Social media beginner

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Social Media Marketing The Beginners Guide

description

Social media deck in support of presentation at Huzzah! workshop in Seattle, WA

Transcript of Social media beginner

Page 1: Social media beginner

Social Media Marketing

The Beginners Guide

Page 2: Social media beginner

Facebook

• Setting up Account• Fan Page• Group

Page 3: Social media beginner

Setting up Account

Search for friendsFill out profileActivate phone numberFind people you knowControl what information you share

Page 4: Social media beginner

Fan Page

You can create a page right from the

login

Page 5: Social media beginner

GroupClick “Create a

Group” to add a new Group

Page 6: Social media beginner

Page vs. GroupFeature Facebook Page Facebook Group

Hosting a discussion Yes YesDiscussions Yes Yes

Added applications Yes No

Messaging to members Yes - through updates (not in main messaging inbox)

Yes - via a message through the group (not the group owner)

Event creation and invitation Yes Yes

Messaging to event attendeesYes - through updating fans of

original page (can't message all attendees)

Yes - through a message via the group to attendees (can specify

attending, maybe attending, and not yet replied)

Page Insights Yes No

Photos Yes (organize through albums) Yes (no organizing)

Video and Links Yes YesPromotion with ads Yes Yes

Posts by Page Group owner (you)

http://www.wappow.com/blog/facebook-page-vs-group

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