Sujan Manandhar

E-Recruitment has become the primary communication and marketing tool used for recruiting and enrolling prospective employees and students

Uses the tools of the internet along with databases and content delivery methods to cater to applicant demands quickly.

Decreases the need for print communications Containing costs Shifting the information load to the Internet. Responds to the preferred way in which

students today conduct their college search and handle business transactions.

Increase the efficiency of the process

Reduce time to hire or enroll Provide access to a larger and more diverse

candidate pool. Efficient management of communication with

candidates The ability to easily report on key performance

metrics as a result of internet based tracking systems.

Allowing easier monitoring and tracking of recruitment related activities.

AdvantagesAdvantages

Problems with the technology Difficulties in tailoring e-recruitment

systems to meet the particular needs of their recruitment process.

Problems with having to simultaneously operate both online and off-line systems, and a lack of integration of e-recruitment systems and existing systems.

Acceptability to a broad spectrum of applicants.

Design as candidate friendly online processes Consider user perspective Accepting applications in some cases through other

methods. Research on service providers, such as applicant

tracking system providers and vendors of online assessment tools

Relevant and objective online screening and assessment tools

Look at how advanced/developed your e-recruitment practices are in relation to other organizations and will help them identify where their e-recruitment strategy needs to be further developed

Honest internal evaluation of strengths and weaknesses, campus objectives, your mission as it relates to your community, and any other external factors

Strategy Development:◦ An E-Market Evaluation

Clear and narrow objectiveDefine and consider all variables

Apply appropriate, proven technology Importance of human element Respond promptly and personally, on demand, to

every prospective student inquiry Use first point of contact to capture a few initial

fields Use initial contact data to Follow-up (by person

best-equipped to help)and /or filter :Prompt and personal.

Use internal resources for efficient ,easy tasks like building a database.

Using global search engines and Search Engine Optimization