University of Queensland (Australia).

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HIGHLIGHTS

AWARDS

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SABD TEAM WINS INTERNATIONAL INVENTION, INNOVATION & DESIGN JOHOR COMPETITIONThe International Invention, Innovation & Design Johor expo (2014) aims to inculcate and promote culture of innovation and creativeness among researches, academics, students and industrial personnel. University Teknologi Mara (UiTM) Johor organised its first international competition on the 20th August, 2014. School of Architecture, Building & Designs (SABD) academics namely P.Thivilojana, Bruce Lee Xia Sheng, Cheah Khai Kid, Angus Lee Ching Hua collaborated with Nalini Arumugam from UiTM Shah Alam to carry out a study on Interactive White Board Module in an Architectural Classroom: An Evaluation. The interdisciplinary research focuses on architecture education in particular promoting module development, transformational teaching and learning experience by integrating the usage of interactive white board in an architectural classroom. The competition included representations from USA, Australia, Sweden and Indonesia. The competition categories were divided into invention, innovation and design and the levels were divided into school, tertiary and professional. There were all together 112 contestants for Diamond, Gold, Silver and Bronze awards. The SABD team was awarded the Diamond award for their project under professional innovation.

SBS ACADEMIC WINS PRESTIGIOUS INTERNATIONAL AWARD Dr Roseline Yap from School of Biosciences was recently awarded the Urakami Foundation Travel Award to participate in the 12th Asian Congress of Nutrition 2015 in Yokohama, Japan. This is a huge recognition for her contributions in the field of nutrition as this is a prominent nutrition congress held every 4 years and for being the only Malaysian recipient to receive this international award from over 200 applications. Dr Roseline presented

her paper entitled, Gene-diet interaction between AGTR1 gene polymorphism and dietary pattern on lipids in Malaysian adults which is funded by TUs Emerging Researcher Funding Scheme (ERFS).

Last year, Dr Roseline also won the John Milner Early Career Scientist Prize at the 8th Congress International Society of Nutrigenetics/Nutrigenomics 2014, Gold Coast, Australia for her abstract titled Association and interaction effect between VEGF receptor-2 (VEGFR-2) gene polymorphisms and dietary pattern on blood lipids

in Malaysian adults.

She was also elected as the country representative for Malaysia in the new Asia Pacific chapter of Nutrigenetics/Nutrigenomics.

PUBLISHED JOURNAL ARTICLES

Year School Details

2015 SBS Liew, K., Yong, P.V.C., Navaratnam, V., Lim, Y.M. & Ho, A.S.H. (2014). Differential proteomic analysis on the effects of 2-methoxy-1, 4- naphthoquinone towards MDA-MB-231 cell line. Phytomedicine, 22(5), 517-527.

2015 SBS Poh, M.S.W., Yong, P.V.C., Navaratnam, V. & Chia, Y.Y. (2015). Estrogenicity of glabridin in Ishikawa cells. PLoS ONE, 10(3).

2015 SBS Mah, S.H., Ee, G.C.L., Teh, S.S. & Sukari, M.A. (2015). Calophyllum inophyllum and Calophyllum soulattri source of anti-proliferative xanthones and their structure-activity relationships. Natural Product Research, 29(1), 98-101.

2015 SBS Reuter, S.E., Upton, R.N., Evans, A.M., Navaratnam, V. & Olliaro, P.L. (2015). Population pharmacokinetics of orally administered mefloquine in healthy volunteers and patients with uncomplicated Plasmodium falciparum malaria. Journal of Antimicrobial Chemotherapy, 70(3), 868-876.

2015 SBS Salampessy, J., Reddy, N., Kailasapathy, K. & Phillips, M. (2015). Functional and potential therapeutic ACE-inhibitory peptides derived from bromelain hydrolysis of trevally proteins. Journal of Functional Foods, 14, 716-725.

2015 SBS Jan Mohamed H.J.B., Yap, R.W.K., Loy, S.L., Norris, S.A., Biesma, R. & Aagaard-Hansen, J. (2015). Prevalence and determinants of overweight,obesity, and type 2 diabetes mellitus in adults in Malaysia. Asia-PacificJournal of Public Health, 27(2), 123-135.

2015 SBS Wong, L.S. & Wong, C.S. (2015). A new method for heavy metals and aluminium detection using biopolymer-based optical biosensor. IEEE Sensors Journal, 15(1), 471-475.

2015 SBS Mah, S.H., Ee, G.C.L., Teh, S.S. & Sukari, M.A. (2015). Antiproliferative xanthone derivatives from Calophyllum inophyllum and Calophyllum soulattri. Pakistan Journal of Pharmaceutical Sciences, 28(2), 425-429.

2015 SOC Sankar, L.V. (2015). Womens roles and participation in rituals in the maintenance of cultural identity: A study of the Malaysian iyers. SEARCH, 7(1), 1-21.

2015 SOC Fong, Y.L. & Ishak, M.S.A. (2015). Gatekeeping in the coverage of interethnic conflicts: An analysis of mainstream and alternative newspapers in Malaysia. SEARCH, 7(1), 23-51.

2015 SOC De Rycker, A., Yang, L. F., Lee, C. E., Ponnan, R. & Sankar, L.V. (2015). The people we know: Social network diversity among urban Malaysians. International Journal of Asia-Pacific Studies, 11(2)

2015 SOCIT Parizi, R.M., Ghani, A.A.A. & Lee, S.P. (2015). Automated test generation technique for aspectual features in AspectJ. Information and Software Technology, 57(1), 463-493.

2015 SOCIT Gandomani, T.J., Zulzalil, H., Abdul Ghani, A.A., Md. Sultan, A.B. & Parizi, R.M. (2015). The impact of inadequate and dysfunctional training on agile transformation process: A grounded theory study. Information and Software Technology, 57(1), 295-309.

