Stress That Motivates

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    Brian Tracy. All rights reserved. The contents, or parts thereof, may not be reproduced in any

    form for any purpose without the written permission of Brian Tracy.

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    Brian Tracy. All rights reserved. The contents, or parts thereof, may not be reproduced in any

    form for any purpose without the written permission of Brian Tracy.

    If you are like most people, your life is full of stress, of all kinds, coming from

    all directions. This stress can make you or break you. It can build you up or

    tear you down. It can make you healthy, vital, alive and successful or it can

    make you negative, angry, depressed and even ruin your health.

    Its Inevitable

    The one thing we know about stress is that it is inevitable, unavoidable and

    continuous. It never stops. It is triggered by every single event around you

    of which you are aware in any way. As Hans Selye the pioneer in stress

    research once said, Stress is any non-specific reaction to a stimulus from

    your environment.

    This means that everything around you causes you stress of one kind or

    another. Your job is to learn how to identify, manage, control and turn stress

    to your advantage. Your goal should be to make yourself a highly effective,

    highly energetic, positive, focused, goal-oriented person with a continuous

    river of personal power flowing through your veins and into everything you

    do.

    What You Will Learn

    In this report, you are going to learn how to take the raw material of the

    unavoidable stress that goes with living in a dynamic, fast-paced society and

    transform it into a source of inner strength that you can use to accomplish

    any goal you can set for yourself.

    All human beings experience stress of some kind. Since it is a non-specific

    response to stimuli, it means that everything around you causes you to react

    in some way. The only question is whether or not you are going to allow

    stress to build you up or to tear you down. And heres the key: Stress is not

    contained in people or events themselves, but onlyin your reaction to those

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    people or events.

    The World is Neutral

    The world around you is largely neutral. It is how you respond to what is

    going on around you that determines how you think and feel about the event.

    The only thing over which you have complete control in the entire world is

    the way you think. When you choose to exercise your power of thought in

    responding to anything that occurs, you determine the positive or negative

    content of that event and everything that you will subsequently do in dealing

    with that event effectively or ineffectively.

    For example, two people could be driving to work and be caught in the same

    traffic jam. One person could become upset, angry and frustrated, shouting

    at other drivers, banging on his horn and generally working himself into a

    lather of stress that may take many hours to dissipate. Another person, in

    the same traffic jam, could be listening to classical music or an educational

    audio tape, or perhaps talking to someone on his or her cellular telephone.

    He or she completely ignores the traffic jam and instead goes about calmly

    utilizing every moment to his or her advantage. Its the same event but two

    different people respond totally differently.

    It All Depends

    Heres another example. The same person could be caught in a traffic jam

    on two different days. On one day, the individual is late for an extremely

    important appointment as the result of not starting out early enough or

    preparing well enough in advance. This person begins to imagine all kinds ofterrible consequences that might occur as the result of being late for this

    appointment. The more he thinks about the negative possible consequences,

    the more frustrated and upset he becomes as the traffic inches along.

    However, this same person, caught in a traffic jam the very next day with no

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    pressure to be at work on time may be completely relaxed and accepting of

    the event. Its the same person and the same situation, but two totally

    different reactions.

    The bottom line is that how you feel and react is largely determined by how

    you interpret events to yourself. And heres the key to the kind of inner

    control that leads to outer power and personal effectiveness. When you

    interpret an event to yourself in a positive and constructive way, it makes

    you feel calm, clear, poised, powerful and creative. When you interpret an

    event constructively, your mind, your body and your emotions all harmonize

    and function in a fully integrated way, enabling you to think and respond

    better and more effectively to anything that happens to you.

    Its How You Interpret It

    However, if you interpret an event in a negative or destructive way, allowing

    yourself to become excited, angry, frustrated or depressed, these thoughts

    will affect your emotions and your physical body, completely disintegrating

    your ability to function effectively and leading to high levels of disharmony

    and dysfunction in your reactions and responses to the people and situations

    around you.

