SUR PRIS INGLY INGE NIOUS - · SUR PRIS INGLY INGE NIOUS Giving wiiings to Australia Inspired by...
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SUR PRIS INGLY INGE NIOUS SUR PRIS INGLY INGE NIOUS Giving wiiings to Australia Inspired by functional drinks from the Far East Red Bull introduced Red Bull Energy Drink in 1987 in Austria. This was not only the launch of a completely new product, it was in fact the birth of a totally new product category. Today Red Bull is available in 171 countries and over 64 billion cans of Red Bull have been consumed so far. Red Bull was introduced in Australia in 1999 and, ever since, has been giving wiiings to people and ideas. Red Bull Dinghy Derby is one of the largest events in the South Australian Riverland region. Based on the humble Aussie dinghy or tinny boat, the dinghies are heavily modified in terms of structure and engine. Across seven different classes, the dinghies race at high speed down a 100km span of Australia‘s iconic Murray River and the narrow creek networks in the surrounding area of the township of Renmark. RED BULL www.redbull.com www.advantageaustria.org
Transcript of SUR PRIS INGLY INGE NIOUS - · SUR PRIS INGLY INGE NIOUS Giving wiiings to Australia Inspired by...
SURPRISINGLYINGENIOUS
SURPRISINGLYINGENIOUS
Giving wiiings to Australia
Inspired by functional drinks from the Far East Red Bull introduced Red Bull Energy Drink in 1987 in Austria. This was not only the launch of a completely new product, it was in fact the birth of a totally new product category. Today Red Bull is available in 171 countries and over 64 billion cans of Red Bull have been consumed so far. Red Bull was introduced in Australia in 1999 and, ever since, has been giving wiiings to people and ideas. Red Bull Dinghy Derby is one of the largest events in the South Australian Riverland region. Based on the humble Aussie dinghy or tinny boat, the dinghies are heavily modified in terms of structure and engine. Across seven different classes, the dinghies race at high speed down a 100km span of Australia‘s iconic Murray River and the narrow creek networks in the surrounding area of the township of Renmark.
RED BULL
www.redbull.com www.advantageaustria.org
