GLOBAL SMB SURVEY

2013

IT CONFIDENCE INDEX

METHODOLOGY

ReRez surveyed 2,452 global SMBs across 20 countries

North America (2 countries)United States Canada

Latin America (4 countries)Mexico Brazil ColombiaArgentina

EMEA (5 countries)United Kingdom Germany France Italy United Arab Emirates

APJ (9 countries)

China Japan AustraliaNew Zealand India Singapore Hong Kong Malaysia Thailand

PROFILE OF SMBs SURVEYED

How many employees does your organization have in all locations worldwide?

Typical SMB founded in 1996, has 60 employeesTypical founder is in early 50’sRespondent involved in specifying/managing all aspects of computing

SMB IT CONFIDENCE INDEX

What differentiates a top-tier SMB?

Top-tier SMBs based on IT Confidence Index have better outcomes

What keeps top-tier SMBs up at night?

How to duplicate the top-tier SMBs’ success

IT philosophies are influenced by their founder

CHARACTERISTICS OF TOP-TIER SMBs

More likely to have large corporate experience Experience more likely to have effect on IT Use IT strategically to move business forward Invests in high-quality computing infrastructure

More likely to deploy advanced computing platformsSee advanced initiatives as worth the risk (36 to 47 pts. higher)

CHARACTERISTICS OF TOP-TIER SMBs

OUTCOMES FOR TOP-TIER SMBs

IT more impactful on their core business objectives

They are more secure

They report a 51 percent lower annual loss from cyberattacks

OUTCOMES FOR TOP-TIER SMBs

They better manage computing complexity

Easier storage management Shorter backup windows More confidence in disaster preparednessBetter storage utilization rates

Their IT budgets are actually slightly lower (about 7 percent lower overall)

WHAT KEEPS TOP-TIER SMBs UP AT NIGHT?

Business ChallengesThe economyBusiness uncertaintyCompetition

IT ChallengesSecurityDisaster preparednessData protection

THINK LIKE A FOUNDER!

Invest for value, not cost

Use IT strategically to address core business objectives

Keep your IT house in order