    And you are always free to choose. This is the great discovery that enables

    you to take full and complete control over your thoughts, your feelings and

    your reactions. You are always free to choose how you deal with anything

    that happens to you. You can choose to react in a positive, calm, and

    constructive manner or you can fail to choose, and end up acting in anegative, irritable, reactive-responsive mode that leads to feelings of

    frustration and unhappiness. The choice is always yours.

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    What Have Others Done?

    If you want to be successful in life, the formula is quite simple. Just find out

    what other successful people do, and have done, in your field of endeavor,

    and do the same things that they do until you get the same results. The

    world is full of people who are trying to succeed by doing the opposite of

    what successful people do and they are always amazed at their lack of

    progress. But this is not for you.

    If you want to be a high performance person in a world of constantly

    changing stimuli and stressful events, you need only to study the most

    effective people around you, and do what they do, and you will be just like

    them.

    Peak Performers

    Men and women who have been defined as peak performers self-

    actualizing, high-achieving individuals have been studied exhaustively over

    the years to find out how it is they think, feel and interpret events to

    themselves to keep functioning at the very peak of their abilities. Lets look

    at some of these discoveries and see how you can use them to turn your

    stress into success in everything you do.

    Nobel Prize winning author Arnold Toynbee studied the rise and fall of 28

    civilizations over the course of human history. He developed what has come

    to be known as Challenge-Response Theory of Civilization Life Cycles. The

    same theory is perfectly applicable to your life and experiences as well.

    Unexpected Challenge

    What Toynbee found is that every civilization began to grow as the result of

    an unexpected challenge from the outside to which it reorganized and

    responded effectively. Because it responded effectively to the challenge, the

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    small group of people, often a single tribe or village grew larger. As a result,

    it bumped into another group or tribe, thereby triggering another external

    challenge to which it had to respond effectively. As long as the tribe or group

    of people responded effectively, it continued to grow and grow until, over

    time, great empires and civilizations were formed.

    You Will Always Be Surrounded

    In your life, it can be very much the same. You are surrounded by a

    continuous succession of problems and difficulties all of the time. In fact,

    your life is one never ending series of problems or challenges to which you

    have to respond effectively if you want to survive and continue to grow in our

    fast-paced and competitive society.

    Heres the most important part. The challenges or problems come unbidden.

    They come in spite of your very best efforts to avoid them. If you are

    intelligent and reasonable, you organize every part of your life so as to

    minimize the number of unexpected difficulties that will occur. Therefore, the

    ones that do occur are ones that you have been unable to anticipate or avoid.

    Challenge Response

    The only part of the Challenge-Response equation that you have any

    control over is your response. In fact, it is your response-ability that

    determines your success, health, happiness and effectiveness in life. If you

    continue to respond in a positive and constructive way to the inevitable

    challenges that you face every single day, you continue to grow and develop

    as a person, just as a civilization would continue to grow and develop.

    Your response-ability is the most important single measure of everything that

    you are and everything that you have become as a human being, to this very

    moment. All of your education, your experience, your background, and your

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    personal growth are measured at the moment of response to the inevitable

    and unavoidable challenge or crisis that occurs, despite your best efforts to

    avoid it.

    Learn to Respond Better

    Highly successful people are those who have learned to respond better than

    unsuccessful people. As a result, they grow and move forward in their lives

    far more rapidly than others who respond ineffectively or inappropriately.

    According to Robert Fritz, author ofThe Path of Least Resistance, most

    people are in what he calls a Reactive-Responsive mode of living. That is,

    something happens in their environment and they immediately react or

    respond, without thought or analysis. Sometimes their response is

    appropriate or correct, but because they give no thought at all in their

    automatic reactions, too many of their responses turn out to be wrong or

    ineffective.

    However, you can decide that, between the event that occurs and your

    response to that event, you are going to stop and think for a moment before

    reacting. In this moment of thought is contained all the knowledge and

    wisdom that you have developed in your life to this date. When you chose to

    exercise this ability to think before reacting, you become sharper, calmer,

    more creative and more alert than ever before.

    Mental Rehearsal

    And the way you develop this faculty or skill of success in dealing with

    stressful events is through the process of mental rehearsal. When theevent occurs, it is too late for you to stop and think before reacting

    constructively and creatively. You must prepare mentally in advance. You

    must rehearse, in your mind, the upcoming event so that when it does occur,

    you are subconsciously programmed to respond effectively to it.

