Social Selling ROI: 5 Documented Case Studies
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14-Sep-2014 -
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Transcript of Social Selling ROI: 5 Documented Case Studies
Social Selling ROI:5 Case Studies
LinkedIn & InContact
Within six months, the sales representatives at InContact who had begun to use LinkedIn and marketing automation software had increased the revenue per sale by 122% compared to the sales reps who did not use LinkedIn.
Learn more about social selling ROI @ http://www.triblio.com/blog/5-case-studies-social-selling-roi-sweet-spot/
IBM
Corporate content and social media presence won the day for IBM when sales reps got on board to spread the word through both corporate and personal brand channels, yielding a 400% increase in sales.
Learn more about social selling ROI @ http://www.triblio.com/blog/5-case-studies-social-selling-roi-sweet-spot/
GaggleAMP & XO Communications
One XO sales representative got two leads within the first week of using the GaggleAMP tool, built to amplify the reach of content over social media channels, and the result was $10K/ month for XO Communications.
Learn more about social selling ROI @ http://www.triblio.com/blog/5-case-studies-social-selling-roi-sweet-spot/
LogMyCalls
In an effort called“150 Blog Posts in 50 Days,” LogMyCalls launched smaller, social-friendly content pieces over corporate and employee social media brands, and the company experienced a 400% increase in leads in 90 days.
Learn more about social selling ROI @ http://www.triblio.com/blog/5-case-studies-social-selling-roi-sweet-spot/
AT&T
To reach out to a fading account, AT&T created blog posts that were tailored to the needs and questions of the customer’s industry. That content was pushed out through social media outlets, primarily Twitter. The result was a renewed relationship, and AT&T was awarded $47 million in new business.
Learn more about social selling ROI @ http://www.triblio.com/blog/5-case-studies-social-selling-roi-sweet-spot/
Measure Your Social Selling ROI With Triblio.
Request a Free Demo at: http://www.triblio.com
Learn more about social selling ROI @ http://www.triblio.com/blog/5-case-studies-social-selling-roi-sweet-spot/
Sources
http://www.salesforlife.com/linkedin/social-selling-success-story-incontact/)
https://www.ibm.com/developerworks/community/blogs/9758d8e8-e9c0-4382-ab1e-a19fc7c1bb52/entry/generate_more_leads_with_b2b_social_media2?lang=en
http://gag.gl/rtlK5
http://www.makesocialmediasell.com/social-media-lead-generation/
http://www.businessesgrow.com/2013/09/18/case-study-how-i-made-47-million-from-my-b2b-blog/
Learn more about social selling ROI @ http://www.triblio.com/blog/5-case-studies-social-selling-roi-sweet-spot/