2015 SOE Walvekar, R., Siddiqui, M.K., Ong, S. & Ismail, A.F. (2015). Application of CNT nanofluids in a turbulent flow heat exchanger. Journal of Experimental Nanoscience. Doi:10.1080/17458080.2015.1015461

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Year School Details

2015 SOE Choong, F., Phon-Amnuaisuk S. & Alias, M.Y. (2015). Novel memetic algorithms for flexible manufacturing systems. International Journal of Applied Engineering Research, 10(2), 4589-4596.

2015 SOE Ramesh, G.P. & Aravind, C.V. (2015). Design aspects of blade shape and position for the MAGLEV vertical axis wind turbine. Lecture Notes in Electrical Engineering, 326, 933-940.

2015 SOE Singaravelan, J. & Sureshmanic, K. (2015). An integrated Z-source inverter for voltage sag compensation using matlab/simulink. International Journal of Applied Engineering Research, 10(3), 5893-5903.

2015 SOE Norhisam, M., Aravind, C.V., Khodijah, S. & Mailah, N.F. (2015). Unified control structure of multi-type interior permanent magnet motor. Journal of Engineering Science and Technology, 10(3), 322-339.

2015 SOE Hoo, C.L., Haris, S.M., Chung, E.C.Y. & Mohamed, N.A.N. (2015). Steady- state integral proportional integral controller for PI motor speed controllers. Journal of Power Electronics, 15(1), 177-189.

2015 SOE Rashmi, W., Khalid, M., Ismail, A.F., Saidur, R. & Rashid, A.K. (2015). Experimental and numerical investigation of heat transfer in CNT nanofluids. Journal of Experimental Nanoscience, 10(7), 545-563.

2015 SOE Soo, L.T., Loh, K.S., Mohamad, A.B., Daud, W.R.W. & Wong, W.Y. (2015). An overview of the electrochemical performance of modified graphene used as an electrocatalyst and as a catalyst support in fuel cells. Applied Catalysis A: General, 497, 198-210.

2015 SOE Lim, J.S. & Hassan, I. (2015). Design and development of colour sorting robot. Journal of Engineering Science and Technology EURECA 2014 Special Issue, 71-81.

2015 SOE K. Suresh Manic, Aminath Saadha, Pirapaharan, K. & Vaithilingam, C.A.(2015). Characterisation and separation of brainwave signals. Journal of Engineering Science and Technology EURECA 2014 Special Issue, 32-44.

2015 SOE Ramarad, S., Khalid, M., Ratnam, C.T., Luqman Chuah, A. & Rashmi, W. (2015). Waste tire rubber in polymer blends: A review on the evolution, properties and future. Progress in Materials Science, 72, 100-140.

2015 SOE Yan,Y. C., Lim, X. Y., Rashmi, W. & Lim, C. H. (2015). Computational studies to investigate the fuel feeding point in fluidized bed reactor. Journal of Engineering Science and Technology EURECA 2014 Special Issue, 19-31.

2015 SOE Ho, K. C., Shahbaz, K., Rashmi, W., Mjalli, F. S., Hashim, M. A. & Alnashef, I. M. (2015). Removal of glycerol from palm oil-based biodiesel using new ionic liquids analogues. Journal of Engineering Science and Technology EURECA 2014 Special Issue, 98-111.

2015 SOM Mitra, N.K. & Barua, A. (2015). Effect of online formative assessment on summative performance in integrated musculoskeletal system module. BMC Medical Education, 1-7.

2015 SOM Parai, M., Shenoy, P. & Loh, K.Y. (2015). Students perception of technology-assisted learning in undergraduate medical education - A survey. Social Science Journal, 52(1), 78-82.

PUBLISHED JOURNAL ARTICLES

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Year School Details

2015 SOM Silvanathan, S. & Low, B.S. (2015). Current public awareness on the safety of traditional and complementary medicines (T&CM) in Malaysia. European Journal of Integrative Medicine, 7(2), 184-189.

2015 SOM Ngim, C.F., Ibrahim, H., Lai, N.M. & Ng, C.S. (2015). A single centre study on birth of children with transfusion-dependent thalassaemia in Malaysia and reasons for ineffective prevention. Prenatal Diagnosis, 35(1), 51-59.

2015 SOM Bindal, P., Lin, C.W., Bindal, U., Safi, S.Z., Zainuddin, Z. & Lionel, A. (2015). Dental treatment and special needs patients (SNPs): Dentists point of view in selected cities of Malaysia. Biomedical Research, 26(1), 152-156.

2015 SOP Duraipandi, S., Selvakumar, V. & Er, N.Y. (2015). Reverse engineering of Ayurvedic lipid based formulation, ghrita by combined column chromatography, normal and reverse phase HPTLC analysis. BMC Complementary and Alternative Medicine, 1-6.

2015 SOP Bindal, U., Shajan, K., Mitra, N.K. & Priydarshni, B. (2015). Morphological analysis of vermilion border and its forensic applications. Open Journal of Dentistry and Oral Medicine, 3(1), 21-28.

2015 SOP Qureshi, M.J., Mallikarjun, C. & Kian, W.G. (2015). Enhancement of solubility and therapeutic potential of poorly soluble lovastatin by SMEDDS formulation adsorbed on directly compressed spray dried magnesium aluminometasilicate liquid loadable tablets: A study in diet induced hyperlipidemic rabbits. Asian Journal of Pharmaceutical Sciences, 10(1), 40-56.

2015 SOP Christapher, P., Parasuraman, S., Christina, J., Asmawi, M.Z. & Vikneswaran, M. (2015). Review on polygonum minus. Huds, a commonly used food additive in Southeast Asia. Pharmacognosy Research, 7(1), 1-6.

