Starbucks
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Transcript of Starbucks
Sydney Marshall3rd BlockHuman Resources CH 8
• Revenue: $9.411 billion (2007)• Founded In 1971 across
from Pike Place Market in Seattle Washington
• Founder(s): Zev Siegel, Jerry Baldwin, and Gordon Bowker.
• CEO – Howard Shultz
• Location : Seattle, Washington
• Employees : 172,000 • Starbucks has other
locations almost everywhere throughout the world.
• There is a starbucks in almost every Barnes and Nobel
HEADQUARTERS
EMPLOYEES
• Types of Jobs: -Manager = $45,713-Coordinator = $37,390
• Degree/ Skills : -Business-Marketing
New Jobs (per year): 2,519
• Professional Training• Paid Sabbaticals• Onsite Chile Care• 100% Health- care
coverage • Subsidized gym
membership• Compressed workweek
BENEFITS OF EMPLOYEES
STOCK
• Starbucks Stock : 11.24
JOB GROWTH
• New Jobs (1 year) - 2,519• % Job Growth(1 year) - 15• % Voluntary Turnover-13• Applicants : 705,195
Total US employees: 134,013Outside of US : 60,794
Diversity : 35% Minorities 65% Women (Nondiscrimination Policy)
PRODUCTS/SERVICES
• Services – Coffee
• Products: -Whole Bean Coffee-Boxed Tea-Made-to-Order beverages-Bottled Beverages-Baked Goods-Frappuccino beverages-Smoothies-More coffee products
ADVERTISING/MARKETING
• Commercials• Billboards• Adds• Magazines• Use stars/fame • Books – “How
starbucks saved my life.”