Service Drive Today 2015 Media Kit

2015 MEDIA KIT

REVISED SEPTEMBER 9, 2015

servicedrivetoday.comFor more informaon, contact Jane Howard at [email protected] or 678.221.2964


The ONLY way to effectively target xed-operations decisionmakers

Service Drive Today Reaches More Dealer Principals, Service

Managers And Fixed-Operations Directors Than Any Other News Source.

46%Service Managers,Fixed-OperationsDirectors,

Parts Managers

1% Other6% Service Techs And OtherFixed-Operations Personnel

3% OEMs/Suppliers, Media/Ad Agencies

Service Drive Today is a highly targeted medium for capturing mindshare from

xed-operations decisionmakers. With video, digital and print channels including a

daily newscast, informative website, daily and monthly e-newsletters and a monthly

magazine, we deliver more valuable best practices and news to xed-operations

specialists in more formats than any other media company. In short:

WE REACH THE MARKET YOU WANT.

ServiceDriveToday.com is an online news source reaching 49,380 dealers,GMs and xed-operations directors each day. Our daily Service Drive Todaynewscast provides the best practices, news, trends and training tips thatservice department professionals need to operate smoothly and protably.With Service Drive Today, access to the top xed-operations trainers andconsultants is just a click away.


The ONLY daily newscast for xed-operations professionals

DAILY E-NEWSLETTER


Asset Specications: Formats accepted: png, jpg, gif* Minimum le size: 20k Must supply direct link * Limited to 3 frames

Daily E-Newsletter 2015 Rates

Banner #4706x90

Banner #3300x250

Banner #2300x250

Banner #1300x250

Newscast Banner 706x90

Leaderboard 706x90Daily E-Newsletter 2015 Statistics

49,380 xed-operations professionals receive the Service Drive Today e-newsletter every day

12% average open rate

5,927 average number of impressions each day

130,394 monthly impressions

$15.52 average CPM (based on a 6x banner)

The ONLY e-newsletter delivered to 49,380 xed-operations professionals every day

Service Drive Today Daily E-Newsletter


The ONLY website delivering topical video content to 49,380 xed-operations professionals


Service Drive Magazine Readership

Mailed to more than 17,480 dealershipxed-operations professionals throughout North America

Estimated 69,920 readership with a 4x pass-along

101 state dealer associations

1,877 OEM/supplier executives

Full digital issue available at servicedrivetoday.com


The ONLY way to reach more than 17,480 dealership service department professionals every month

Service Drive Magazine Specications

Publication trim size: 10.4375” x 14.5”

Printing: Heat-set web offset

Binding: Saddle-stitched Paper stock: Gloss-coated, 36 lb.

Line screen: 120-line screen recommended

Edit page size: Full page is 70 column inches 5 columns wide: 14” deep Column width: 1 3/16” or 11 picas

DEDICATED ENEWSLETTERS


Dedicated E-Newsletters

Put your message, advertisement or white paper in front

of 49,380 xed operations personnel

NOBODY REACHES MORE FIXED-OPERATIONS PROFESSIONALSTHAN SERVICE DRIVE TODAY.

YOURCOMPANY’SMESSAGEHERE

LIMITED OFFER starng at $4,995

With any advertising buy, have your company’s spokesperson interviewed, either in our Atlantastudios or via Skype, for a Service Drive Today newscast or in Service Drive Magazine.

Newscast segments will be owned by the advertiser for push-out to stakeholders, and alsoarchived on the Service Drive Today website.


Your company featured in a Service Drive Today newscast

Joe Gumm Lee Harkins

Service Drive Today 2015 Media Kit

Documents

Transcript of Service Drive Today 2015 Media Kit