Seven Technology Trends Changing Marketing & the CMO
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18-Sep-2014 -
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Technology
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A look into the seven global trends changing marketing and the Chief Marketing Officer.
Transcript of Seven Technology Trends Changing Marketing & the CMO
66% of U.S. consumers have made a purchase as a result of an offer received by email.Channel Preference Survey, ExactTarget
75% of social media users say email is the best way for companies to communicate. Channel Preference Survey, ExactTarget
Channel Preference Survey, ExactTarget
77% of U.S. consumers prefer to receive permission-based promotional offers via email.
Channel Preference Survey, ExactTarget