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Transcript of Story
MiND MATTERS:Story
A series of talks exploring "A Whole New Mind"
by Daniel Pink
Presented By: Gail Potratz
Story
What is Story and why does it matter?
“……the ability to place facts into context and to deliver them with emotional impact.” Daniel Pink
…..“Narrative imagining - Most of our experiences, our knowledge, and our thinking is organized as stories.” Mark Turner-cognitive scientist
Begging…..Middle…..End Characters
What is Story and why does it matter?
What is Story and why does it matter?
“……the ability to place facts into context and to deliver them with emotional impact.” Daniel Pink
Where’s the Value?
Facts are Free
Creating Stories Can Help:
Customers understand how a product is unique and valuable
Help a cooperate team understand strategy and objectives
Help customer service reps give great customer service
Helps orientate new partners and employees
Helps train the team – Xerox use of stories rather than manuals to train repair people - Eureka - $100M to the company
Manage to Change.com
What is Story and why does it matter?
A collection of significant stories is more engaging Than a list of facts.
Great Stories websites and training fill the internet.
Ode:How to Tell a Great StoryOne Story.comDiscover Your Hidden Remarkable Benefit
What is Story and why does it matter to Education?
What are selling?
How can we make it valuable and desirable?
Fostering Story in the Classroom
http://www.stevespangler.com/teacher-spotlight/show-and-tell-science/
• Research – free facts idea
• Context – beginning-middle-end (topic)
• Create emotional impact
• Done by teacher or student
Digital Stories
Fostering Story in the Classroom
Waiting for the Rain – A Digital Story of SA ApartheidExample 2
Animoto
Fostering Story in the Classroom
StoryBird The Hungry Leopard George’s AdventureZooburst The Boy in the Red JacketKerpoof The Kissing HandGlogster The Second CityiMovie or MovieMaker or PhotoStoryVoicethread Primary Source ProjectGoogle Lit Trips Johnny Tremain
What is Story and why does it matter?
Knowing how to add value to data (facts) by creating Stories will be important in the conceptual age – the 21st Century in which our students will grow, learn, and lead.
“……the ability to place facts into context and to deliver them with emotional impact.” Daniel Pink
Encourage Story!