Screaming Streaming Success

Anthony Helm, Academic TechnologistDavid Kulik, Head Coach Men’s SoccerCheryl Turner Elwell, Director Academic Technology Services

Copyright Cheryl Turner Elwell, 2007This work is the intellectual property of the author. Permission is granted for this material to be shared for non-commercial, educational purposes, provided that this copyright statement appears on the reproduced materials and notice is given that the copying is by permission of the author. To disseminate otherwise or to republish requires written permission from the author.

Contact Info• Anthony Helm, Academic Technologist

ahelm@clarku.edu, 508.793.7214

• David Kulik, Head Coach Men’s Soccer dkulik@clarku.edu, 508.793.7636

• Cheryl Turner Elwell, Director of Academic Technology Services celwell@clarku.edu, 508.421.3714

4

3

2

1Introduction

History

Strategy

Challenges Forward

Change

Accessibility

Expectations

Balance

We must balance

investment with possible

benefits

Expectationsare alwayson the rise

Tools for creating rich content are

increasingly accessible

We face a changing

technology landscape

Change

Expectations

Tools

PartnershipsFinding a balance?

2006

2004

2003

2002

From then to now

Play

Overload if we

didn’t do

something

differentEnglish

Foreign

LanguagesAthletics

Web Team

Decide who will do each of these

steps

Logistics

Idea and/or

Event

Encode

Edit

Capture

Stream

Demonstration

Firewire cable

Camera/videographer

Laptop/desktopServer

Serve ViewEdit/

EncodeCapture

•Ideas•Hardware•Templates (?)•Training•CommunicationCommunication•TimeTime

•Servers•Hardware •Disk space•Bandwidth•Templates (?)•Training•CommunicationCommunication•TimeTime

ITS Non ITS

Investing

People

Exp

ertise

LOW

HIGH

Creative Technical

“Directors”

High-end editing

Content Expertise

Student workers (videographers)

Low-end editing

Producers (planning)

Systems/network planning & support

Encoder

Tool selection

Training providers

Results of our decisions/efforts

Positive Negative

Cross-platform ease

Bandwidth

Time

Visibility

Buzz

Learning

Storytelling

Innovations

Expectations

Policies

Archives

The fork in the roadWe (like most of us) were faced with a chicken and egg scenario….

– do we build the robust infrastructure first and grow based on it, or

– do we try it, see if we think there is promise, and then build the infrastructure to support the demand created.

Challenges in moving forward• Generating interest from “promising”

prospects….• More partnerships (curricular projects?)• Staffing, training• Loaner equipment• Prioritization• And finally….

Wikis

Blogs

Virtual Worlds

StreamingAudio &

Video

Podcasts

????

Twitr.com

Making 2.0 connections

Questions?