2015 SOP Alaama, M., Helal Uddin, A.B.M., Mohamad, H.J., Amiruddin, N.S. & Abbas, S.A. (2015). Development and validation of reversed phase high performance liquid chromatographic method for determination of amlodipine. Tropical Journal of Pharmaceutical Research, 14(4), 663-669.

2015 SOP Kumarappan, C., Ramamurthy, S., Sithamparapillai, J. & Dharmalingam , S. (2015). Ichnocarpus frutescens: A valuable medicinal plant. Pharmacologyonline, 1.

2015 SOP Kumarappan, C. & Mandal, S. C. (2015). Anti-diabetic activity of polyphenolic extract of Ichnocarpus frutescens on STZ induced type II diabetic rats with reference to key carbohydrate metabolic enzymes. International Journal of Diabetes in Developing Countries.

2015 SOP Ong, A.L., Subramaniam, P. & Paraidathathu, T. (2015). Membership rate, perception and awareness of their professional association among newly licensed pharmacists. International Journal of Pharmacy and Pharmaceutical Sciences, 7(2), 48-51.

2015 SOP Sadia Saleem Rao, Rahila Najam & Syed Atif Abbas. (2015). Efficacy Of Malaysian herbal product in treating diabetes mellitus. Canadian Journal of Applied Sciences, 5(1), 9-14.

2015 TBS Ponnam, A. & Balaji, M.S. (2015). Investigating the effects of product innovation and ingredient branding strategies on brand equity of food products. British Food Journal, 117(2), 523-537.

2015 TBS Sarkar Sengupta, A., Balaji, M.S. & Krishnan, B.C. (2015). How customers cope with service failure? A study of brand reputation and customer satisfaction. Journal of Business Research, 68(3), 665-674.

PUBLISHED JOURNAL ARTICLES

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Year School Details

2015 TBS Jain K.K., Sandhu M.S. & Goh S.K. (2015). Organizational climate, trust and knowledge sharing: Insights from Malaysia. Journal of Asia Business Studies, 9(1), 54-77.

2015 TBS Ahadzadeh, A.S., Pahlevan, Sharif S., Ong, F.S. & Khong, K.W. (2015). Integrating health belief model and technology acceptance model: An investigation of health-related Internet use. Journal of Medical Internet Research, 17(2).

2015 TBS Jha, S. & Balaji, M.S. (2015). I know it, so I do not need to touch it: Role of brand familiarity in tactile product evaluation. Indian Journal of Marketing, 45(2), 6-18.

2015 TBS Mansori, S., Sambasivan, M. & Md-Sidin, S. (2015). Acceptance of novel products: The role of religiosity, ethnicity and values. Marketing Intelligence and Planning, 33(1), 39-66.

2015 TBS Dhanapal, S., Kanapathy, R. & Mastan, J. (2015). A study to understand the role of visual arts in the teaching and learning of science. Asia-Pacific Forum on Science Learning and Teaching, 15(2).

2015 TBS Rasiah, R. R. V., Wilson O. C. S., Hamid, B. A. & Habibullah, M. S. (2015). Time series analysis of the impact of consumption and energy use on environmental degradation: Evidence from Malaysia. Kajian Malaysia, 33 (Supp).

2015 TBS Wilson, O. C. S., Hamid, B. A. & Habibullah, M. S. (2015). Intertemporal changes of the influence of environmental degradation on migration: The case between Malaysia and Asia-Pacific countries. Kajian Malaysia, 33(Supp).

2015 TBS Sufian, F. (2015). Determinants of revenue efficiency of Islamic banks: Empirical evidence from the Southeast Asian countries. International Journal of Islamic and Middle Eastern Finance and Management, 8(1), 36- 63.

2015 TBS Yu, P.L., Balaji, M.S. & Khong, K.W. (2015). Building trust in internet banking: A trustworthiness perspective. Industrial Management and Data Systems, 115(2), 235-252.

2015 TBS Jaharuddin, B. S., Mohamed, Z. A., & Sambasivan, M. (2015). Supply chain intelligence in business organizations: A Malaysian perspective. Pertanika Journal of Social Sciences and Humanities, 23(Supp), 181-202.

2015 TBS Ahadzadeh, A.S., Sharif, S.P., Ong, F.S. & Khong, K.W. (2015). Integrating health belief model and technology acceptance model: An Investigation of Health-related Internet Use. Journal of Medical Internet Research, 17(2).

2015 TBS Esmaeilzadeh, P., Sambasivan, M., Kumar, N. & Nezakati, H. (2015). Adoption of clinical decision support systems in a developing country: antecedents and outcomes of physicians threat to perceived professional autonomy. International Journal of Medical Informatics. doi: 10.1016/j.ijmedinf.2015.03.007

2015 TBS Kaur, D., Sambasivan, M. & Kumar, N. (2015). Impact of emotionalintelligence and spiritual intelligence on the caring behavior of nurses: a dimension-level exploratory study among public hospitals in Malaysia. Applied Nursing Research. doi:10.1016/j.apnr.2015.01.006

2015 TBS Balaji, M.S. (2015). Investing in customer loyalty: The moderating role of relational characteristics. Service Business: An International Journal, 9(1), 17-40.

PUBLISHED JOURNAL ARTICLES

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Year School Details

2015 TBS Aziz, K., Rahman, A. A. Kamarulzaman, N. H. & Sambasivan, M. (2015). The impact of supply chain risk on agility practices: A theoretical review and a critique. Asian Journal of Business and Management, 3(1), 82-89.

2015 TBS Ismail, N. (2015). Is giving scholarship worth the effort? Loyalty among scholarship recipients. Educational Research and Reviews, 10(10), 1390-1395.

2015 SOCIT/TBS Teng, S., Khong, K.W. & Goh, W.W. (2015). Persuasive communication: A study of major attitude-behavior theories in a social media context. Journal of Internet Commerce, 14(1), 42-64.