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    This is a method used by the highest performing and most effective men and

    women in our society. It is used by all peak performing athletes, all high

    achievers and all self-made millionaires. It is as simple as it is powerful.

    This is how it works. In your life, there are a variety of situations to which

    you can respond either positively or negatively. In many of these situations,

    especially with regard to negative people or experiences in your past, you are

    unconsciously programmed to respond negatively the very instant the name

    of the person or the thought of the situation arises.

    For example, if you think of someone who you intensely dislike because he or

    she did something that really hurt you in the past; the very mention of the

    persons name will cause an instant, negative high-stress response from you.

    You can even be driving along and something can occur to cause you to think

    about that person and you will respond instantaneously the way you have

    been conditioned to respond when you thought about or talked about that

    person in the past.

    Rewire Your Thoughts

    You have to re-wire your thoughts about this person. You have to disconnect

    the reactive response button that causes you to feel negative. And the way

    you do this, using mental rehearsal, is you think about the person and

    mentally picture yourself responding in a calm, relaxed, positive and

    unaffected way to any thought or mention of that person.

    As you visualize yourself responding in an effective way to an experience that

    used to make you angry or upset, you are gently removing the hot wires

    from this situation and neutralizing it in your mind. The next time that this

    person comes to mind or conversation, you will find that you experience little

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    or no reaction at all. In time, the situation or person will not trigger any

    feelings in you of any kind. You will have taken full mental control over the

    situation.

    When I started in selling, I found myself becoming very tense and anxious

    when I approached a new prospect. I steeled myself and got all wound up,

    ready for the negative response, objection, turn down or disappointment that

    accompanied door-to-door and office-to-office selling. In fact, this kind of

    selling leads to rejection as much as 20 times for ever sale.

    Then, I decided to rewire myself with regard to rejection. I decided that I

    would use every rejection as a stimulus to greater action. I decided, in

    advance, that every time someone turned me down, I would become more

    positive, more motivated and even more energized in going after the next

    prospect. And it worked like a charm!

    The very first day I tried this technique, by the time I had been turned down

    three or four times, I was so positive and motivated I could barely keep my

    feet on the ground. And my sales career turned around 180 degrees. Within

    a few months I was the top salesman in my organization, and within a year I

    was the sales manager. Within two years, I had 95 salespeople under me in

    six countries and I was enjoying the kind of life I had never dreamed of. And

    it all happened because I began practicing mental rehearsal and deciding,

    in advance, that I would respond in a positive, constructive way to every

    stressful or difficult event. And you can do the same thing.

    There are some wonderful techniques that you can use to turn stress into

    success. They are all ways of taking complete control of your thinking, and

    thereby your feeling and your responses. Here are some of the most popular

    ones used by the most effective people in our society.

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    The Law of Substitution

    All of these techniques are based on the Law of Substitution. This law says

    that you can only hold one thought in your mind at a time, either positive or

    negative. And you can substitute a positive thought for a negative thought.

    You can, in fact, knock a negative thought out of your mind by simply

    switching your thinking to something positive.

    Successful people are those who continually think and talk about the things

    they want. Unsuccessful people are those who continually think and talk

    about the things they dont want. When you think and talk about the things

    you want, you are calm, positive, purposeful and self-directed. When you

    talk about the things you dont want, you are angry, frustrated, disappointed,

    and depressed. And the choice is always up to you.

    Make a List!

    There is an old saying, Feeling listless, make a list! The starting point of

    eliminating stress in your life is for you to make a list of goals, of the things

    you want to accomplish in the next 12-24 months. The very act of making a

    list focuses your mind on the things you want and takes it immediately off of

    anything else. You cannot write down your goals and think of something else

    at the same time. One cancels out the other.

    Organize your goals in order of priority and pick your most important goal.

    On a separate piece of paper, write your most important goal at the top of

    the page and then make a list of 10-20 things that you could do right now to

    begin moving toward your goal. Then, select one item on that list and starton it immediately.

