Social media and your job search
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Transcript of Social media and your job search
Social media and your Social media and your job searchjob search
Philippe GadeynePhilippe GadeyneSocial Media from strategy to implementationSocial Media from strategy to implementation
[email protected]@hotmail.com
Social MediaSocial Media
I am looking for a job, I am looking for a job,
What is social mediaWhat is social media
Why should I care?Why should I care?
Philippe Gadeyne: Social Media from strategy to implementationPhilippe Gadeyne: Social Media from strategy to implementation
What is social media?What is social media?
Social media is the leveraging of social Social media is the leveraging of social technology to maximize exposure, create technology to maximize exposure, create networking opportunities and create job networking opportunities and create job
opportunitiesopportunities
LinkedIN.comLinkedIN.com Facebook.comFacebook.com MySpace.comMySpace.com Plaxo.comPlaxo.com YouTube.comYouTube.com Meetup.comMeetup.com Twitter.comTwitter.com And many other less known niche networksAnd many other less known niche networks
Why should I care?Why should I care?
Which Social networking sites Which Social networking sites do you use to find candidates?do you use to find candidates?
95% use LinkedIN95% use LinkedIN 59% use Facebook59% use Facebook 42% use Twitter42% use Twitter 11% use MySpace11% use MySpace
Source Jobvite 2009 studySource Jobvite 2009 study
Why do you use social networksWhy do you use social networks
77% Reach passive job seekers77% Reach passive job seekers 74% Low cost74% Low cost 72% Source of hard to find skills and 72% Source of hard to find skills and
experienceexperience 72% Good way to find target candidates72% Good way to find target candidates 60% Identify potential candidates before a 60% Identify potential candidates before a
requisition opensrequisition opens
Have you successfully hired a Have you successfully hired a candidate through an online social candidate through an online social
network?network?
66% answered yes66% answered yes
What tools do you use to research What tools do you use to research candidates?candidates?
76% LinkedIN76% LinkedIN 67% Search engine67% Search engine 61% References61% References 44% Facebook44% Facebook 21% Twitter21% Twitter 10% MySpace10% MySpace
What type of candidates does your What type of candidates does your company find through referral vs company find through referral vs
social networkssocial networks
ReferralReferral Social NetworkSocial Network
Entry LevelEntry Level 76%76% 34%34%Mid Level/Manager (3-Mid Level/Manager (3-6 years)6 years) 77%77% 51%51%
Senior Level/Director Senior Level/Director (7-10)(7-10) 62%62% 43%43%
Executive/VPExecutive/VP 44%44% 27%27%
C LevelC Level 28%28% 13%13%
In what candidate source will your In what candidate source will your company invest more this year?company invest more this year?
76% Employee referrals76% Employee referrals 72% Social networks72% Social networks 64% Corporate career sites64% Corporate career sites
In what candidate source will your In what candidate source will your company invest less this year?company invest less this year?
72% Outside recruiters/search firms72% Outside recruiters/search firms 57% Job boards57% Job boards
What % of your company’s What % of your company’s vacancies are listed on job boardsvacancies are listed on job boards
57%57%
What does that mean for you?What does that mean for you?
More jobs will be filled through live and More jobs will be filled through live and online networkingonline networking
Job Boards will become more and more Job Boards will become more and more irrelevantirrelevant
Building your network with Building your network with LinkedIN, why?LinkedIN, why?
2009 Stats2009 Stats
50MM members50MM members 25MM in the US25MM in the US 11MM in Europe11MM in Europe Took I year 4 months to reach the first MM Took I year 4 months to reach the first MM
membersmembers Took 12 days to reach the last MMTook 12 days to reach the last MM
450MM page views per month450MM page views per month 560k professionals visit LI on a typical day560k professionals visit LI on a typical day 42 page view per member per week42 page view per member per week
Who is on LinkedIN?Who is on LinkedIN?
All Fortune 500 have Executives on All Fortune 500 have Executives on LinkedIn LinkedIn
Decision-Makers are on LinkedIn
• 7.8% are C level7.8% are C level• 6.5% are EVP/SVP level6.5% are EVP/SVP level• 16% are senior management16% are senior management• 18% are mid management18% are mid management
Most of your current/future professional Most of your current/future professional contacts contacts
Increasingly expected of any business Increasingly expected of any business professionalprofessional
Recruiters and employers are on LinkedIN
““If you do not like change, If you do not like change, you will like irrelevancy even less”you will like irrelevancy even less”
General Eric ShinsekiGeneral Eric Shinseki
Accept new technologies Accept new technologies Learn themLearn themUse them.Use them.
Your relevancy in the job market Your relevancy in the job market is at stakeis at stake
Philippe GadeynePhilippe Gadeyne
Social Media from strategy to implementationSocial Media from strategy to implementation
760-884-8081760-884-8081
[email protected]@hotmail.com