Social Media in the Workplace - University of San...
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Young Alumni Network Webinar Social Media in the Workplace Presented by: Julia Hess USD Collections Services and Metadata Librarian Alejandra Nann USD Electronic Resources and Serials Librarian
Transcript of Social Media in the Workplace - University of San...
Young Alumni Network Webinar
Social Media in the Workplace
Presented by:
Julia Hess USD Collections Services and Metadata Librarian
Alejandra Nann USD Electronic Resources and Serials Librarian
Overview O LinkedIn O Wikis O Blogs O Twitter
O Professional networking website O 259 million users O Over 2 million discussion groups
Image: Coletivo Mamembe
Creating a personal brand O Determine your experience and strengths O Find your target audience O Create short-term and long-term goals O Be consistent O Be unique
Image: Bernard Goldbach
Join discussion groups
Stay informed
Follow university pages as a news source
Recommendations and Endorsements
Need help finding a job? USD Career Services
www.sandiego.edu/careers [email protected]
(619) 260-2270 Hughes Center 110
Wikis O First wiki software: WikiWikiWeb, 1995
O Emphasis on collaboration
How can I use wikis? O “How-to” questions O Gathering research data O In education O Small group collaboration O Organization-wide wikis
Wikis for “how-to” questions
O Good for troubleshooting problems
O Especially helpful for open source software O Credibility is less important than for other
types of research
Linux MultiMedia Studio
LexisNexis
WikiHow
Generating research data with wikis
Generating research data with wikis
Educational uses for wikis O Many learning management systems have
wiki functionality
O “50 Ways to Use Wikis for a More Collaborative and Interactive Classroom”
O Alternative to learning management systems
Wikispaces
Wikis for collaboration O Convenient for long-term projects
O Central storage for documents and ideas
O Many free options
Wiki platforms O Wikidot O Wikispaces O Wikia O EditMe O Wagn O Xwiki
Wikidot subscriptions
Organization-wide wikis O Replacement for mass emails/memos O Central place for documentation O Space for tracking projects O Research on efficacy still ongoing
Organizational wiki advantages
O Different levels of authorization O Change tracking O Cut down on email clutter and travel cost
Organizational wiki disadvantages
O Buy-in O Security O Legal/privacy concerns
Blogs O Free to use O Over 152 million blogs O A new blog is created every half second
Image: Annie Mole
Blog platforms O Wordpress O Blogger/Blogspot O Weebly O Squarespace O TypePad O Medium
Types of blogs O Personal platform O News source/Announcements O Opinion/commentary O Collaborative blog/group blogging O Coursework (alternative to LMS) O Privacy settings
Blog branding O Create a domain name O Find your niche O Comment on other blogs/social media
Image: buzzfarmers
Blog features
Blogs disadvantages O May contain inaccurate information O May be biased O Commentstrolling
Image: Cali4beach
Twitter O Microblog O Mixed reputation O Most useful when used to supplement other
resources
American Chemical Society (ACS) @AmerChemSociety
Twitter: Professional organizations
San Diego Chamber of Commerce @sdchamber
Twitter: Organizations
Wall Street Journal @WSJ
Twitter: Journals
Following people Mike Cohn
@mikewcohn
Twitter at your organization Copley Library @CopleyLibrary
Twitter hashtags (#) O Twitter’s standardized vocabulary, created
by users O Create useful grouping when used well O Can aid in finding new feeds to follow
Twitter advantages O Good tool for certain types of research O Free to use/Convenient O Possible to preserve some privacy O Verification system
Verified accounts
Twitter disadvantages O Anonymity
O Encourages trolling and bullying O Credibility questions for unverified accounts
O Convenience O Easy to spread misinformation O Always verify elsewhere
Check these out too! O Academia.edu O Microsoft Sharepoint O Cloud services (Google Drive, Dropbox, etc.) O Forums O Listservs
Questions?
Resources: Wikis http://lmms.sourceforge.net/wiki/index.php/Main_Page
http://wiki.lexisnexis.com/academic/index.php?title=Main_Page
http://www.wikihow.com
https://catalogingpractices.wikispaces.com/
http://www.wikidot.com/
http://www.smartteaching.org/blog/2008/08/50-ways-to-use-wikis-for-a-more-collaborative-and-interactive-classroom
http://www.wikispaces.com/
http://blog.wikispaces.com/
Resources: Blogs http://blogs.scientificamerican.com/literally-psyched/2013/04/12/why-grad-schools-should-require-students-to-blog/ http://www.theguardian.com/higher-education-network/blog/2013/dec/13/how-to-academic-blogging-tips
http://scholarlykitchen.sspnet.org/
http://www.nytimes.com/interactive/blogs/directory.html?_r=0
http://www.insidehighered.com/blogs/gradhacker
http://www.digitaltrends.com/social-media/best-free-blogging-sites/
http://www.wpvirtuoso.com/how-many-blogs-are-on-the-internet/
http://en.wordpress.com/stats/
Resources: Personal branding http://edition.cnn.com/2009/BUSINESS/10/29/personal.brand.internet/index.html?eref=rss_tech http://university.linkedin.com/content/dam/university/global/en_US/site/pdf/TipSheet_BuildingYourBrand.pdf http://www.forbes.com/sites/dailymuse/2012/02/14/the-first-step-to-building-your-personal-brand/ http://www.huffingtonpost.com/catherine-newhouse/8-secrets-to-building-linkedin_b_4710151.html http://www.forbes.com/sites/lisaquast/2013/04/22/personal-branding-101/
Thank you! Julia Hess
[email protected] (619) 260-2336
Alejandra Nann
[email protected] (619) 260-7724
Thank you
The Young Alumni Network Programming Committee would like to extend a special vote of gratitude to our presenters Julia Hess and Alejandra Nann.
Upcoming Events 2014 USD Wine Classic Events Date: July 12, 2014 to July 13, 2014 A fundraiser to support USD student scholarships Webinar: Financial Management for Young Professionals Date: August 6, 2014 Time: 12:00 PM to 1:00 PM Hosted by the USD Alumni Association and Young Alumni Network Experiencing Shakespeare's London Date: October 1, 2014 to October 9, 2014 Hosted by the College of Arts & Sciences
