Social Media Explosion
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Life moves pretty fast. If you don't stop and look around once in a while you could miss it.” “ -Ferris Bueller’s Day Off (1986
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The slide deck for my presentation to the AAHPM Board of Directors and Exec Staff about the rapid trend of social media. Tried to put it into a historical perspective and did not spend a lot of time explaining tweets etc. Focused on the power of networks, and stuff from Clay Shirky, Malcolm Gladwell, etc. Please contact if you would like a further explanation.
Transcript of Social Media Explosion
Life moves pretty fast. If you don't stop and look around once in a while, you could miss it.” “ -Ferris Bueller’s Day Off (1986)
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Social Media Explosion
• Information asymmetry
• Democratization of information
• Mass amateurization• Social media• Social networking• Metcalfe’s Law
• Small world phenomenon
• FOAF effect• Ambient awareness• Crowdsourcing• Power-law
distribution
Scholars
Religious
Political
Business
News
MediaIndividuals
Creation
Publication
Rela
tive
Volu
me
of In
form
ation
Time
Digital Text
To find something comparable, you have to go back500 years to the printing press, the birth of mass media –
which, incidentally, is what really destroyed the old world of kings and aristocracies. Technology is shifting power away from the editors, the publishers, the establishment, the media elite. Now it’s the people who are taking
control.”
“– Rupert Murdoch
Activities that integrate technology & social interactionaround the creation of words, pictures, video and audio”“ -Wikipedia
3 out of 4 Americans use Social Media Technology-Forrester, The Growth of Social Technology Adoption
6 billion minutes per day2 billion shared items per week10 million fans per dayAverage user has 130 friends
China•1.3 billionIndia•1.2 billionUnited States•307 millionFacebook•300 million +
FOAF EffectGood Hospice
in NY? Re-posted
Asked Russ & Nate
Russ asked someone
Russ tells me
Twitter replies
Replied to requester
Pallimed
First mention on Twitter
Re-tweeted in one hour
Re-tweeted again in few minutes
Other Points
• Crowdsourcing–Wikipedia
• Power-law distribution– Amazon
Questions to Consider
• Information wants to be free• Organizing without orgs• Transparency & participation• Resource utilization• JPSM use of social media• Social media strategy• Role in teaching effective use