2015 TCHT Khoo-Lattimore, C., Prayag, G. & Cheah, B.L. (2015). Kids on board: Exploring the choice process and vacation needs of Asian parents with young children in resort hotels. Journal of Hospitality Marketing and Management, 24(5), 511-531.

2015 TCHT Parn, O.J., Bhat, R., Yeoh, T.K., Al-Hassan, A.A. (2015). Development of novel fruit bars by utilizing date paste. Food Bioscience, 9, 20-27.

2015 TCHT Mura, P. (2015). To participate or not to participate? A reflective account. Current Issues in Tourism, 18(1), 83-98.

2015 TCHT Bhat R., Shaharuddin N.A. & Kuang Y.T. (2015). A promising approach toward exploring nutritional and functional qualities of beko (Oroxylum IndicumL. Benth. Ex Kurz) pods for potential food applications. Journal of Food Processing and Preservation, 39(1), 47-55.

2015 TCHT Prayag, G., Khoo-Lattimore, C. & Sitruk, J. (2015). Casual dining on the French Riviera: Examining the relationship between visitors perceived quality, positive emotions, and behavioral intentions. Journal of Hospitality Marketing and Management, 24(1), 24-46.

2015 TCHT Kuang, Y.T., Bhat, R. & Davies R. (2015). Influence of chemical preservatives on survival and growth of zygosaccharomyces RouxiiYSa40 in glycerol-based pineapple model systems and intermediate moisture pineapple products. Journal of Food Processing and Preservation, 39(1), 56-69.

2015 TCHT Nair, V., Munikrishnan, U.T., Rajaratnam, S.D. & King, N. (2015). Redefining rural tourism in Malaysia: A conceptual perspective. Asia Pacific Journal of Tourism Research, 20(3), 314-337.

2015 TCHT Tavakoli, R. & Mura, P. (2015). Journeys in second life - Iranian Muslim womens behaviour in virtual tourist destinations. Tourism Management, 46, 398-407.

2015 TCHT Khoo-Lattimore, C. & Prayag, G. (2015). The girlfriend getaway market: Segmenting accomodation and service preferences. International Journal of Hospitality Management, 45(2015), 99-108.

2015 TCHT Lee, S.T., Wong, J.E., Shanita, N.S., Ismail, M.N., Deurenberg, P. & Poh, B.K. (2015). Daily physical activity and screen time, but not other sedentary activities, are associated with measures of obesity during childhood. International Journal of Environmental Research and Public Health, 12(1), 146-161.

2015 TCHT Poulain, J-P , Smith, W., Cyrille Laporte, Laporte, C., Ismail, M.N., Mognard, E., Aloysius, M., Neethiahnanthan, A.R. & Shamsul, A.B. (2015). Studying the consequences of modernization on ethnic food patterns: Development of the Malaysian Food Barometer (MFB). Anthropology of Food, 1-18.

PUBLISHED JOURNAL ARTICLES

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CONFERENCE PAPERS

Re-Constructing Heritage: The Mission Schools of Malaya

Presented by Keith Tan Kay Hin, School of Architecture, Building and Design at the Archi-Cultural Interactions Through the Silkroad (25-27 March 2015), Istanbul, Turkey.

A Case Study on e-Learners Perception and Kansei Experience towards Pedagogical Virtual Agents

Presented by Chandra Reka Ramachandiran, School of Liberal Arts and Sciences at the 2nd International Conference on Mathematical Science and Computer Engineering (ICMSCE 2015) (5-6 Feb 2015), Langkawi, Malaysia.

An Exploratory Study of Community of Inquiry (COL) constructs towards collaborative and reflective learning in the Edublogs

Presented by Tan Ser Zian, School of Communication at the 9th International Technology, Education and development Conference (INTED) 2015 (2-4 March 2015), Madrid, Spain.

The Economic Antecedents of Human Well-Being: A Pooled Mean Group Estimation of Dynamic Heterogeneous Panel

Presented by R. Ratneswary V. Rasiah, Taylors Business School at the International Conference on

Business, Management, Tourism and Hospitality 2015 (BIZMATOUR 2015) (12-14 May 2015), Melaka, Malaysia.

Ethnics Communication and Prejudices towards Others within Students of the Malaysia Government University

Presented by Serit Anak Bayan, School of Liberal Arts and Sciences at the International Conference on Social Sciences and Humanities (ICSSH15)(5-6 May 2015), Bali, Indonesia

Development of An Integrated Approach to Tube Assembly FE Model Correlation

Presented by Mohammad Hosseini Fouladi, School of Engineering at the 22nd International Congress on Sound and Vibration (ICV22) (12-16 July 2015), Florence, Italy.

The Role of Religiosity in Influencing HALAL Food Consumption Among Generation Y Muslim Consumers in Malaysia

Presented by Aiedah bt Abdul Khalek, School of Liberal Arts and Sciences at the 6th Global Islamic Marketing Conference (6-8 May 2015), Istandul, Turkey.

CONFERENCE PAPERS PRESENTED

RESEARCH GRANTS

Project Title: Measuring online health literacy through eye tracking technology in urban and rural Malaysia

School: School of MedicinePrincipal Investigator/Project Leader: Assoc. Prof. Dr. Lai Nai MingResearch Team: Anushia Inthiran, Assoc. Prof. Dr. Lai Nai Ming, Abriza BA, Soyiri I. Funding Secured: RM136,890.00 (Monash University Malaysia Internal fund), RM 115,540.00 (E-Science Fund), Total: RM 347,430.00.