    This little exercise is so powerful that it will amaze you. The very act of

    writing out your goals, organizing them by priority, selecting your most

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    important goal, making a plan to achieve it and taking action on your plan

    will cause your negative stress to disappear and will fill your life with the kind

    of positive stress that energizes you and drives you forward.

    Stay Calm and Think of Your Goal

    Every time you feel angry or stressed for any reason, think about your goal.

    Visualize your goal. Talk to yourself about your goal. Do something

    constructive that moves you toward your goal. All successful people have

    very clear, specific written goals that they are working on every single day.

    Unsuccessful, highly stressed people, do not. So to start with, its as simple

    as writing down a goal and getting busy on it.

    Another major source of negative stress in our workday world is having too

    much to do and too little time. As a result, you become like a person who is

    trying to carry too many bags of groceries and is always in danger of

    dropping one bag completely. This causes an enormous amount of stress and

    anxiety and impairs your effectiveness in everything else you do.

    Focus and Concentration

    The antidote to stress is contained in the two words, Focus and

    Concentration. When you focus on the most important thing that you could

    possibly be doing and concentrate all of your time and energy on doing that

    one thing and getting it completed, all your stress evaporates. All your

    positive energy begins to work in a forward direction.

    Heres my simple formula for generating positive stress: It is for you to

    concentrate single-mindedly on one thing, the most important thing, and to

    stay with it until it is 100% complete.

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    In fact, sustained, concentrated effort on a high value task releases energy,

    enthusiasm and motivation in the direction of achieving that task or goal.

    When you discipline yourself to work single-mindedly on a high value task

    and you stay at the task until it is complete, you actually get an endorphin

    rush that energizes you and gives you an overall sense of well-being and

    personal power.

    Successful people have learned this little trick to keep themselves operating

    at the very peak of their potential. They insist on working on big tasks that

    really make a difference. As a result, their mental, emotional and physical

    energies are all harmonized and they feel terrific about themselves. They are

    positive, motivated and creative in everything they do.

    Look for the Good

    You turn stress into success by looking for the good in every situation. An

    attitude of positive expectations, constantly expecting something good or

    beneficial, even a valuable lesson, to be contained in every situation you

    face, is a major source of positive energy. And because of the Law of

    Substitution, you cant be looking into a situation for something good and

    simultaneously feel negative for any reason.

    The major forms of negative stress in your life revolve around blame, anger,

    resentment, envy, jealousy and other negative emotions that preoccupy the

    great majority of mankind. The wonderful discovery is that you can short-

    circuit or de-wire all these emotions by refusing to blame anyone for anything

    and instead accepting complete responsibility for everything you are and

    everything that happens to you. Repeat the words, I am responsible, I am

    responsible over and over to yourself whenever you face any problem or

    difficulty at all.

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    These words give you a tremendous sense of personal power and control.

    They make you feel that you are on top of your life and the situation rather

    than having the situation determining how you think and feel.

    Dont Worry!

    Many people suffer stress because of worry. Worry is a sustained form of

    fear caused by indecision. Indecisiveness in any situation will translate into

    negative stress that trips you up and impairs your effectiveness. It will

    actually cause large parts of your brain to shut down and stop working for

    you in the attainment of your goals.

    The very best technique I have ever learned to deal with worry is what one of

    my students called the Worry Buster. The worry buster consists of four

    simple steps that you can use when you face any difficulty or problem at all

    that is bothering you.

    First, define the worry situation or problem clearly, preferably in writing.

    Take a piece of paper and draw a line down the center. On one side of the

    piece of paper, write out a clear definition of exactly why it is you are

    worrying. Proper diagnosis is 50% of the cure. When you have a clear

    definition of exactly the situation that is causing you to experience worry or

    stress, you almost always begin to see steps that you could take immediately

    to resolve the problem.

    The second step in the worry buster formula is for you to determine the

    worst possible outcome of your problem or situation. What is the very worst

    that could possibly happen? Whatever it is, write it down on the right hand

    column next to your definition of the problem.

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    Most worry is caused by resistance, a refusal to face or to deal with the worst

    thing that could possibly occur if your worry situation were to happen. Once

    you have defined the worst possible outcome of the situation, much of your

    stress will disappear, and your mind will become calm and constructive again.

