Smart Analytics for eRetail Industry
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Transcript of Smart Analytics for eRetail Industry
ANALYTICS &DATA MANAGEMENT
Business Overview
Attracting, converting and retaining customers in the online
retail space is the quintessential requirement of business
success and profitability.
The ability to capture and analyze transaction and profile data
helps in identifying patterns and associations. This helps in
synchronizing the eRetail site’s offerings as well as functions
with the customer’s changing preferences.
Using smart analytics to make intelligent, proactive purchase
recommendations reduces search time, improves customer
delight, and even induces impulse purchases. Apart from
maximizing the revenue per visit, this also creates empathy,
and encourages revisits and recommendations to others as
well.
Drawing from the experience gained while working with some
of the world’s largest eRetailers, and backed by alliances with
the foremost technology vendors, Datamatics offers eRetailers
’Smart Analytics‘ to find the winning edge in the highly
competitive online market.
Datamatics Work flow Chart’
Datamatics Next-Generation Solutions’
website: www.datamatics.com | email: [email protected]
Datamatics Delivers actionable information using
powerful, intuitive, and industry-leading user interfaces
for web analytics
Access to traffic, path, campaign, commerce,
segmentation and data warehousing
Access to actionable, real-time reports and dashboards
Comprehensive set of ‘out-of-the-box’ reports that can
be further tailored to suit special needs
Datamatics provides the capability to overcome the
challenges of mobile analytics thereby optimizing the
mobile marketing approach
Provide reports on devices and capabilities
Customer behavior modeling with intelligent algorithms
integrating data through customer visit, registration & and
purchase history
Predictive modeling for proactive recommendations based
on demographic information, purchase history and
purchase patterns of other customers to maximize average
revenue per visit
website: www.datamatics.com | email: @datamatics.comdprs
Contact
USASuite #40031572 Industrial RoadLivonia, MI 48150Tel: +1 (800) 717-9153Fax: +1 (734) 525 4455
UK8 The Square,Stockley Park, Uxbridge,UB11 1FWTel: +44 (208) 610 6105Fax: +44 (208) 610 6870
GermanyIm Leuschnerpark 364347 GriesheimTel : +49 (06155) 795370Fax: +49 (06155) 7953719
IndiaKnowledge Center, Street No. 17MIDC, Andheri (East)Mumbai 400 093Tel +91 (22) 6102 0000-09Fax +91 (22) 2384 3669
Datamatics’ Offerings
Analytics – Online, real-time and periodic offline
Click-stream Analytics
Mobile Analytics
Demographic Pattern Analytics
Predictive Analytics
Text Analytics
Associative Recommendations
Datamatics Advantage
PR
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K R
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DO
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XP
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PLA
TF
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Experience of working with clients
among the global Top 10
eCommerce portals
Experience of working on
relationships cumulating over
$100 mn in TCV
Successful 5+ years relationships
with leading global eCommerce
businesses
Strong alliance network for access
to best-of-breed technology and
domain expertise across multiple
industry-standard technology
platforms like Magento, ISAS, SPSS,
Quantum, Ominture, Google
Analytics, Web Trends, Cognos,
proprietory tools as well as custom
application environments &
multiple CMS tools
Technology leverage for analytics
driven eCommerce approach to
enhance customer experience
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eMarketplaces
Speciality eCommerce portals like
technology, travel, furnishings, etc
Click-and-brick business models
such as multi-brand retailers and
broadline retailers
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Integrated solutions specifically aligned with the unique demands of eCommerce businesses from intelligent blend of applications
services, business intelligence & analytics capabilities and retail domain BPO / KPO expertise.
Associated Services
Portal Management
Technology
Portal Creation
Maintenance
Migration
Upgrades
Portal Management & Enhancement
Content
Publishing
Enrichment
Language &
Translation Support
Enterprise Portals
Mobile Applications Development
Business & Entertainment Applications
Rich Media Mobile Elements
Content Creation & Enhancement
eCatalog Content Development
eCatalog Maintenance
Search Engine Optimization
Product Specifications
Imaging Services
Web/ SEO Image
Optimization
Color Correction
Retouching
Cataloging & Imaging
Background
Cleaning
Image Processing
Resizing
About DatamaticsGlobal Information Technology (IT) & Knowledge Process Outsourcing (KPO) organization
Delivers smart, next-generation business solutions
Trusted partner to several Fortune 500 companies
Capabilities built around technology, domain expertise & knowledge of business processes
Featured amongst the Global Services 100 List in 2010 & 2011
Decades of global experience having executed projects across 60 countries2
Alliances with global technology leaders such as Microsoft, IBM & EMC
Certified for ISO 9001:2008, ISO 27001:2005 & SAS 70
Global presence: U.S., UK, Germany, Switzerland, Bosnia, Australia, Singapore & India
Presence Creation & Management
Customized Social Media Portal
Development
Blogs & Micro-blogs Content Creation
Podcasting Creation & Enablement
Wikis Creation & Management
Social Media