Social networking and you - Professional networking from a business perspective
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Transcript of Social networking and you - Professional networking from a business perspective
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Professional Networking from a Business Perspective
Strategic, Personal and Professional growth for CEOs, and Executives
Welcome ADR Neutrals
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Growing My ADR Business
So what do you do?
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How to Respond?
How much time do you have to make a good first impression?
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Getting and Keeping Attention
Considering your limited exposurethe Risk is High!
7.5 to 10 seconds
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What do you get?Now
What?
You intend what?
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Networking Relationships
Is there another way?
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Social Media and Marketing
• Business is great – I just want more• There’s something going on with
this Social Media Marketing thing – Clearly I don’t know enough…
• Social Media Marketing might help I’m unsure where to begin
Does this describe your situation?
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Social Media
Inter-net
Discuss
PublishOnline
Recognition
Share
Expos-ure
Authority
Online Influenc
e
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Where Can I Publish?
Google+
Your WebsiteZoomInf
o
Yahoo
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Specific Search
AAA Mediators
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Zero in on Patrick
•Patrick Burns - United States - MN - English - International Mediation ...imimediation.org/patrick-burnsAug 27, 2013 - IMI Certified mediator profile ... Minnesota Rule114 Qualified Mediator; member - AAA national mediation andarbitration panels; counsel for ...
Publicizing Mediators
5 Website entry's on page 1 of Google…
Guess what he’s posting?
Feed-back from the cases he’s handled for AAA!
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Eyeballs on Richard
•Richard D. Conner - Mediator & Arbitrator based in Greensboro ...www.nadn.org/richard-connerRichard D. Conner - Mediator & Arbitrator with Conner GwynSchenck PLLC in Greensboro, North Carolina. ...Member Profile: Richard D. Conner ... 2006; NCBA – Mediatorsmore than Messengers, 2005; Faculty, AAA Arbitrator Ethicsand ...
Publicizing Mediators
6 Website entry's on page 1 of Google…
What is Richard posting?
Association of Distinguished Neutrals
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Web searches
When a search engine user chooses a keyword phrase (3 to 5 words) rather than one keyword to
search for relevant content -- typically because the long tail
search will result in better results than using just one keyword. ...
http://www.enhancemymarketing.com/SEO-Website-marketing-glossary.html
Long tail searches
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Benefits of Hiring a Mediator
Long Tail Search
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Mediation Myths
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John Curtis
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Social Media Opportunities
Com-ment
Discuss
PublishCreates
TrustShare
Ideas Influence
Credible
Knowledge
Concepts
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Executive Coach
Specific Search
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Michael Whatmore
SpecificSearch
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How tough is this challenge?
Google+
Your Website
ZoomInfo
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Shameless Commerce
Strategic, Personal and Professional growth for Executives
650 444 5881
45 Minute Pro Bono Consultation
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Thank you
Strategic, Personal and Professional growth for CEOs, and Executives