    The third step in this formula is for you to resolve to accept the worst, should

    it occur. Just say to yourself, Well, if it does happen, Ill learn to live with

    it. Your decision to accept the worst, should it occur, eliminates the worry

    situation as a source of stress from your life.

    The fourth step in the worry buster formula is for you to begin immediately to

    do everything you possibly can to make sure that the worst does not occur.

    Now you will begin thinking positively and creatively, looking for different

    things you can do, and actions you can take to minimize the worst possible

    outcome.

    The only real cure for worry is always systematic, purposeful action on the

    achievement of a goal or the resolution of a problem. Get so busy working

    on your goals or your solutions that you simply dont have time to worry at

    all. And suddenly, all the negative stress caused by the worry is transformed

    into positive stress that drives you forward toward achieving something you

    really want.

    Turn Negative to Positive

    Turning positive stress into negative stress is no mystery. Negative stress is

    caused by having no goals, procrastinating and putting off work on high value

    tasks, blaming other people for your problems, and worry about things that

    are vaguely defined or about things you cant control anyway. You turn

    negative stress into positive stress by setting clear, written goals and

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    organizing them by priority. You organize every hour of every day so that

    you are always working on high value tasks. You motivate yourself to

    overcome procrastination by selecting the most valuable thing you could

    possibly be doing, and by setting in on that one task and staying with it until

    it is done.

    You eliminate the negative stress caused by worry by defining the worst

    possible thing that could happen and then getting to work to minimize the

    worst possible outcome.

    Overall, you become a high performance person by controlling your inner

    dialogue, by interpreting events to yourself in a positive way, and by always

    accepting complete responsibility for everything you are and everything that

    happens to you.

    Success is a series of habits. When you develop the success habits of

    thought and response that we have talked about in this session, you will

    become more and more positive, more and more creative and constructive,

    and more and more effective in everything you do. You will wake up every

    morning full of energy, enthusiasm and excitement. You will become a highly

    productive, highly effective person in everything you do. And your future will

    become unlimited!

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    About the Author:

    Brian Tracy is Chairman and CEO of Brian Tracy International, a company

    specializing in the training and development of individuals and organizations.

    Brian is also a founder of iLearningGlobal, the preeminent online Business

    Training portal in the world

    Brian's goal is to help you achieve your personal and business goals faster

    and easier than you ever imagined.

    Brian Tracy has consulted for more than 1,000 companies and addressed

    more than 4,000,000 people in 4,000 talks and seminars throughout the US,

    Canada and 40 other countries worldwide. As a Keynote speaker and seminar

    leader, he addresses more than 250,000 people each year.

    He has studied, researched, written and spoken for 30 years in the fields of

    economics, history, business, philosophy and psychology. He is the top

    selling author of over 45 books that have been translated into dozens of

    languages.

    He has written and produced more than 300 audio and video learning

    programs, including the worldwide, best-selling Psychology of Achievement,

    which has been translated into more than 20 languages.

    He speaks to corporate and public audiences on the subjects of Personal and

    Professional Development, including the executives and staff of many of

    America's largest corporations. His exciting talks and seminars on Leadership,

    Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology

    bring about immediate changes and long-term results.

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    Prior to founding his company, Brian Tracy International, Brian was the Chief

    Operating Officer of a $265 million dollar development company. He has had

    successful careers in sales and marketing, investments, real estate

    development and syndication, importation, distribution and management

    consulting. He has conducted high level consulting assignments with several

    billion-dollar plus corporations in strategic planning and organizational

    development.

    He has traveled and worked in over 80 countries on six continents, and

    speaks four languages. Brian is happily married and has four children. He is

    active in community and national affairs, and is the President of three

    companies headquartered in Solana Beach, California.

    Brian is also the President of Brian Tracy University, a private on-line

    University for sales and entrepreneurship.

    If you have any questions about Brian Tracy learning programs and services,

    please [email protected] or call 1-858-436-7300.

    Brian Tracy International

    462 Stevens Ave. Suite 202

    Solana Beach, CA 92075

    www.BrianTracy.com