Project Title: Design and development of novel polymeric nanoparticles of metformin hydrochloride

School: School of PharmacyPrincipal Investigator/Project Leader: Dr. Bibhu Prasad Panda Research Team: -Funding Secured: RM26,000.00 (ERFS, TU)Project Period: June 2014- May 2015

Project Title: Investigation for the organ specific toxicity from the therapeutic use of Coptis chinensis

School: School of PharmacyPrincipal Investigator/Project Leader: Dr. Kumarappan Chidambaram Research Team: Assoc. Prof Dr. Nilesh Kumar Mitra (TU), Dr. Pandi Vijayapandi (UM), Dr. Fabian Davamani (Int.Med.Uni), Dr. Rajinikanth Siddhalingam(TU)Funding Secured: RM26, 475.00 (ERFS, TU)Project Period: June 2014- May 2015

Project Title: Exploiting the nutraceutical potential of bioactive peptides derived from food proteins

School: School of BiosciencesPrincipal Investigator/Project Leader: Chew Lye Ee Research Team: Dr. Kumarappan ChidambaramFunding Secured: RM146,200 (FRGS, Ministry of Higher Education (MOHE))Project Period: July 2014-June 2016

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Project Title: Violence among generation Y movie-goers living in selected urban peripherals in West Malaysia: A framework for crime reduction

School: School of CommunicationPrincipal Investigator/Project Leader: Assoc. Prof. Dr. Ramachandran Ponnan Research Team: Assoc. Prof. Dr. Baharom Abdul Hamid, Assoc. Prof. Dr. Antoon Gewijde Herwig De Rycker, Amira Sariyati bt Firdaus (UM) & Dr. Nicole Yang Lai FongFunding Secured: RM39,900 (MFS, TU)Project Period: Dec 2014-July 2016

Project Title: A novel automatic wrapper for deep web resources using ontology

School: School of Computing and ITPrincipal Investigator/Project Leader: Dr. Hong Jer Lang Research Team: Prof. Loo Chu Kiong (UM), Prof. Khong Kok Wei (TU), Prof. Narayanan Kulathuramaiyer (UNIMAS), Dr. Raja Kumar (TU), Dr. Goh Wei Wei (TU)Funding Secured: RM95,800 (FRGS, MOE)Project Period: July 2014-June 2017

Project Title: Properties and estimation of the parameters of second-order generalized autoregressive moving average (GARMA) models

School: School of Computing and ITPrincipal Investigator/Project Leader: Thulasyammal a/p Ramiah PillaiResearch Team: Assoc. Prof. Dr. Mahendran Shitan (UPM), Azween Abdullah (TU), Dr. Norhashidah Awang (USM)Funding Secured: RM82,200 (FRGS, MOE)Project Period: July 2014-Dec 2016

Project Title: Development of probiotic-fermented-soy-based orally-dissolving strip for oral health

School: School of BiosciencesPrincipal Investigator/Project Leader: Dr. Ewe Joo AnnResearch Team: Assoc. Prof. Wan Himratul Aznita bt Wan Harun (UM), Dr. Yap Wei Hsum, Dr. Chua Lin Lin, Assoc. Prof. Liong Min Tze (USM) & Dr. Yeo Siok KoonFunding Secured: RM128,400 (FRGS, MOE)Project Period: July 2014-June 2017

Project Title: Liquid air as an energy storage medium for renewable energy

School: School of EngineeringPrincipal Investigator/Project Leader: Prof. Mushtak Al-AtabiResearch Team: Assoc. Prof. Dr. Edwin Chung Chin Yau, Prof. Richard Andrew Williams (University

of Birmingham, UK), Yong Liang Li (University of Birmingham, UK)Funding Secured: RM104,600 (FRGS, MOE)Project Period: July 2014-June 2017

Project Title: Deciphering the molecular mechanisms of Caricca papaya leaf polyphenol in inhibiting hemorrhage via proteolysis in humanized mice model of dengue virus

School: School of PharmacyPrincipal Investigator/Project Leader: Dr. Kumarappan ChidambaramResearch Team: Chee Hui Yee (UPM), Dr. Toh Gaik Theng (TU), Prof. Paraidathathu Thomas A/L P.G. Thomas (TU), Cini Mathew John (UiTM), Sharina Binti Hamzah (TU) Funding Secured: RM180, 800 (FRGS, MOE)Project Period: Dec 2014-Dec 2017

Project Title: Characterization of the antifungal susceptibility patterns, molecular genetic profiles and biofilm architecture among clinical isolates of Candida rugosa.

School: School of MedicinePrincipal Investigator/Project Leader: Dr. Priya a/p MadhavanResearch Team: Dr. Leslie Than Thian Lung (UPM), Assoc Prof. Dr. Mohd Nasir Mohd Desa (UPM), Dr. Wong Eng Hwa (TU)Funding Secured: RM127,000 (FRGS, MOE)Project Period: Dec 2014-Dec 2016

Project Title: Gamification-inspired foundations and self-adaptive approach for traceability between test and code artifacts in software-intensive systems

School: School of Computing and ITPrincipal Investigator/Project Leader: Dr. Reza Meimandi PariziResearch Team: Prof. Lee Sai Peck (UM), Azween Abdullah (TU), Thulasyammal A/P Ramiah Pillai (TU)Funding Secured: RM66,000 (FRGS, MOE)Project Period: Dec 2014-Dec 2016

Project Title: Transcriptomics study of the methyl-D-erythritol 4-phosphate (MEP) biosynthesis pathway in Impatiens balsamina L.

