Ashiq Sofi          29165Fasial ShabirFaisal RafiqJiran  Ali

 

ROLE OF MEDIA IN PRESENT SCENARIO

ROLE OF MEDIA  IN PRESENT SCENARIO

Who Controls the Media?

Today, the majority of media companies world-wide are managed by men. While some women have advanced into media leadership, men make most of the decisions about what does and does not constitute as news. In addition, women are not moving into leadership positions in the media in numbers that reflect their numbers in society.”

Leading in a Different Language: Will Women Change the News Media?

A report by International Women's Media Foundation, 2001

                  MEDIA’S ROLE IN Our lives.

1) inform (a teacher function)2) surveillance (a watcher function).

3) service the economic system4) hold society together (act as sort of a cultural glue)5) entertain6) act as a community forum (media equivalent of town hall meeting or group discussion).7) set the agenda8) service the political system

Various  examples can be quoted.America’s war of Iraq and Afghanistan and in its policies for gulf states.  

 Media role as watchdog 

How the media, through their coverage of 9/11, legitimized the future US military attack on Afghanistan, in the United States

Legitimizing through technical devices

Legitimizing through the trauma of 9/11

The organization of the newspaperEliminating the emergence of dissentReaching consensus

The Pearl Harbor analogyNeed for a proportional responseWar as the logical outcome of the attacksCreation of fear among the population

Noble motivesFor the United StatesFor AfghanistanFor the world

Media on War and Conflict

The power of media in warfare is

formidable. It can be a mediator or

an interpreter or even a facilitator of

conflict. If only by editing away facts

that do not fit the demands of air

time or print space”

Elizabeth Rehan, Ellen Sirleaf, Women, War and Peace

How media portrays conflict storiesMedia mostly just follow events. They

don’t explain what led to those events.They concentrate on bad news. They are

problem-focused.They are often sensational and

emotional in tone.Who are the news makers? They tend to

focus on powerful people, political leaders, the rich and the famous, who live in town and cities.

They often reinforce stereotypes

Media ‘s view of women and issues

Rape is seen as an atrocity that spoils a girl/ women (for other men)

Only young, virginal girls get raped.There’s no such crime as marital rape

because of the sanctity of conjugal rightsMen are breadwinners; women are home

makers and should take care of the home and children

It’s Effects on the Audience

It is depressing for our women listeners to hear all these horrible stories of women becoming victims of sexual violence and harassment.

It can discourage women not to go out any more because they are afraid.

We also have to talk about the success-stories of women who fight against violence, whether as an individual or as a group in a rally or forum.

Only then, listeners can get the complete the picture.

Media role in conflict Areas