STRATINC PROJECT: STRATINC PROJECT: INTERREG III C: WESTINTERREG III C: WEST

““STRATEGIC INTELLIGENCE AND INNOVATIVES CLUSTERS”STRATEGIC INTELLIGENCE AND INNOVATIVES CLUSTERS”

STRATINC PROJECT:INTERREG IIIC West Zone

West West

ZoneZone

COCOM Meeting: 24-25 may 2004COCOM Meeting: 24-25 may 2004Oslo

1 of 17 regions in Spain

7.447 square kilometres and 7 islands

Population of 1.85 millions

10 millions de visitors/year

248 inhabitants/square kilometres

TENERIFE:TENERIFE:

2.032 square kilometres square kilometres

180.000 Hotel vacancies

800.000 inhabitants

CANARY ISLANDS:

GEOGRAPHICAL SITUATIONGEOGRAPHICAL SITUATION

Tenerife is situated about 300 kilometres from Tenerife is situated about 300 kilometres from African continent and about 1.300 kilometres from African continent and about 1.300 kilometres from the European continental area. The surface is the European continental area. The surface is 2.034 square kilometres2.034 square kilometres and it is one of the bigest and it is one of the bigest Canary Islands.Canary Islands.

Tenerife is composed by thirty-Tenerife is composed by thirty-one municipalities, nine of them one municipalities, nine of them are part of Mancomunidad of are part of Mancomunidad of North Tenerife, which is situated North Tenerife, which is situated in that part of the island. The in that part of the island. The localities which involves are: localities which involves are: Buenavista del Norte, Garachico, Buenavista del Norte, Garachico, El Tanque, Icod de los Vinos, Los El Tanque, Icod de los Vinos, Los Realejos, Puerto de la Cruz, Santa Realejos, Puerto de la Cruz, Santa Úrsula, La Victoria and La Matanza Úrsula, La Victoria and La Matanza de Acentejo. On the other hand de Acentejo. On the other hand the institution counts with the the institution counts with the collaboration of six other localities collaboration of six other localities from other part of the island .from other part of the island .

The association of municipalities The association of municipalities intervention area covers 337 square intervention area covers 337 square kilometres and 129.078 inhabitants. kilometres and 129.078 inhabitants.

The Tenerife Island has a tourist The Tenerife Island has a tourist character. The good environmental character. The good environmental conditions and the rich cultural array conditions and the rich cultural array are sufficient reasons for a are sufficient reasons for a traditional tourism demand and also traditional tourism demand and also alternative. The natural means is very alternative. The natural means is very rich in endemic plants and rich in endemic plants and autochthonous fauna. Protection autochthonous fauna. Protection constitutes an indispensable line to constitutes an indispensable line to obtain a sustainable development.obtain a sustainable development.

GEOGRAPHICAL SITUATIONGEOGRAPHICAL SITUATION

THE INSTITUTION: MANNORTETHE INSTITUTION: MANNORTE

Since the constitution in 1993 of the Since the constitution in 1993 of the association of municipalities: association of municipalities: Mancomunidad of North Tenerife, this Mancomunidad of North Tenerife, this institution has been taking care to cover institution has been taking care to cover the existing needs in this zone of the the existing needs in this zone of the island which by its nature escape from island which by its nature escape from competences of each municipality. competences of each municipality.

The association work promoting collective initiatives that in a autonomous The association work promoting collective initiatives that in a autonomous way they would be very difficult to accomplish by each Town Hall.We are way they would be very difficult to accomplish by each Town Hall.We are an association with a clear idea: unite efforts to solve common problems an association with a clear idea: unite efforts to solve common problems and to reduce costs at the time of carrying out works and services of and to reduce costs at the time of carrying out works and services of communal interest. It is indubitable that the foundation of this association communal interest. It is indubitable that the foundation of this association has created solidarity bonds between towns. We try to reinforce them has created solidarity bonds between towns. We try to reinforce them day-to-day and we work in order to obtain a sustainable progress for the day-to-day and we work in order to obtain a sustainable progress for the north of the island of Tenerife.north of the island of Tenerife.

