Sheffield Marketing - An Overview of Our Services
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Transcript of Sheffield Marketing - An Overview of Our Services
1
Sheffield – Agency Overview
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Fast Facts
✵ What? Boutique agency specializing in narrative message development and visual storytelling
✵ Why? B2B companies struggle to convey key messages clearly, concisely and consistently
✵ Where? Chicago, Illinois, USA
✵ When? Founded 2006
✵ Who? 20 full-time employees, two sub-brands
✵ So What?
Our niche expertise and diverse capabilities uniquely
position Sheffield to help organizations gain clarity
in key moments that they can’t get elsewhere
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Our Approach
•After uncovering the narrative, you need to create compelling visual
elements that make understanding the story simple and memorable:
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Key Deliverables
•Initial Message Distribution
✵ Message Guidebooks
✵ Quick Reference Guides
✵ Executive Fluency Videos
✵ Audience-Specific Guidelines
•Message Activation Programs
✵ Whiteboard Narratives
✵ Video Case Studies
✵ Flash Narratives
✵ Art of the Elevator Speech Course
✵ Customer Testimonials
✵ Mood Videos
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Core Management Team
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Client Stories
•Here are a few examples of organizations we’ve helped to uncover and
get behind clear, compelling messages:
Articulate 5-year strategic vision
and clearly communicate to 4,000
employees to shift the culture.
Clarify and communicate the
importance of diversity and inclusion
to the firm with a compelling campaign.
Unify leadership, employees and dealers with
a core brand purpose narrative that ensures
clarity and consistency during strategic growth.
Explain to customers the value of a unique
approach to developing new technology
that addresses an important industry issue.
Uncover a core value proposition
and give leaders tools that
demonstrate how to live it everyday.