School: School of BiosciencesPrincipal Investigator/Project Leader: Dr. Tam Sheh MayResearch Team: Prof. Lim Yang Mooi (UTAR), Assoc. Prof. Dr. Anthony Ho Siong Hock (TU)Funding Secured: RM138,000 (FRGS, MOE)Project Period: Dec 2014-Dec 2017

GRANTS

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GRANTS

Project Title: Competency gap and coping strategies of academic leaders in higher education institutions in Malaysia

School: Taylors Business SchoolPrincipal Investigator/Project Leader: Nurlida Binti IsmailResearch Team: Leow Yen Mee, Irene Ong Pooi Fong, Abu Bakar Ibrahim (UiTM), Faizah Mohamad (UiTM)Funding Secured: RM12,000 (MFS, TU)Project Period: July 2014-Dec 2015

Project Title: Design and development of hybrid solar thermal air-conditioning unit

School: School of EngineeringPrincipal Investigator/Project Leader: Dr. Lim Chin HongResearch Team: Khamid Mahkamov (Northumbria University, UK), Azadeh GhadimiFunding Secured: RM46,000 (MFS, TU)Project Period: July 2014-Dec 2015

Project Title: Development and in-vitro and in-vivo evaluation of supersaturated selfnanoemulsifying drug delivery systems to enhance bioavailability of poorly soluble drug Dutasteride

School: School of PharmacyPrincipal Investigator/Project Leader: Dr. Rajinikanth Paruvathanahalli SiddalingamResearch Team: Dr. Nalamolu Koteswara Rao, Dr. Kumarappan Chidambaram, Dr. Selvakumar Duraipandi (TU)Funding Secured: RM40,000 (MFS, TU)Project Period: July 2014-Dec 2015

Project Title: Isolation and characterisation of immuno-modulatory properties of macluraxanthone

School: School of BiosciencesPrincipal Investigator/Project Leader: Dr. Chua Lin LinResearch Team: Dr. Mah Siau Hui, Low Bin SengFunding Secured: RM40,000 (MFS, TU)Project Period: July 2014-Dec 2015

Project Title: The shadow economy in Malaysia: Why and how long will it stay

School: Taylors Business SchoolPrincipal Investigator/Project Leader: Assoc. Prof. Dr. Baharom Bin Abdul HamidResearch Team: Prof. Muzafar Shah Habibullah (UPM), Dr. Badariah Haji Din (UUM)Funding Secured: RM32,500 (MFS, TU)Project Period: Dec 2014-July 2016

Project Title: Langkawi Google Glass augmented reality (AR): A feasibility studySchool: School of Hospitality, Tourism and Culinary Arts

Principal Investigator/Project Leader: Neethiahnanthan A/L M Ari RagavanResearch Team: Timothy Jong (Manchester Metropolitan University, UK), Claudie Leue (Manchester Metropolitan University, UK), Prof. Vikneswaran Nair, Dato Sarjit Singh SekhonFunding Secured: RM25,000 (MFS, TU)Project Period: Dec 2014-Jan 2016

Project Title: How to resolve the problem of immunity issues while dealing with sovereign wealth funds in investment agreements: Malaysia perspective

School: Taylors Law SchoolPrincipal Investigator/Project Leader: Dr. AssaduzzamanResearch Team: Dr. Abdul Haseeb Ansari (IIUM)Funding Secured: RM26,600 (MFS, TU)Project Period: Dec 2014-July 2016

Project Title: Evaluation of the biological activities and chemical constituents of mangrove species of the Philippines

School: School of BiosciencesPrincipal Investigator/Project Leader: Dr. Lai How YeeResearch Team: Dr. Jee Jap Meng, Dr. Phelim Yong Voon ChenFunding Secured: RM42,200 (MFS, TU)Project Period: Dec 2014-July 2016

Project Title: OntoClean - Cleaning heterogeneous data from real world domain

School: School of Computing and ITPrincipal Investigator/Project Leader: Dr. Hong Jer LangResearch Team: Prof. Khong Kok Wei, Prof. Hiew Pang LeangFunding Secured: RM27,000 (MFS, TU)Project Period: Dec 2014-July 2016

Project Title: Novel technology for modeling sleep disorder features in Malaysia

School: School of EngineeringPrincipal Investigator/Project Leader: Assoc. Prof. Dr. Leong Wai YieResearch Team: Mohd Taghi Hajibeigy, Ihab Ali (Hospital Sg Buloh), Danilo P. Mandic (Imperial College London, UK), Loo Chun Pin (Hospital Sg Buloh)Funding Secured: RM50,000 (MFS, TU)Project Period: Dec 2014-July 2016Project Description:

Project Title: Issues and challenges of Facebook commerce among SMEs in Malaysia

School: Taylors Business SchoolPrincipal Investigator/Project Leader: Caroline Sumathi A/P Selvarajah

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GRANTS

Research Team: Manimekalai Jambulingam (TU), Gobindran Raj Rajagopal (TU)Funding Secured: RM12,500 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Using the Islamic concept of Wakalah to improve legal certainty of international agency contracts

School: Taylors Law SchoolPrincipal Investigator/Project Leader: Marcin RogowskiResearch Team: Siti Aliza Alias (IIUM)Funding Secured: RM23,700 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Determining the properties of Generalized Autoregressive Moving Average (GARMA (2, 1; , 1) and its application in cyberattack prediction

School: Taylors School of Computing and ITPrincipal Investigator/Project Leader: Thulasyammal a/p Ramiah PillaiResearch Team: Azween Abdullah (TU)Funding Secured: RM19,000 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Traceability in modern software test engineering: Evaluation of state-of-the-art technologies and new research directions and solutions

School: Taylors School of Computing and ITPrincipal Investigator/Project Leader: Reza Meimandi PariziResearch Team: Azween Abdullah (Taylors Uni)Funding Secured: RM14,000 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Cytotoxic and apoptosis-inducing effects of Clinacanthus nutans on cancer cell lines

School: School of Liberal Arts and SciencesPrincipal Investigator/Project Leader: Wong Yau HsiungResearch Team: Assoc. Prof. Dr. Habsah Abdul Kadir (UM), Dr. Lai How Yee (TU)Funding Secured: RM23,700 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Design and development of novel polymeric nanoparticles of metformin hydrochloride