Prepared inputs (max Prepared inputs (max 10 min) from project 10 min) from project

partners on the partners on the challenges of SMEs challenges of SMEs within their specific within their specific cluster (based on cluster (based on

interviews)interviews)

COMPOSITION OF THE LOCAL STEERING COMMITTEE COMPOSITION OF THE LOCAL STEERING COMMITTEE AND THE WORKING GROUPSAND THE WORKING GROUPS

(17(17th th of September 2003)of September 2003)

TRANSNACIONAL TRANSNACIONAL STEERING COMMITTEESTEERING COMMITTEE

Mr. Oswaldo Amaro LuisMr. Oswaldo Amaro LuisPresident of MANNORTEPresident of MANNORTE

COCOM MembersCOCOM Members

LOCAL STEERING COMITÉLOCAL STEERING COMITÉPresident, 8 politicians (mayors, President, 8 politicians (mayors,

officials,...), 1 local coordinator, and 2 officials,...), 1 local coordinator, and 2 leading local actorsleading local actors

Scientific Scientific BoardBoard

WINE CLÚSTER 1WINE CLÚSTER 1LOCAL WORKING GROUPLOCAL WORKING GROUP

AT ENTERPRISE LEVEL AT ENTERPRISE LEVEL (Celler)(Celler)

WINE CLÚSTER 2WINE CLÚSTER 2LOCAL WORKING GROUPLOCAL WORKING GROUP

AT SOCIAL LEVEL AT SOCIAL LEVEL (Viticulturist)(Viticulturist)

FINAL FINAL BENEFICIARIESBENEFICIARIES

FINAL FINAL BENEFICIARIESBENEFICIARIES

SYNERGIESSYNERGIES

COCOM MEMBERS COCOM MEMBERS (Right name, contacts)(Right name, contacts)

Mr. Oswaldo Amaro Luis: President of MANNORTE

Mr. José Vicente González Hernández Manager of MANNORTE

Mr. Joan Báez. Local Coordinator

LOCAL STEERING COMMITTEE LOCAL STEERING COMMITTEE MEMBERSMEMBERS

President of Mannorte8 politicians (mayors, officials,...), 1 local coordinator 2 leading local actors (Enterprise member and social members)

1. TECNOLOGICAL DEVELOPMENT

2.-RESEARH AND DEVELOPMENT

3.-PROVIDER ADVISING

4.-TECHNICAL ADVISING

5.-NEW TECNOLOGY

6.- NEW MATERIALS

7.- RESEARCH ACTIONS

8.-ENTERPRISE COOPERATION

10.-ENTERPRISE CATALOGUE

11.-SEMINARS-TRAINNING

12.-TELEMATIC NETWORK

13.-SECTORIAL INFORMATIONS

14.-FUTURES OPORTUNITIES

15.-ENTERPRISE NETWORK.

9.- TOTAL QUALITY

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QUESTIONRAIRE OF SMES SURVEYS

INTERVIEWS

INTERVIEW GUIDE and

QUESTIONNAIRE

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1. TECNOLOGICAL DEVELOPMENT

2.-RESEARH AND DEVELOPMENT3.-PROVIDER ADVISING

4.-TECHNICAL ADVISING

5.-NEW TECNOLOGY

6.- NEW MATERIALS

7.- RESEARCH ACTIONS

8.-ENTERPRISE COOPERATION8.-ENTERPRISE COOPERATION

10.-ENTERPRISE CATALOGUE

11.-SEMINARS-TRAINNING

12.-TELEMATIC NETWORK

13.-SECTORIAL INFORMATIONS

14.-FUTURES OPORTUNITIES

15.-ENTERPRISE NETWORK.

CUESTIONNAIRES FOR SMES SURVEYS

9.- TOTAL QUALITY

DENOMINATION OF ORIGIN VALLE OROTAVA

DENOMINATION OF ORIGEN TACORONTE-ACENTEJO

VERY HIGH HIGHVERY LOWLOWDON´T KNOW

1

0

923

3

0

354

6

0

810

5

0

802

7

0

00

5

0

505

2

165

11

01

4902

11310

6

0

900

374

9600

2

2

641

11

0

400

1320TOTAL

4

1022529

TOTAL

13

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75

210

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8110

TOTAL 270

S.A

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7

0

404

DENOMINATION OF ORIGIN

YCODEN-DAUTE-ISORA

GENERAL CONCLUTIONS

13%

11%

9%

8%8%7%6%

6%6%

6%5%

5% 4% 4% 2%

1.- TECNOLOGICAL DEVELOPMENT

13.-SECTORIAL INFORMATIONS

2.-RESEARCH AND DEVELOPMENT

9.-TOTAL QUALITY

7.-RESEARCH ACTIONS

5.-NEW TECNOLOGY

8.-ENTERPRISE COOPERATION

6.-NEW PRODUCTS

14.-FUTURE OPORTUNITIES

11.-SEMINARS-TRAINNING

10.-ENTERPRISE CATALOGUE

12.-TELEMATIC NETWORK

4.-TECHNICAL ADVISING

3.-PROVIDERS ADVISING

15.-ENTERPRISE NETWORK

PRIORITY: VERY HIGH

WINENET – A strategic intelligence pilot Platform for wine, designed by the Consortium “Mancomunidad of North Tenerife”.

