[Startup Nations Summit 2014] Competition - South Africa
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Transcript of [Startup Nations Summit 2014] Competition - South Africa
A Lifted Mind Project
By Tshiamo Tsogang, Managing Director
Hi! I’m John! I have a Social Life and Financial Life, and in the Information Age, This is what my
Knowledge Life looks like…
1000’s of Files,
Folders, Pics, Videos
My Knowledge Life is files, pictures,
conversations, links, tweets, videos…it can get too much!
Info
rmati
on
Ag
e
My Hard-Drive is a mess, I don’t
even know where to start!
Where did I save that file?
I should save this 10 point list with the
others on health…where did I
put them again?
What can help me organise and give me a new
Knowledge Life experience?
I wish my favourite tweets
were a mind map!
CFlow!
What Does CFlow Do?
CFlow is a Simple, Interactive and Intelligent
InfoMap of your Knowledge Life!
Who else can use CFlow?
Anyone with
Information
Resources
Finance: Fund
Managers
Knowledge Institutions
Law Firms
Dealing with various metrics over a lot of investments,
CFlow can act as a dashboard for all this data to assist in critical decision making!
Law Firms focus on billable hours, and where time is money,
saving search time, results in low prices to the customer and
high competiveness!
Where links, discussions and ideas need to flow within an
organisation CFlow is the perfect portal!
Features
Visual Fully Interactive Map – New generation information exploration tool
Customizable – Works with various data sources (e.g. financial, files, folders, tweets etc.)
Intelligence –Theming of information based on key word extraction from content
Automatic Mapping of relationships between nodes
Collaborative – Chat, Sharing, Comment on Files etc.
MS Office integration to help you save files in the right places on the info (with recommendations)
Benefits
New User Experiences and Stimulation
What you need to know at your finger tips
Breaking Information Silos
Easy Information Organisation
Higher Return on Information
No need to load files, CFlow scans resources (example: shared folders) and gives access to users
Business Model: Go to Market Strategy and Channels
CFlow is focussing on the 3 markets to grow within: 1. Mass Market Users on–
a. Established platforms that dominate (with millions of users). b. Access the market through integration of CFlow with Social media (like
Twitter) and file storage (like DropBox) applications. 2. Investment Services and related financial services –
a. Starting with fund managers, by providing CFlow as a visual interface that can present financial information for simple, accurate and fast decision making.
3. Advertising, PR and other Media Companies – a. To enhance collaboration and information flow, both of which lead to
increase company competitiveness. Pilots
In line with our strategy we are currently rolling out CFlow through pilots: At an Investment Consulting and Employee Benefits company called NBC Holdings( www.nbc.co.za ) and will start another pilot with Indigo New Media ( www.indigo.co.za ) both based in Johannesburg.
Business Model: Packaging and Pricing
Two(2) Packages of CFlow: Cloud based: Software as a Service (SaaS) - integration with social media and file
storage apps. Non-Cloud based: Same as cloud accept for installation on enterprise servers.
Costs: Installation, Maintenance (Support and Debugging), Development of
Upgrades, Salaries (Skilled Software and Business Development Team)
Revenue: Type: Software License (Subscription based pricing)
Non-Cloud Pricing: $10 per user per month (Negotiable based on number of users)
Cloud (Paid-Option) Pricing: $5 per user per month All negotiated are based on a monthly rate
Cloud (Free-Option): Free for lower feature CFlow version Break-even: roughly 1000 users per month
Competitive Advantage
CFlow is in the information business. What differentiates us from our competitors is our focus on data visualisation. We not only want to organise information into common themes for the user based on content but we are also crucially offering: 1. A more intuitive experience in browsing and navigating relevant or
interesting information resources; and 2. Combining these resources on one platform.
Tshiamo
Tsogang
•Founder with drive, focus, curiosity and passion
•Actuarial Science, Mathematical Statistics with Banking and Insurance background
•Self-taught senior software developer
•Role: Business and Software Development
Xolani
Masuku
•Highly skilled software developer with a passion for anything technology and a short learning curve
•Focussed and hard-working
•Background in software development
Nomvula
Mahlangu
•Junior Developer with passion and hard-working
•Background in software development
CORE TEAM We are a growing and focussed team. Who hire skills not present in the team
on an adhoc basis. Work Hard and Play Hard!
We are going to expand the business and software development
arms in line with our business targets and increasing work load.
A Lifted Mind Project
Thank you!