School: School of PharmacyPrincipal Investigator/Project Leader: Dr. Bibhu Prasad PandaResearch Team: -Funding Secured: RM26,000 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Investigation for the organ specific toxicity from the therapeutic of Coptis chinensis

School: School of PharmacyPrincipal Investigator/Project Leader: Dr. Kumarappan ChidambaramResearch Team: Assoc. Prof Dr. Nilesh Kumar Mitra (TU), Dr. Pandi Vijayapandi (UM), Dr. Fabian Davamani (Int.Med.Uni), Dr. Rajinikanth Siddhalingam(TU)Funding Secured: RM26,475 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Photosynthetic and physiological responses of Antarctic and tropical Chlorella to temperature stress

School: School of BiosciencesPrincipal Investigator/Project Leader: Dr. Teoh Ming LiResearch Team: Prof. Dr. Phang Siew Moi (UM), Prof. Dr. Peter Convey (British Antarctic Survey, UK)Funding Secured: RM23,500 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Investigating the role of anti-inflammatory property of andrographolide and its semi-synthetic derivatives in the treatment of psoriasis: In-vitro studies

School: School of BiosciencesPrincipal Investigator/Project Leader: Audrey Yong Chee HuiResearch Team: Dr. Johnson Stanslas (UPM), Lim Chee Woei (UPM)Funding Secured: RM25,000 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Phytochemical analysis and biological activities of Polygonum chinense and Sida rhombifolia

School: School of BiosciencesPrincipal Investigator/Project Leader: Dr. Mah Siau HuiResearch Team: Prof. Dr. Gwendoline Ee Cheng Lian (UPM), Dr. Teh Soek Sin (UPM)Funding Secured: RM28,500 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Elucidating the molecular mechanisms of interaction between maslinic acid and secreted phospholipase A2 and its effect in regulating inflammatory response

School: School of BiosciencesPrincipal Investigator/Project Leader: Dr. Yap Wei HsumResearch Team: Prof. Dr. Lim Yang Mooi (UTAR), Dr. Nafees Ahemad (Monash)Funding Secured: RM25,000 (ERFS, TU)Project Period: June 2014-May 2015

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Project Title: Development and characterisation of biscuit coated with yogurt containing probiotic and prebiotic

School: School of BiosciencesPrincipal Investigator/Project Leader: Dr. Yeo Siok KoonResearch Team: Dr. Ewe Joo Ann (TU)Funding Secured: RM25,250 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Characterization of the chondrogenenic properties of human hematopoietic stem cells (HSCs) by gene expression profiling

School: School of BiosciencesPrincipal Investigator/Project Leader: Dr. Toh Gaik ThengResearch Team: -Funding Secured: RM28,000 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: The immuno-modulatory effects of Lactobacillus on macrophage responses to P. acnes

School: School of BiosciencesPrincipal Investigator/Project Leader: Dr. Chua Lin LinResearch Team: Dr. Yeo Siok Koon (TU), Low Bin Seng (TU)Funding Secured: RM30,000 (ERFS, TU)Project Period: June 2014-May 2015

Project Title: Financial conditions and the economys impact on the citizens well-being

School: Taylors Business SchoolPrincipal Investigator/Project Leader: R Ratneswary a/p V RasiahResearch Team: Prof. Dr. Muzafar Shah Habibullah (UPM), Assoc. Prof. Dr.Baharom Abdul Hamid (TU) Dr. Badariah Haji Din (UUM)Funding Secured: RM16,000 (ERFS, TU)Project Period: Dec 2014-Jan 2016

Project Title: Fertility and economy growth nexus in Malaysia

School: Taylors Business SchoolPrincipal Investigator/Project Leader: Muhd Iqbal Bin MakmurResearch Team: Assoc. Prof. Dr.Baharom Abdul Hamid (TU), Prof. Dr. Muzafar Shah Habibullah (UPM)Dr. Badariah Haji Din (UUM)Funding Secured: RM19,000 (ERFS, TU)Project Period: Dec 2014-Jan 2016

Project Title: Synthesis and characterization of rice hush-derived biochar for fuel cell applications

School: School of EngineeringPrincipal Investigator/Project Leader: Dr. Wong Wai YinResearch Team: Dr.Veena Doshi (TU), Dr. Estee Yong (Monash Uni)Funding Secured: RM29,810 (ERFS, TU)Project Period: Dec 2014-Jan 2016

Project Title: Immediate historicity: Theorising spatiotemporal historiography through community projects and spatial design education

School: School of Architecture, Building and DesignPrincipal Investigator/Project Leader: Dr. Lin Chia-HuiResearch Team: Foo Cherh Kang (TU)Funding Secured: RM13,581 (ERFS, TU)Project Period: Dec 2014-Jan 2016

Project Title: Survey research for increasing the potential of Port Dickson as a leading beach resort tourism destination

School: School of Hospitality, Tourism and Culinary ArtsPrincipal Investigator/Project Leader: Dr. Pradeep Kumar a/l A Achyuthan NairResearch Team: Dr. Kashif Hussain (TU), Prof. Dr. Vikneswaran Nair (TU), Neethiahnathan Ari Ragavan (TU), Dato Sarjit Singh Sekhon (TU)Funding Secured: RM30,000 (ERFS, TU)Project Period: Dec 2014-Jan 2016

Project Title: Maintaining Malaysia rubber industry competitiveness in knowledge centric economy

School: Taylors Business SchoolPrincipal Investigator/Project Leader: Loo Yoke MeiResearch Team: -Funding Secured: RM60,000 (Lee Foundation State of Malaya)Project Period: Sept 2014-Dec 2016

Project Title: Exploring the interface between complimentary medicine and community pharmacy in Malaysia