Project description Project description

The aim of the current The aim of the current Project is to design a portal Project is to design a portal offering users a wide range offering users a wide range of services.of services.

The portal is conceived for the purpose of providing a The portal is conceived for the purpose of providing a working tool to assist in handling information, making it working tool to assist in handling information, making it available in a rapid and intuitive manner. Hence, it is available in a rapid and intuitive manner. Hence, it is intended to reach all net users regardless of their intended to reach all net users regardless of their experience in the field.experience in the field.

It is made up of two parts: one public - where all users It is made up of two parts: one public - where all users shall have unrestricted access - and another private - shall have unrestricted access - and another private - with restricted access allowed only to users who have a with restricted access allowed only to users who have a password and a priori authorisation.password and a priori authorisation.

Platform Contents:1. Introduction

2. Presentation

3. The Consortium (Mancomunidad)

4. Communication

5. Regulations

6. Wine

7. Training and seminars

8. How to contact us

9. Control panel

Project technologyProject technology

Given the scope and variety of the information Given the scope and variety of the information to be provided, we have opted for technology to be provided, we have opted for technology that allows a Web page as straightforward as that allows a Web page as straightforward as possible, with speedy access to information, possible, with speedy access to information, and maximum compatibility with currently and maximum compatibility with currently existing Internet browse tools and search existing Internet browse tools and search engines. engines.

Hence, we opted for design of web pages Hence, we opted for design of web pages directly in HTML format for contents that will directly in HTML format for contents that will remain unchanged, such as: contact details, remain unchanged, such as: contact details, descriptions of consortium boroughs, etc. descriptions of consortium boroughs, etc. HTML allows downloading pages more rapidly HTML allows downloading pages more rapidly using current browsing tools and Web search using current browsing tools and Web search engines. engines.

For contents that will require updating, the For contents that will require updating, the language to be used is PHP together with the language to be used is PHP together with the MySQL database manager, for storage of Portal MySQL database manager, for storage of Portal information. This configuration provides added information. This configuration provides added speed and improved search capabilityspeed and improved search capability

Macromedia Flash technology will be applied Macromedia Flash technology will be applied for creating the animations featuring in the for creating the animations featuring in the introduction and to render the Portal more introduction and to render the Portal more attractive. attractive.

Summary of the proposal:

1. Design and construction of a Portal in two language versions (Spanish and English).

2. Storage space:

3. Communication

4. Updating of documentaries, articles, databases, servers, Forums and mailing list.

1) Design and construction of a Portal in two language versions (Spanish and English). Most noteworthy features are:

•Graphic design of the Portal’s image.

•Producing pages following the guidelines approved in the design phase.

•Implementation of the entire database structure using MySQL.

•Development of the following items using PHP:

Control Panel.

Questionnaires.

Pages showing information.

Pages to search for information.

Overall management of news items.

2. Storage space .• Web space for storage

(500 MB)

• FTP accounts.

• 500 e-mail addresses.

• Three MySQL databases.

• One Forum.

• One mailing list.

• 6 GB of monthly transfer capacity.

3. Communication.

Releasing ten news items per month, including photography, and production of new items.

4.Updating of documentaries, articles, databases, servers, Forums and mailing list.

Actions regarding promotion and outreach related to the STRATINC project’s strategic intelligence Platform.

1) Brief Description:

Below is outlined the tasks of design, lay-out, printing and distribution of the magazine, which together with the portal, will serve to raise public awareness on this initiative

2) Characteristics and format:

The magazine will be 200 x 240 mm in size (folded), with a total of eight pages, including cover and back page, printed in colour (CMYK), or using four colours at most, on 170 gram shinny coated paper.

3) Design and lay-out: :

The concept of the magazine stems from the idea of adapting the Portal’s image to the printed publication, and to adjust the publication’s format as described above. It will contain the information provided by the Consortium.

4) Printing-distribution:

3000 copies will be printed every three months for each issue of the magazine. Of those, 500 will be distributed via a mailing list that includes all the postal addresses supplied by the Consortium, for recipients within Spain. The remainder (2500) will be delivered to the Consortium.

www.mannorte.eswww.mannorte.es

Thanks for your attention!Thanks for your attention!