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swati guptam.sc. electr

onic media. 1i.m.c.m.t.

k.u.k

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DOORDARSHAN(1982-2009)

swati guptam.sc. electronic media 1 st

i.m.c.m.t.k.u.k.

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SEARCH OF INDIANNESS1982-1992

10 th April 1982, Insat 1-A launched but did notwork.30 th August 1982, Insat 1-Bsuccessfully launched.

1982 Asian games were telecast

15th

August 1982, national telecast started withevening prime time.

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JOSHI COMMITEE

2 April, 1984 An Indian Personality

for Television-Reportof the WorkingGroup On Software

for DoordarshanWorked on making national programs

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15 July, 1984- first serial HUMLOG, 156episodes, sponsored by nestle maggi noodles.

After HUMLOG, Buniyad, Khandaan, Rajni, Nukkad, Kakkaji kahin, Bharat ek Khoj, Tamasetc

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1984- RAJIV Darshan

1984-1989 fast development of Doordarshandue to Former PM Rajiv Gandhi.Autonomy was not given to doordarshan.

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Doordarshan-2

DD-2 started in 1984CWC- country wide

classroom launched the same year 1987- morning telecaststarted

1989-noon telecaststarted

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Invasion of new channels

1992- industrialist Subhashchandra started ZEE TVOther foreign channels

BBC World, CNN,

Star World, MTV,ATN, Prime SportsDoordarshan

continued as suchmetro or DD-2 commercialized

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Vardhan committee

1992-A.K.VardhanTo stop the influence

of foreign channelsCable Television Act 1995,laws for private channels license acc. To

quality production to private channels

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With Market (1993-2000)

Increase in private channelsPrivate producers invitedThe World This Week,

Parakh, News Track,Lens Eye, Eye Witness-most popular programs

Chitrahaar, Swabhimaan, Junoon, Shanti- most popular entertainment programs

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2001-2009

Gyandarsahan, DD Bharti, Eklavya,DD News, DD Urdu, Kissan channelslaunched11 regional channels were launched2 parliament channels (Loksabha &

Rajyasabha)

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Golden Jubilee

DD turned 50 in September this year

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Thanks