Social Media Inside your Businesss 061809
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Our Enterprise Social Computing Solutions are Designed with Purpose in Mind 1.866.591.6837 or Text "ELAvate" to 247365 Social Media for Business Jason Breed @JasonBreed Senior Director, Social Media Specialist June 18, 2009 Social Tools for Employee Engagement + Internal Communications
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A brief presentation at a Meetup event to expose ways to use social media internally for companies.
Transcript of Social Media Inside your Businesss 061809
Our Enterprise Social Computing Solutions are Designed with Purpose in Mind
1.866.591.6837 or Text "ELAvate" to 247365
Social Media for Business
Jason Breed
@JasonBreed
Senior Director, Social Media Specialist
June 18, 2009
Social Tools for Employee Engagement + Internal Communications
All information is proprietary and confidential. 2
Discussion Points
• Cost of Communicating
• Internal
• External
• Developing an Internal Knowledge Capture
• Human Resources
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Internal Micro-Messaging
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Business Problem: Communicating at the speed of SaaS
Benefits:
Significant increase in communication
Reduce internal email more than 60%
Instant Solutions
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External Micro-Messaging
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Business Problem: Awareness in the marketplace, thought leadership
Benefits:
Business Development
Analyst Awareness
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MOVO Mobile
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Business Problem: Personalized Communications, Crisis Communications
Benefits: Reach all employees ANYTIME,
ANYWHERE Emergency (hurricane) alerts Recruitment Enabler
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Intranet 2.0
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Business Problem: Knowledge Management, Employee Development (product/services information, sales processes)
Benefits: One location for everything Simple navigation Latest information
All information is proprietary and confidential. 7
HR - Recruiting
Challenge:To implement a cost effective and efficient employee engagement as well as talent acquisition strategy using both traditional and newer methods (e.g., social media) that will result in increased communication reaching targeted candidates within the emerging social media industry.
Solution:• Target LinkedIn Groups
• Started LinkedIn Corporate Recruiting Solution
• Replaced Monster, classifieds w/ targeted/passive approach (LinkedIn, Facebook, Craigslist, employee bonus)
• Created FB & LI corporate presence
• Created VIP Career Club (used for prospects and build database from career fairs)
• Specific Twitter strategy for HR, job announcements, etc.
Result:• Reduced headcount
• Eliminated Recruiter Fees
• Getting much higher caliber prospects!
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Business Problem: To implement a cost effective and time efficient recruitment and talent acquisition
Benefits: Attracted top talent
Reduced cost of and staff time spent in
recruitment
Reduced recruitment advertising and
agency fees
