ROBYN THOMPSON Presentation SANE. SANE Australia StigmaWatch community suicide prevention in action...
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Transcript of ROBYN THOMPSON Presentation SANE. SANE Australia StigmaWatch community suicide prevention in action...
SANE Australia StigmaWatch community suicide prevention in action
Robyn ThompsonMedia Relations ManagerSANE Australia
February 2015
SANE Australia
• National mental health charity, advocating on behalf of, and supporting, people affected with mental illness so they lead better lives
• Suicide prevention is integral to all activities
Programs include
• Helpline - provide advice, comment and/or referral on mental illness and suicide – related issues. on the phone and online
• Online forums – offering peer support. connecting carers and people with lived experience, wherever they are
• Mindful Employer: encourage mentally healthy workplaces at work
• Suicide Prevention/Bereavement: resources and training
• StigmaWatch: a barometer of community attitudes
Mental illness is widespread: so is stigma
• Stigma stops people speaking about their concerns and asking for help
• Stigma contributes another major stress
• Stigma is a major barrier to recovery
• SANE Australia survey found almost 3 in every 4 respondents living with mental illness had experienced stigma
‘Stigma was for me the most agonising part of my disorder. It cost friendships, career opportunities, and – most importantly – my self-esteem.’
Play a powerful role in shaping attitudes towards suicide and people with mental illness
Can help to improve attitudes• Reporting accurate and positive stories
about people with mental illness • Providing an understanding of mental
illness
Can perpetuate stigma • Inaccurate or sensationalised reports• generate prejudice against mental illness
and result in self-stigma
The media
1999
2000
2001
2002
2005
Ongoing
SANE Australia establishes StigmaWatch
Australian government establishes Mindframe
Australian governmentInvites StigmaWatch to join Mindframe
StigmaWatchContinues evolving with new media
‘Good News’ reports introduced
Launch of SANE Guide to reducing stigma
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 20140
50
100
150
200
250
300
350
400
450StigmaWatch Good News
StigmaWatch reports 2002 -2014
Mindframe Media Monitoring Study 2001/02 & 2006/07*
Media reporting trends
• A review of mental illness and suicide reporting in the media* found that reports in 2006/7, compared with those in 2001/2 found the Australian media had• almost doubled it’s coverage of suicide• responsible reports increasing from 57 to 75%• reference to method had reduced substantially
*Pirkis, J et al. 2008. The Media Monitoring Project: Changes in Media Reporting of Suicideand Mental Health and Illness in Australia: 2006-07. Commonwealth of Australia
Types of stigma reported 2011-2014
Accuracy18%
Irrespon-sible23%
Privacy1%
Sensational5%
Trivialising46%
Violence6%
Unbalanced1%
2011 SANE Australia stigma survey *
58% said coverage of mental illness improved in the past two years
73% experienced stigma or discrimination because of mental illness
83% believed media coverage of Schizophrenia was ‘poor’
64% believed media coverage of Bipolar Disorder was ‘poor’
77% believed media coverage of Depression was ‘good’ or ‘fair’
Anxiety
Disord
er
Bipolar D
isord
er
Depre
ssion
Schizo
phrenia
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Media coverage by diagnosis
Good
Fair
Poor
Yes58%
No42%
Has media coverage improved?
* 400+ respondents
StigmaWatch
• Contributes to improving quality and quantity of reports and portrayals of mental illness and suicide in the media
• Empowers people living with mental illness
• Begins a ‘conversation’ with media professionals
Next steps• Developing/expanding program
• New focus on benefits of reduced stigma and positive reporting
• We need you!
• More info – www.sane.org/stigmawatch [email protected]
03 9682 5933