Switzerland- Group 10 - Kapil Ostwal
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Transcript of Switzerland- Group 10 - Kapil Ostwal
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SWITZERLAND
By
Kapil Ostwal
Sahil Gupta
Sourabh Bhattacherjee
Akshit
Madhav
Vishal
Submitted To
Prof. Kalyan Chakrabarthy
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General Information
Official Name : The Swiss Confederation
Population : 7,782,900 people
Size :
41,28
4square km (
15,94
0 squares miles)Slightly less than twice the size of New Jersey
Capital : Bern
Largest city : Zurich
Official languages : German, French, Italian, Romansh
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General Information
Location : Landlocked country situated in Western Europe
Bordered by Germany, France, Italy, Austria and Lichtenstein
Territory divided into two parts by the Alps: the Central
Plateau and the Jura
Religion : 79.2% Christian,11.1% without any religious
affiliation,4.3% Muslim,0.2% Jewish
Government : Federal State with a parliamentary system
and a direct democracy
Currency : Swiss franc
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Industries
Pharmaceuticals
Chocolate
B
anking System Watches
Tourism
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Pharmaceuticals
Switzerland is among the world's leading producers
of chemicals and pharmaceuticals.
The chemical industry focuses on dye-stuffs, perfume
essences and food flavorings. The centre of the
industry is Basel.
The largest pharmaceutical companies are Roche
and Novartis. The chemical and pharmaceutical industries export
85% of their output.
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Chocolate
More than 400 years ,since Columbus became the firstEuropean to see cocoa beans, Switzerland has come to theforefront of chocolate manufacturing worldwide.
Swiss ch
ocolatiersh
ave created such
deligh
ts as truffles,pralines, cakes, and mousses (enough to make every child
forget about the bread ).
Swiss chocolate is great on its own, or with an espresso, asweet wine, whisky or a Cognac, and on any conceivable
occasion. Famous Brands:
LINDT
TOBLERONE
FERRERO ROCHER
HERSHEYS
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Swiss Watches
Switzerland is one of the world's largest watch
manufacturers.
In terms of value, it is responsible for about half of
all world production.
The average price of a watch exported from
Switzerland in 2006 was 410 dollars.
But along with its luxury output, Switzerland is alsoknown for the world's best selling plastic watch: the
Swatch.
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Swiss Watch Companies
Rolex
Omega
Tag Heuer
Breitling
Swatch
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Swiss Banking System
Banks and financial institutions play a key role in the
Swiss economy.
The Swiss franc is among the worlds most stable
currencies.
The Swiss capital market is one of the most
important in the world.
The two major Swiss banks UBS and Credit Suisse are major forces in the global financial market.
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Tourism Industry
Tourism is an important source of income. Visitors from
abroad spent 15.6 billion francs in Switzerland in 2008.
Figures released by the United World Tourism
Organization ranked Switzerland 19th among world
destinations for international tourism earnings in 2008.
Visitors from abroad accounted for about three per cent
of Swiss GDP in 2008.
Tourism is the fourth most important source of export
revenue, after the metal and machine industry, the
chemical industry and the watch making industry.
The tourist industry is also a major employer.
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The People
The Swiss value cleanliness,honesty,hard work, andmaterial possessions.
Motto: "Unity, yes; Uniformity, no."
They are very proud of their environment and have along tradition of freedom.
They value sobriety, thrift, tolerance, punctuality and asense of responsibility.
They are very proud of their neutrality and promotionof worldwide peace.
The Swiss have a deep-rooted respect for saving andthe material wealth it brings.
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Meeting andGreeting
Shake hands with everyone present -- men, women, andchildren -- at business or social meetings. Shake handsagain when leaving.
Handshakes are firm with eye contact.
Allow the hosts to introduce you at parties.
Use last names and appropriate titles until specificallyinvited by your Swiss hosts or colleagues to use theirfirst names.
Academic and professional titles are used frequently. First names are reserved for very close friends and
family.
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Body Language
Poor posture is frowned upon. Do not stretch or
slouch in public.
Do not point your index finger to your head.This is
an insult.
Body language varies from region to region in
Switzerland.
