Review mining aps2014 berlin

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Tom LeClerc's talk at App Promotion Summit Berlin 2014: REVIEW MINING: THE APP STORE OPTIMIZER’S SECRET WEAPON An Overview Of The Value Of Review Mining What Review Mining Tools You Have At Your Disposal Using Reviews To Generate Keywords And Understand Your Users

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re•view′min•ing /rɪˈvjuːˈmaɪnɪŋ/ (noun)

Definition:Analyzing qualitative data from app store reviews, with a view to increasing an app’s visibility or quality.

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re•view′min•ing /rɪˈvjuːˈmaɪnɪŋ/ (noun)

Definition:Analyzing qualitative data from app store reviews, with a view to increasing an app’s visibility or quality.

LISTEN TO USERS

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● Reviews can be incredibly valuable

● All the top apps consider reviews

● There is a good option, regardless of the size of app

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THANK YOU