School: School of PharmacyPrincipal Investigator/Project Leader: Wong Pei NeeResearch Team: Prof. Dr. P.T. Thomas (TU)Funding Secured: AUS1000 (Blackmores Grant)Project Period: Oct 2014-Dec 2016

GRANTS

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TAYLORS PRESS/STAFF PUBLICATIONS

Editor: Lokasundari Vijaya Sankar

The Malaysian Iyers and Iyengars is a coffee table book that documents the customs, traditions and history of a minority group of Malaysian Indians: The Iyers. This group of Tamil Brahmins arrived in Malaysia from the end of the 19th Century to Malaysia to seek a better livelihood for their families. This pictorial book is organized into two parts: The first part documents the history and migration of the Iyers from various locales in India to Malaysia, formation of an association to keep the Vedic tradition alive and the networking attempts to keep the practices alive. The second part of the book documents the social, cultural and religious practices of the community.

Publisher: Brahmana Samajam Malaysia Kuala Lumpur37 pages / ISBN : 978 967 1302 101

Editor: Nikhil Joshi

Conservation+Communication+Communities is a Participatory Community Design project carried out by the Culture and Community Design Studio students of TUs School of Architecture, Building and Design. The fourteen Masters of Architecture students, during their entire fourteen weeks of design studio, used various participatory methods and a conscious attempt to address the core issues of community-oriented design and urban heritage conservation for the locals first.

Publisher : School of Architecture, Building and Design, Taylors University81 pages / ISBN : 978 967 0173 21 4

Author: Keith Tan

The origins of the very earliest schools in Malaysia and Singapore are traced in this ground-breaking publication, which serves as a prequel to the companion book Mission Schools of Malaya (2011) by the same author. In this new, in-depth study, the origins of the Mission Schools are traced back to the 16th century Portuguese Mission inMalacca and then explained via the study of twelve landmark institutions, of both Portuguese and French origins, which formed the backbone of English-language education in Malaysia and Singapore for two centuries.Containing over two hundred images of major buildings that once set the tome for education throughout Southeast Asia, this book completes the architectural study of Malaysias Mission Schools that began with the Mission Schools of Malaya. This book pays special tribute to the incomparable legacy of the La Salle and Infant Jesus Institutes in Malaysia and Singapore. With the other Missions, they gave to our cities places of honour.

Publisher : School of Architecture, Building and Design, Taylors University196 pages / ISBN : 978 967 0173 22 1

Vol 7, Issue 1, March 2015

This issue presents four articles including L.V Shankars roles and rituals practiced by Malaysian Iyer women and the extent to which these roles and rituals marked their identity and Yang Lai Fong and Md. Sidin Ishaks article on gatekeeping roles employed by Malaysian newspapers in reporting interethnic conflict. The third article analyses the perceptions of Malaysians in engaging silence and in using spoken words as a tool of communication in their daily interactions while the fourth article by Hamid Farahmandian explores the plight of girls living in a patriarchal society and how the men in their lives shape their identities.

Editor-in-Chief: Associate Professor Dr Lokasundari Vijaya Sankar94 pages /ISSN: 2229-872X

The Malaysian Iyers and Iyengars: A Socio-Cultural History

Conservation + Communication + Communities

Mission Pioneers of Malaya

Authors: Ar Azaiddy Abdullah, Nor Hayati Hussain and Veronica Ng Foong Peng

Editors: Ar Ahmad Najib Arrifin and Tony Liew Voon Fun

The Living Machines: Malaysias Modern Architectural Heritage is a publication that chronicles a collection of 30 outstanding modernist buildings designed and constructed in pre-independence Malaya in the 1940s up to the modern era of the 1980s in Malaysia.

Publisher: Pertubuhan Akitek Malaysia in collaboration with the School of Architecture, Building and Design, Taylors University196 pages / ISBN : 978 967 0173 22 1

The Living Machines

SEARCH : The Journal of the South East Asia Research centre for Communication and Humanities

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TAYLORS RESEARCH MISSION

A university with a culture of creativity and innovation through research, leading to the creation and dissemination of new knowledge through consultancy and to the body of knowledge that informs and enhances teaching.

PROMOTING RESEARCH CONCLUSIVELY

Kindly visit http://www.university.taylors.edu.my/research for updates on activities of the Centre of Research & Development.

Ms Stella MelkionExecutive (Editing & Publishing) Centre for Research & DevelopmentEmail : MStella.Melkion@taylors.edu.my

Ms Nurul Qistina Abu BakarAdministrative Executive(Conference and Research Grants)Centre for Research & DevelopmentEmail: NurulQistina.AbuBakar@taylors.edu.my

CENTRE FOR RESEARCH & DEVELOPMENTTAYLORS UNIVERSITY, Lakeside Campus,Block E, Level 2, No.1 Jalan Taylors,47500 Subang Jaya, Selangor, Malaysia.

Tel: 603-5629 5000 DL: 603-5629 5297 Fax: 603-5629 5750 http://www.university.taylors.edu.my

For further details related to research and development, please contact:

Ms Christy Chung Eng HongAdministrative Executive (MYRA)Centre for Research & DevelopmentEmail: enghong.chung@taylors.edu.my

VacantDirectorCentre for Research & Development

Research clusters are defined as broad-based thematic areas of research that act as an umbrella to support centres for research initiatives (CRIs). Research clusters provide a platform for lecturers and schools to share knowledge and resources to maximise multidisciplinary research.

Currently, there are two Centres for Research Initiatives (CRIs) in Taylors :

Centre for Food, Nutrition and Health

Centre for Research in Analytics, Modelling & Sim

Ms Yeoh Keat AiAssistant ManagerResearch Grants UnitCentre for Research & DevelopmentEmail: KeatAi.Yeoh@taylors.edu.my

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