Solana vista pp final
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Transcript of Solana vista pp final
Solana Vista – San Diego
1. Location -the property is east of the 805 freeway which is a barrier and the window to the property is questionable
We will overcome this objection by taking buyers to Cabrillo Knolls 3 blocks away and show how higher rents can be obtained despite being east of the 805 freeway. We will also show the close proximity to tens of thousands of jobs just five minutes away in either direction.
2. Property is fully renovated. We will show that the existing owner rehabilitated the exterior of the property, but did not complete all of the interior upgrades. We will show them Cabrillo Knolls and the comparison to what can be done to make cosmetic improvements.
3. The property is too close to the freeway. We can also show another property called Del Sol which is located directly on the freeway in Golden Hills and achieving above market rents.
B u y e r O b j e c t i o n s & H o w t o O v e r c o m e T h e m
• Fix all Exterior lighting • Clean Interior hallways and clean interior hallway carpets • Repair broken glass • Install new plantings around the entries • Repair and seal all exterior decking for water intrusion
P o s i t i o n i n g t h e A s s e t s f o r S a l e
Solana Vista
T h e P i t c h – S o l a n a V i s t a
• Proximity to Mission Valley • Location. The property is located in the 92104 zip code, also known as North
Park. North Park is exploding with growth and values and rents are escalating • Great Freeway access - Minutes from Highway 8 & 805 Freeway • Building is next to Within 4 miles of SDSU, University of San Diego, Mesa &
Grossmant Collage. Together more than 50,000 students • Within 3 miles of 3 regional malls Fashion Valley Regional Mall & Mission
Valley Center & Fenton Marketplace, IKEA & COSTCO • Within 6 miles of 5 major hospitals Scirpps Mercy, Sharp Hospital, UCSD
Medical , Grossmont & Rady Children's Hospital • Downtown San Diego jobs, Petco Park and the Convention Center are within
miles of the site • The beach and Balboa Park are within miles of site – Great quality of life • Timing is right for a Surging Market • Renovation plan of upgrades to interiors
Steve Huffman •Multi-Family advisor for 27 continuous years, plus additional years in the industry, longer than any advisor in the San Diego market. •California Broker of Record for Hendricks and Partners and Partner in the firm •Son of San Diego's largest apartment builder, Ray Huffman, resulting in a lifetime of experience in the multi-family industry literally from the ground up. •Owner / operator of over a dozen properties between 14 to 408 units which provides on-the-ground rental and ownership experience.
A d v i s o r y - Te a m E f f o r t
Allen Chitayat •Multifamily Advisor in San Diego for past 28 years •Over 450 closed transactions with sales of over $1 billion •Sold Solana Vista on 2 prior occasions in 2000 and 2007 •Over 80 closed transactions in the submarket •Owner/Operator of currently and previously held multifamily assets providing a clear understanding of identifying opportunities for improved operations
A d v i s o r y - Te a m E f f o r t
Shane Shafer • Intimate knowledge of the Santa Ana & Fullerton sub-markets • Experience in Orange County market for over 10 Years • Combined total historical sales over $1 Billion • Current Recent Closings and in Escrow in excess of $191MM in
the immediate market • Currently have over 40% Current Leading Market Share in
Orange County • Has been awarded recently a number of high profile
assignments in Orange County by three different clients
A d v i s o r y - Te a m E f f o r t
Steve Huffman Allen Chitayat Shane Shafer
Experts in the Local Market
Clarissa Shanner & Nicole May
Team Coordinators
Allen Freeman Berkadia
Debt
Tour Plan – Solana Vista
1) Meet prospective buyer(s) in designated
parking areas between the North Building (3810) and South Building (3710)
2) Walk to 3810 Building front entrance to Rental Office
3) Tour 3810 rent ready vacant units 4) Tour 3810 laundry rooms and adjacent
"Bonus Rooms" and Roof Top Deck. 5) Out to street and to Front of South
Building (3710) Barbeque/Picnic Area 6) Enter 3710 building through Main
Entrance 7) Tour 3710 rent ready vacant units 8) Tour laundry rooms and adjacent rooms 9) Elevator down to parking garage and
tour parking garage areas of both buildings.
Ta r g e t B u y e r T y p e s
• Large Private Capital
• Regional and Local Private Capital
• 1031 Exchange Buyers
• Sponsored Equity
• New-to-the Market Capital
• Canadian Buyers (International)
• West Coast Buyers – Bridesmaids
• Current Assignments = Synergistic Buyer Pool
N a t i o n a l A p a r t m e n t - C e n t r a l D a t a b a s e
• Only One Of Its Kind In The Country
• 145,000 Apartment Assets Across The United States
• 250,000 Apartment Owners & Investors (Quiet Capital)
• Every Sale In The US Updated Weekly (On-markets / Escrows) – Bridesmaid List
• Every Active Apartment Development & Developer
• Real Time Visibility Into Current And Emerging Buyers and Capital
• Asset Flyer • Asset Offering Memorandum • Dedicated Website - with Full Tracking • Aerials and Story Boards • Electronic Blast –Drive to Asset Website • Print Mailing – Drive to Asset Website • Prioritized Calling Campaign • Tracking of Site Activity – Personal Calls • Executed CA’s – Personal Calls • Bridesmaid List, All US Deals YTD – Personal Calls • Personal Tours (Vision Selling) • All Materials Paid for By Hendricks & Partners
M u l t i - C h a n n e l M a r k e t i n g
National Apartment Marketing & Research CenterTM
10 Apartment Divisions
Focused Exclusively on Apartment Services
One Unified Team – Advisor Focus on The Deal
Full Time Apartment Research Staff
Tracking All Buyers Current, New & Emerging, Sponsors & Capital
Tracking All National Sales & Escrows, New Development
A PA R T M E N T R E S E A R C H D I V I S I O N
Class A Sales – Scrubbed US
In – House Design Department
Flyers, Packages, Research Reports
A PA R T M E N T M A R K E T I N G D I V I S I O N
Highest Quality Materials with Expedited Production
Speed to Market with the Highest Possible Quality
Real-Time Production of Apartment Related Materials
A PA R T M E N T P R O D U C T I O N D I V I S I O N