Sustainable Brands Istanbul 2015

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Driving business with sustainable solutions A contribution to improved urban living Dirk Voeste, Sustainability Strategy Sustainable Brands | May 26, 2015 1

Transcript of Sustainable Brands Istanbul 2015

Driving business with sustainable solutionsA contribution to improved urban living

Dirk Voeste, Sustainability StrategySustainable Brands | May 26, 2015

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Sustainability will not go away

Business as driver for sustainabilityRisks and opportunities at the same time

UN estimates a population increase of up to 9.6 bn people in 2050

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By 2050, 67% of the population will live in urban areas

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Contributes to 30 % of the global greenhouse gas emissions

Displaces the most productive land

Consumes up to 40 % of the worlds energy

Contributes to loss of biodiversity and ecosystems

Concrete: most widely used material after water (1m3 / Pers/annum)

Causes 10% of the world´s emission of fine dust

Sustainability in constructionChallenges

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Global megatrends in constructionSustainability as industry demand

Fast & Easy Construction Systems Green Building

Energy Efficiency Design & Style Comfort & Health6

We create chemistryfor a sustainable future

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Sustainability at BASFWhat we stand for

Together with our partners we drive sustainable solutions to improve quality of life. Innovation, continuous improvements and responsible action along the value chains ensure most efficient resource use and long-term business success.

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Sustainable Solution Steering“We drive Sustainable Solutions”

1,000+action plans in place

60,000+ solutions assessed

All 4regions covered

14,000+ accelerator solutions

with about

>15 bn € sales

98%+ of relevant sales covered

2,000+ experts involved

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We categorized all our products into four categories

Our goal: Increasing the sustainability contribution of our solutions

Substantial sustainability contribution in the value chain

Meets basic sustainability standards in the market

Specific sustainability issue which is actively addressed

Significant sustainability concern identified and action plan in development

23.0%

74.1%

2.6% 0.3%Status: 2014; % of analyzed products by sales

We categorized all our products into four categories

Consistent method from R&D to commercial solutions

23.0%Cost savings downstream

Biodiversity and renewablesClimate change and energy

Emission reductionResource efficiency

Water

Health and safetyUN Millennium

Development goals

(Double nomination possible)0% 10%

Green Sense®Concrete TechnologyEco-efficient concrete optimization

Reduced carbon footprint

Formulations with recycled materials

Less production costs

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Neopor® Expandable polystyreneInsulation of buildings

Improved insulation performance

Less material and energy use (up to 50%)

Cost savings

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CasaE in BrazilPartnering for local sustainable solutions

Energy-efficient housing

Sustainable products from BASF & partners

Meeting place for customer dialogue

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Urban SpaceAdvertising sustainable solutions

Engage in sustainable living

Inspire to change

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SustainabilityGet involved!

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150 years

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