Slide title 48 pt Slide subtitle 30 pt Global Broadband Connects America and the World:...
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Slide subtitle 30 pt
Global Broadband Connects America and the World:Infrastructure, Services and Applications
Nils RixVp Strategy & Marketing, Ericsson
This presentation contains forward looking statements. such statements are based on our current expectations and are subject to certain risks and uncertainties that could negatively affect our business. Please read our earnings reports and our most recent annual report for a better understanding of these risks and uncertainties.
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© Ericsson AB 2009 | 12-02-2009
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Fixed Mobile
Impressive mobile broadband growth
80% of Broadband subscribers are mobile in 2014
Mobile Broadband includes: CDMA2000 EV-DO, HSPA, LTE, Mobile WiMAX, TD-SCDMAFixed broadband includes: DSL, FTTx, Cable modem, Enterprise leased lines and Wireless Broadband Source: Ericsson Q4 2008
Slide title 32 pt
Text 24 pt
Bullets level 2-520 pt
›!"# $%&'()*+,-./0123456789:;<=>?@ABCDEFGHIJKLMNOPQRSTUVWXYZ[\]^_`abcdefghijklmnopqrstuvwxyz{|}~¡¢£¤¥¦§¨©ª«¬®¯°±²³´¶·¸¹º»¼½ÀÁÂÃÄÅÆÇÈËÌÍÎÏÐÑÒÓÔÕÖ×ØÙÚÛÜÝÞßàáâãäåæçèéêëìíîïðñòóôõö÷øùúûüýþÿĀāĂăąĆćĊċČĎďĐđĒĖėĘęĚěĞğĠġĢģĪīĮįİıĶķĹĺĻļĽľŁłŃńŅņŇňŌŐőŒœŔŕŖŗŘřŚśŞşŠšŢţŤťŪūŮůŰűŲųŴŵŶŷŸŹźŻżŽžƒȘșˆˇ˘˙˚˛˜˝ẀẁẃẄẅỲỳ–—‘’‚“”„†‡•…‰‹›⁄€™−≤≥fifl
© Ericsson AB 2009 | 12-02-2009
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Subscriber traffic in mobile access networks
DVB-H, Mobile WiMax, M2M and WiFi traffic not includedSource: Internal Ericsson
Mobile Voice
Mobile Handheld
Mobile PC
Mobile traffic, voice and data
Smartphones
Phones
Notebooks
Slide title 32 pt
Text 24 pt
Bullets level 2-520 pt
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© Ericsson AB 2009 | 12-02-2009
Sustained growth evolution
I ncr
ease
usa
ge
4 billion
Grow & innovate in maturing markets
Create new markets Increase subscriptions
Rev
enue
s an
d va
lue
chai
ns
subscriptions
Current markets & Products
Slide title 32 pt
Text 24 pt
Bullets level 2-520 pt
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© Ericsson AB 2009 | 12-02-2009
Connecting the pieces
100% Population Penetration Line
2020
M2M, Cars, T
elemetry
Consumer Elec.
Embedded Modules
Verticals
& Clouds
Home Automatio
n
Co
nne
ctio
ns *
arp
u
“Market Inflection”
Enterprise & Device driven“Thousands of verticals”
Communication driven“Single vertical”