RFID: A RETAIL STORY...RFID: A RETAIL STORY RFID has experienced unprecedented growth in user...
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TOP BUSINESS PRESSURES (Of 110 companies surveyed) RFID ADOPTION RATES OMNICHANNEL FOCUS INVESTMENT IN TECHNOLOGY RFID HAS A PROVEN BUSINESS CASE 28% Delivering a superior customer experience 27% Pressure to enhance personalized marketing Of retailers that have adopted or piloted RFID plan to enable smart technology such as smart checkout and smart fitting rooms to improve customer engagement Of retailers plan to use RFID technology to inform a blockchain implementation RFID: A RETAIL STORY RFID has experienced unprecedented growth in user adoption, capability development and business impact within the retail industry. 110 global retail executives participated in the Kurt Salmon, Part of Accenture Strategy 2018 RFID in Retail Study and shared their insights on RFID adoption. 55 % 51 % Of RFID adopters reported an ROI of at least 5% for at least one use case 98% 2018 Adoption 34 % 73 % 92 % NORTH AMERICA GLOBAL 2014 Adoption 2016 Adoption (n=50) (n=110) TO LEARN MORE, PLEASE VISIT www.accenture.com/RFIDinRetail @AccentureStrat CONTACT THE AUTHORS Jason Sain [email protected] Andrew Wong [email protected] Copyright © 2018 Accenture. All rights reserved. This document makes descriptive reference to trademarks that may be owned by others. The use of such trademarks herein is not an assertion of ownership of such trademarks by Accenture and is not intended to represent or imply the existence of an association between Accenture and the lawful owners of such trademarks. ABOUT THE RESEARCH In February 2018, Kurt Salmon, part of Accenture Strategy partnered with McGuire Research to interview 110 retail industry executives throughout North America, Asia and Europe. Interviews were conducted online, by phone and in person during February 2018. Survey invitations were extended to select companies from six industry segments with annual company revenues over $500 million. Thirty five percent of responses came from retailers with annual revenues totaling $500M-1B, while thirty percent of responses came from those with revenues totaling $1B-5B and the final thirty-five percent of responses came from retailers with revenues greater than $5B. Forty-nine percent of responses came from companies that primarily classify themselves as department stores or general merchandise, and the remainder were apparel, specialty, fashion or accessories retailers. The results of this survey were analyzed and are reported in aggregate in this study. www.linkedin.com/company/accenture-strategy Need to improve operating profits 24% 24% Increased levels of out-of-stock PREVALENCE OF OMNICHANNEL SHOPPING EXPERIENCE Of retailers offer at least one omnichannel shopping method 85% Of retailers offer Ship from Store capabilities 51% RFID IMPACT ON THE OMNICHANNEL EXPERIENCE Of retailers who have adopted or piloted RFID offer a BOPUS capability 72% Of retailers who have adopted or piloted RFID offer Ship from Store 67% Of retailers who have not adopted or piloted RFID offer a BOPUS capability 26% Of retailers who have not adopted or piloted RFID offer Ship from Store 15% 2018 ADOPTION 69 % POTENTIAL OPPORTUNITIES FOR RFID Of Ship from Store orders are split between multiple stores 31%
Transcript of RFID: A RETAIL STORY...RFID: A RETAIL STORY RFID has experienced unprecedented growth in user...
TOP BUSINESS PRESSURES (Of 110 companies surveyed)
RFID ADOPTION RATES
OMNICHANNEL FOCUS
INVESTMENT IN TECHNOLOGY
RFID HAS A PROVEN BUSINESS CASE
28% Delivering a
superior customer experience
27% Pressure to enhance
personalized marketing
Of retailers that haveadopted or pilotedRFID plan to enablesmart technologysuch as smartcheckout and smartfitting rooms toimprove customerengagement
Of retailers plan to use RFID technology to inform a blockchain implementation
RFID: A RETAIL STORY
RFID has experienced unprecedented growth in user adoption, capability development and business impact within the retail industry. 110 global retail executives participated in the Kurt Salmon, Part of Accenture Strategy 2018 RFID in Retail Study and shared their insights on RFID adoption.
55% 51%
Of RFID adopters reported an ROI of at least
5% for at least one use case
98%
2018 Adoption
34%
73%
92%
NORTH AMERICA
GLOBAL
2014 Adoption
2016 Adoption
(n=50)
(n=110)
TO LEARN MORE, PLEASE VISIT www.accenture.com/RFIDinRetail
@AccentureStrat
CONTACT THE AUTHORS
Jason [email protected]
Andrew [email protected]
Copyright © 2018 Accenture. All rights reserved.
This document makes descriptive reference to trademarks that may be owned by others. The use of such trademarks herein is not an assertion of ownership of such trademarks by Accenture and is not intended to represent or imply the existence of an association between Accenture and the lawful owners of such trademarks.
ABOUT THE RESEARCHIn February 2018, Kurt Salmon, part of Accenture Strategy partnered with McGuire Research to interview 110 retail industry executives throughout North America, Asia and Europe. Interviews were conducted online, by phone and in person during February 2018. Survey invitations were extended to select companies from six industry segments with annual company revenues over $500 million. Thirty five percent of responses came from retailers with annualrevenues totaling $500M-1B, while thirty percent of responses came from those with revenues totaling $1B-5B and the final thirty-five percent of responses came from retailers with revenues greater than $5B. Forty-nine percent of responses came from companies that primarily classify themselves as department stores or generalmerchandise, and the remainder were apparel, specialty, fashion or accessories retailers. The results of this survey were analyzed and are reported in aggregate in this study.
www.linkedin.com/company/accenture-strategy
Need to improve operating profits
24% 24% Increased levels of
out-of-stock
PREVALENCE OF OMNICHANNELSHOPPING EXPERIENCE
Of retailers offer at least one omnichannel shopping method
85% Of retailers offer Ship from Store capabilities
51%
RFID IMPACT ON THE OMNICHANNEL EXPERIENCE
Of retailers who have adopted or piloted RFID offer a BOPUS capability
72%
Of retailers who have adopted or piloted RFID offer Ship from Store
67%
Of retailers who have not adopted or piloted RFID offer a BOPUS capability
26%
Of retailers who have not adopted or piloted RFID offer Ship from Store
15%
2018 ADOPTION
69%
POTENTIAL OPPORTUNITIES FOR RFID
Of Ship from Storeorders are split between multiple stores
31%
