Social Media: The Basics, The Rules, and the Rock n’ Roll

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Social Media: The Basics, The Rules, and the Rock n’ Roll KiKi L’Italien, Senior Consultant DelCor Technology Solutions

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Social Media: The Basics, The Rules, and the Rock n’ Roll. KiKi L’Italien, Senior Consultant DelCor Technology Solutions. Story: Learning to Play Guitar. Lessons: Learning to Play Guitar. Sometimes all you need are the basics You have to know what the rules are before you break them - PowerPoint PPT Presentation

Transcript of Social Media: The Basics, The Rules, and the Rock n’ Roll

Page 1: Social Media: The Basics, The Rules, and the Rock n’ Roll

Social Media:The Basics, The Rules, and the

Rock n’ Roll

KiKi L’Italien, Senior ConsultantDelCor Technology Solutions

Page 2: Social Media: The Basics, The Rules, and the Rock n’ Roll

Story: Learning to Play Guitar

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Sometimes all you need are the basics

You have to know what the rules are before you break them

Know what you need before you spend your hard-earned cash

Lessons: Learning to Play Guitar

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The Basics

• Social Media has changed the way we communicate

• People are social animals• Marketing spiel doesn’t work on social media• Companies and organizations are expected to

have a social media presence (just like having a phone)

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Don’t Understand

It

Don’t Know Where to

Start

Don’t Know How to

Educate Audience

Don’t Have the Time

Don’t Have the

Resources

Don’t Have the

Resources

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The Rules

• Authenticity• Being Human• Transparency• Give Back

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Social Media Maturity

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Knowing What You Need

How to Set Yourself Up for Success in Social Media Using POST Methodology

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Three Social Media “Must Haves”

1. Social Media Monitoring

2. Social Media Policy

3. Social Media Plan

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Your Social Media Plan: POST Methodology

• P – Who?• O – What?• S – How? When?• T – What? Where?

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The Power of Community - Education

“Give a man a fish; you have fed him for today.  Teach a man to fish; and you have fed him for a lifetime”

—Author unknown

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Fishing is Good, but it’s better to Rock.

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Questions?

[email protected]

KiKi L’ItalienSr. Consultant, Technology

ManagementDelCor Technology [email protected]@kikilitalien