Stairwayto HAVEn Informationen verstehen und nutzen · • ECM • Patentrechtsverletzung … und...

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© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. Stairway to HAVEn Informationen verstehen und nutzen Hans-Werner Leue, Avnet Dr. Sebastian Hausmann, Hewlett-Packard HP Software Anwendertreffen 2014

Transcript of Stairwayto HAVEn Informationen verstehen und nutzen · • ECM • Patentrechtsverletzung … und...

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Stairway to HAVEnInformationen verstehen und nutzenHans-Werner Leue, Avnet

Dr. Sebastian Hausmann, Hewlett-Packard

HP Software Anwendertreffen 2014

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.2

… ein paradiesischer Zustand:

Alles sicher unter einem Dach

• Architektur

• Datensammlung

• Monitoring and Analyse

• Korrelation

• Generell

Die HAVEn- Plattform nutzen

– und mit eigenen Entwicklungen unter nApps dabei sein!

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.3

HAVEn on SaaS

Business Process Transformation unterstützen

• Näher am CEO mit SaaS. Wie? Mit der Codiak Methode!

• Schon jetzt verfügbar als SaaS auf der HAVEn –Plattform:

– ALM, Service Anywhere, Fortity on Demand, AppPulse,AppPulse mobile, HP Anywhere, LoadRunnerVirtualisation Performance Viewer, Storm Runner Load

– Verfügbar unter https://www.pronq.com/

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.4

HAVEn – die führende Big-Data-Plattform

HAVEn

hp.com/haven

Hadoop/HDFS

AutonomyIDOL

Vertica Enterprise Security

nApps

Scale Source Speed SecurePowering

HP Software+ your apps

Search engine ImagesIT/OTTransactionaldata

AudioVideoSocial media DocumentsMobileTextsEmail

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.5

Bedeutungsbasierte Analyse

Beispiele• Daten finden

• Analyse in der Qualitätskontrolle

• Patientenakte im Krankenhaus

• Projektdokumentation

• ECM

• Patentrechtsverletzung

… und finden, was man nicht gesucht hat!

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.6

Was sind Informationen ohne Bedeutung?

IDOL-Grundlagen

Keywords und Metadaten lösen nicht das Problem.Wir benötigen automatische Prozesse sowie ein Verständnis für menschliche Informationen.

• Information haben unterschiedliche Quellen

z.B. Text, Audio and Video

• Informationen stehen im Kontext

• “Is apple a fruit?”

“Is apple a computer company?”

“You are the apple of my eye!”

• Bedeutung ist vielfältig

• Bedeutung ist relativ

• Ideen sind nicht “identisch”, sondern haben“Abstand”

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.7

„Penguin“

VerlagPittsburgh Penguins

TuxVogel

Er guckte mit einem Fisch im Maul aus dem Wasser.

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.8

Die Welt im Wandel

695,000 Statusupdates

98,000+ Tweets

698,445 Google-Suchen

1,820 TB Daten erzeugt

11Million Instant-Messages

168 million+ E-Mails versendet

YouTube

Viber

Qzone

Amazon Web Services

GoGrid

Rackspace

LimeLight

Jive Software

salesforce.com

Xactly

Paint.NET

Business

Education

Entertainment

Games

Lifestyle

Music

Navigation

News

Photo & Video

Productivity

Reference

Social Networking

Sport

Travel

Utilities

Workbrain

SuccessFactors

Taleo

Workday

Finance

box.net

Facebook

LinkedIn

TripIt

Pinterest

Zynga

Zynga

Baidu

Twitter

Twitter

Yammer

Atlassian

Atlassian

MobilieIronSmugMug

SmugMug

Atlassian

Amazon

AmazoniHandy

PingMe

PingMe

Associatedcontent

Flickr

Snapfish

Answers.com

Tumblr.