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Corporate Culture
The Swiss take punctuality for business and social meetingsvery seriously and expect that you will do likewise. Call withan explanation if you will be delayed.
Business cards in English are acceptable. Hand your businesscard to the receptionist upon arrival for a meeting. Give acard to each person you meet subsequently.
Generally, English is spoken in business with foreigners.Inquire beforehand to determine if an interpreter is needed.
Business climate is very conservative. Meetings are generallyimpersonal, brisk, orderly, planned and task oriented.
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Corporate Culture
The Swiss tend to get right down to business after a
few minutes of general discussion.
Presentations and reports should be orderly, well-
prepared, thorough and detailed.
The Swiss are fair bargainers but not hagglers.
Discussions are detailed, cautious, and often
pessimistic. Decisions are made methodically. It is not acceptable to call a Swiss businessperson at
home unless there is an emergency.
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Dining and Entertainment
In the German parts of Switzerland, beckon a waiterby saying Herr Ober, and a waitress by sayingFrulein. It is considered rude to wave your hand.
Business luncheons are more common than business
breakfasts. Business entertainment is almost always done in a
restaurant.
Spouses are generally included in business dinners.
The host proposes the first toast. Don't drink until afterthe toast is proposed.
Keep your hands on the table at all times during a meal-- not in your lap. However, keep your elbows off thetable.
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Dining and Entertainment
Cut potatoes, soft foods and salads with a fork, not aknife.
Use eating utensils at all times, including to eat fruit.
B
reak bread with
yourh
ands if possible.Do not use aknife.
If salt and pepper are not on the table, don't ask forthem.
Don't smoke at the dinner table. Wait, watch and ask
permission before smoking. Sample everything offered to you.Try to finish
everything on your plate when dining in someone'shome. It is impolite to leave food on your plate.
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Dining and Entertainment
When you are finished eating, place knife and fork
side by side on the plate at the 5:25 position.
Leave a party no later than midnight.
It is considered impolite to ask for a tour of your
hosts' home. If your hosts want to give a tour of their
home, they will offer.
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Dress
Appearance should always be clean and neat.The
Swiss are known for conservative and neat attire.
Overly casual or sloppy attire is not appreciated.
For business meetings, men should wear suits and
ties; women should wear suits or dresses.
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Gifts
Gifts are normally not exchanged at business meetings,but small gifts may be appropriate at the successfulconclusion of negotiations.
Be prepared to give a gift in case you are given one. A
gift with your company logo is acceptable. Give books, desk attire, whisky, cognac, good bourbon,
or wine. Do not give anything sharp.
When invited to someone's home, always bring a small
gift for thehostess and a small gift for c
hildren.
Give candy (good quality), pralines, flowers (unwrapbefore presenting, odd number), pastries.
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Helpful Hints
Be punctual.
Show great respect for elderly.
Dont litter (you will be scolded publicly).
Dont chew gum or clean your fingernails in public.
Refrain from putting your hands in your pockets
while talking with people.
Never put your feet on a desk, chair or table.
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Especially for Women
More women are becoming more and moreinvolved in business and public life in Switzerland.
Foreign businesswomen will be treated fairly and
professionally in Switzerland. Many Swiss businessmen would be embarrassed if a
foreign businesswoman invited them to dinner.
Swiss men are very conservative and still expect to
pay for a meal.
If possible, a foreign businesswoman should invite aSwiss businessman to lunch rather than dinner.
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Benefits & Issues For Foreign Companies
Benefits
Low taxes
Free trade
Administrative links with the EU Center of Europe
Widespread use of English
Issues
Image As Tourist destination.
HighLabor Cost
HighLiving cost
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GA Pak
It is Chinese company that manufactures aseptic
packaging for the food industry.
Recently set up its European HQ in Winterthur.
According to them Switzerlands close trade and
administrative links with the EU make up for the
Swiss opting out of the European economic bloc.
But they chose Germany as a manufacturing basebecause it is an optimum location for shipping while
offering a skilled work force and low labor costs.
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Alibaba
It is online trading giant
According to it finding a home in Switzerland on
cost efficiency grounds for staff is difficult.
Consumer base is not near .
Labor Cost is high.
So Alibaba opens its European HQ in Britain.
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Thank YouMerci
GrazieVa multumesc