Select * from internet
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Select * from Internet
Markandey Singh
http://bit.ly/yqlagency
$ Hello!
$ whoami@markandey
I work @
Yahoo!
I am a {JavaScript}
Hacker
Advertising on web is not same as on paper.
On web, Ads Have power of HTML5.
To make great (html5 app)
Ads
shift your point of view
From Ad to data
From Ad to data
Ad is not start
Ad comes at the end and need most of
the work
What you start
with is information
and a goal
What you start
with is 1nf0rmat10nand a goal
On Webinformation is not always structured
YQL makes easy to access
unstructured data
YQLis
Yahoo! Query Language
YQLis
Yahoo! Query Languageand its not a language
of its own.
YQLis a
web service which works on SQL like syntax
YQL lets you access data from Yahoo!
YQL lets you access data from Yahoo!
& rest of web
Select {What} from {service} where {condition};
For example
select * from flickr.photos.search where
text=”Delhi" and api_key='2149834c0fb3e9e84de9c3
1d50c7a97d'
Lets start with YQL console
SELECT A TABLE
SEE QUERY HERE
OUTPUT
TAKE AWAY QUERY URL
URL Output
http://query.yahooapis.com/{query}
<xml>
</xml
{ ‘json’:’json’ }
Lets see with example
select * from flickr.photos.interestingness
Here is the code
JSON
{ “photo”: “xyzphr”, “user”: “phfhfb”}
JSON with callback
foo ({ “photo”: “xyzphr”, “user”: “phfhfb”});
This is what you get
http://bit.ly/yqlflickr
$session = curl_init($yql_query_url); curl_setopt($session, CURLOPT_RETURNTRANSFER,true); $json = curl_exec($session);
YQL With PHP
YUI().use('yql', function(Y) {
Y.YQL('select * from weather.forecast where location=90210', function(r) { //r now contains the result of the YQL Query //use the YQL Developer console to learn //what data is coming back in this object //and how that data is structured. });
});
YQL With YUI
Page Scraping
select * from html where url=“------" and
xpath=“--------”;
Delhi FM Radio
select * from html where url=“http://www.radiomirchi.com/delhi" and xpath=“…”;
URL
select * from html where url=“http://www.radiomirchi.com/delhi" and xpath=“//marquee[@id="ticker_nowplaying"]”;
XPATH
You can search currently playing song
on youtube
select * from youtube.search where query="currently playing song”
Can you think of a hack???
+
This is what You get
http://bit.ly/yqlmirchi
ChromYQLipchromy-clip
bit.ly/yqlhtml
Content Analysis with YQL
bit.ly/yqlcap
One catch with CAP
One catch with CAP
URL length is limited , so you have to switch back to POST, method on YQL.
Lets see some more hacks
Picture me
bit.ly/pikme
What else YQL can do????
You can create your own table
Read more bit.ly/yqlODT
My random hello!! table
You can store secrets on YQL
60
Twitter oauthSELECT * FROM twitter.STATUS.timeline.friendsWHERE oauth_consumer_key = '9DiJt6Faw0Dyr61tVOATA'AND oauth_consumer_secret = 'XBF9j0B2SZAOWg44QTu6fCwYy5JtivoNNpvJMs6cA'AND oauth_token = '18342542-NkgUoRinvdJVILEwCUQJ3sL2CIm2ZwzS5jjj2Lg7y'AND oauth_token_secret = 'D6ewAzsueTzQmrAJGFH0phV5zgWT88FOtcMeqW4YeI';
YQL
Local storage
oauth_token
oauth_token
oauth_consumer_key
oauth_consumer_secret
Read more here
http://bit.ly/yqloauth
Placemaker: geo this
You Can Also Access Google
Spreadsheet via YQL
You need to publish spreadsheet to the web
You need to publish spreadsheet to the web
https://docs.google.com/spreadsheet/pub?key=0AgGxPO1AxEhldFZDNzAzQldLSGp2MzVGVXdlUnIxeUE&output=html
You need to publish spreadsheet to the web
https://docs.google.com/spreadsheet/pub?key=0AgGxPO1AxEhldFZDNzAzQldLSGp2MzVGVXdlUnIxeUE&output=CSV
You need to publish spreadsheet to the web
https://docs.google.com/spreadsheet/pub?key=0AgGxPO1AxEhldFZDNzAzQldLSGp2MzVGVXdlUnIxeUE&output=CSV
select * from csv where url=’….'
Google Spreadsheetswrite-protected can have specific access.
More Hacks here
http://bit.ly/markhack
Siri vs fake
http://bit.ly/sirichrome
Reach me
twitter@markandey
http://bit.ly/yqlflickrhttp://bit.ly/yqlmirchihttp://bit.ly/yqlhtmlhttp://bit.ly/yqlcaphttp://bit.ly/pikmehttp://bit.ly/yqlODThttp://bit.ly/yqloauthhttp://bit.ly/markhackhttp://bit.ly/sirichrome