Urban

Scribd.Pandora

MobileFrame.com

Mixi

CYworld

Renren

Xing

Yandex

Yandex

Heroku

RightScale

New Relic

AppFog

Bromium

Splunk

CloudSigma

cloudability

kaggle

nebula

Parse

ScaleXtreme

SolidFire

Zillabyte

dotCloud

BeyondCore

Mozy

Fring Toggl

MailChimp

Hootsuite

Foursquare

buzzd

Dragon Diction

SuperCam

UPS Mobile

Fed Ex Mobile

Scanner Pro

DocuSign

HP ePrint

iSchedule

Khan Academy

BrainPOP

myHomework

Cookie Doodle

Ah! Fasion Girl

PaperHost

SLI Systems

NetSuite

OpSource

Joyent

Hosting.com

Tata Communications

Datapipe

PPM

Alterian

Hyland

NetDocuments

NetReach

OpenText

Xerox

Google

Microsoft

IntraLinks

Qvidian

Sage

SugarCRM

Volusion

Zoho

Adobe

Avid

Corel

Microsoft

Serif

Yahoo

CyberShift

Saba

Softscape

Sonar6

Ariba

Yahoo!

Quadrem

Elemica

Kinaxis

CCC

DCC

SCMADP VirtualEdge

Cornerstone onDemand

CyberShift

KenexaSaba

Softscape

Sonar6

Workscape

Exact Online

FinancialForce.com

IntacctNetSuite

Plex Systems

Quickbooks

eBay

MRM

Claim Processing

Payroll

Sales tracking & Marketing

CommissionsDatabase

ERP

CRM

SCM

HCM

HCM

PLM

HP

EMC

Cost Management

Order Entry

Product Configurator

Bills of MaterialEngineering

Inventory

Manufacturing Projects

Quality Control

SAP

Cash Management

Accounts Receivable

Fixed AssetsCosting

Billing

Time and Expense

Activity ManagementTraining

Time & Attendance

Rostering

Service

Data Warehousing

The InternetGigabytes

Client/ServerMegabytes

Alle 60 Sekunden

IBM

Unisys

Burroughs

Hitachi

NECBull

Fijitsu

Mainframe Kilobytes

Mobile, Social, Big Data & The Cloud

Zettabytes

217 Neue mobile Webuser

…Yottabytes, 1024 B

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.9

Analysemethoden für den “New Style of IT”

Keine Kompromisse, keine Grenzen

CRM ERP Data Warehouse Web Social Log Files Machine Data Semi-structured

Dark Data

Big DataTraditional Enterprise Data

Unstructured

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.10

Menschliche Information basieren auf Ideen, sind vielfältig und haben einen Kontext.

Warum müssen menschliche Informationen anders behandelt werden?

Ideen stimmen nicht exakt überein wie Daten; sie haben einen Abstand.

Menschliche Information ist nicht statisch – sie ist dynamisch und befindet sich überall.

Der Umgang mit alten Daten funktionierte bisher nicht.

Social Media Video Audio Email Texts Mobile

Transactional Data Machine DataDocuments Search Engine Images

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.11

IDOL: das Betriebssystem für menschliche Informationen

Databases Mail servers CRM/ERP/BI LDAP

Over 400 Connectors

Big Data & Analytics

Search & Collaboration

Information Governance

Customer Experience Mgmt

Autonomy

Marketing Optimization

Social Media Video Audio Email Texts TransactionalData

IT/OT Search Engine Images

Unstructured repositories

DocumentsMobile

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.12

IDOL Server Identifies Key Concepts

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.13

IDOL Server Identifies Key Concepts

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.14

IDOL Server Identifies Key Concepts

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.15

And Stores Statistics on Document

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To Form a Conceptual Understanding

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Natural Language Response

“Tell me about mortgage

interest rates”

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Natural Language Response

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.19

Conceptual Relations

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.20

HAVEn – die führende Big-Data-Plattform

HAVEn

hp.com/haven

Hadoop/HDFS

AutonomyIDOL

Vertica Enterprise Security

nApps

Scale Source Speed SecurePowering

HP Software+ your apps

Search engine ImagesIT/OTTransactionaldata

AudioVideoSocial media DocumentsMobileTextsEmail

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.21

Was ist zu tun?

Big-Data-Ideen sammeln

© Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.

Vielen Dank!