CMO of the Year 2015 : Mr. Matt Fairbanks-CMO, Sophos

Star Nite Awards 2015 CMO OF THE YEAR Mr. Matt Fairbanks Chief Marketing Officer, Sophos Congratulations VARINDIA Star Nite Awards (SNA) is the DNA of the Indian ICT Channel. In its 14th edition, a total of 12,547 VARs participated in the voting procedure and their voting pattern helped us in choosing the best vendors in some 30+ categories. The event was witnessed by many distinguished bureaucrats, CEOs, CIOs, CTOs, CXOs, IT Associations and the industry honchos from across the country. Chief Market Officers (CMOs) are the key contributors to the broadening mission of marketers that include the Internet and evolving distribution models, which are profoundly changing the way consumers buy products. As CMOs are playing an increasingly larger role in technology decisions,to ensure the best balance between Brand Vision and Operational Goals. The "CMO" Awards are not just about the top marketing heads and their marketing programmes but also about their innovative approach in changing times and killer strategies that brought about raging success for their respective organization. S. Mohini Ratna Editor, VARINDIA for the success

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Transcript of CMO of the Year 2015 : Mr. Matt Fairbanks-CMO, Sophos

Star Nite Awards 2015

CMO OF THE YEAR

Mr. Matt Fairbanks

Chief Marketing Officer,

SophosCongratulations

VARINDIA Star Nite Awards (SNA) is the DNA of the Indian ICT Channel. In its 14th edition, a total of 12,547 VARs participated in the voting procedure and their voting pattern helped us in choosing the best vendors in some 30+ categories. The event was witnessed by many distinguished bureaucrats,

CEOs, CIOs, CTOs, CXOs, IT Associations and the industry honchos from across the country.

Chief Market Officers (CMOs) are the key contributors to the broadening mission of marketers that include the Internet and

evolving distribution models, which are profoundly changing the way consumers buy products. As CMOs are playing an

increasingly larger role in technology decisions,to ensure the best balance between Brand Vision and Operational Goals. The "CMO" Awards are not just about the top marketing heads and

their marketing programmes but also about their innovative approach in changing times and killer strategies that brought

about raging success for their respective organization.

S. Mohini RatnaEditor, VARINDIA

for the success