Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions
description
Transcript of Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions
![Page 1: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/1.jpg)
Research Assistance Interactions: Exploration of Users’ Motivation
and Perceptions
Stephanie Alexander – University of Southern CaliforniaAlison Graber – University of Colorado Boulder
Alison Hicks – University of Colorado BoulderCaroline Sinkinson– University of Colorado BoulderRE
FERE
NCE
RES
EARC
H FO
RUM
![Page 2: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/2.jpg)
OVERVIEWO
VERV
IEW
Study Design
Results
Personas
Conclusions and Implications
![Page 3: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/3.jpg)
QUESTIONSST
UDY
DES
IGN
Who uses our services?
Who doesn’t?
What motivates them?
How do they perceive us?
![Page 4: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/4.jpg)
RESU
LTS:
CO
MPA
RISO
NUSERS
Used in-person services - Research Desk - Librarian Office Hours (drop-in)- Individual Consultations (by appt.)
NON-USERSHave not asked for help, either in person or online
![Page 5: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/5.jpg)
METHODOLOGYST
UDY
DES
IGN
• 25 users• 47 non-usersSurveys
• 5 with individual usersInterviews
• 1 session with non-users
Focus Group
![Page 6: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/6.jpg)
LIMITATIONSST
UDY
DES
IGN • Small data pool
• Service comparison
• Possible survey bias
![Page 7: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/7.jpg)
Com
paris
on
RESU
LTS:
CO
MPA
RISO
N
Undergraduate Graduate Staff Other
48% 48%
4%0%
74%
23%
0% 2%
RANK
18-23 24-30 31-40 40+
48%
32%
12%8%
74%
19%
6%0%
AGE
![Page 8: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/8.jpg)
Female Male
71%
29%
72%
28%
GENDER
On Campus Off Campus (Local) Off Campus (Not Local)
13%
61%
26%28%
9%
64%
RESIDENTIAL STATUS
Com
paris
on
RESU
LTS:
CO
MPA
RISO
N
![Page 9: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/9.jpg)
n/a
Very Negative
Negative
Neither Negative or Positive
Positive
Very Positive
0%
0%
8%
44%
48%
2%
4%
11%
44%
38%
PREVIOUS LIBRARY EXPERIENCENon-Users Users
RESU
LTS:
CO
MPA
RISO
N
![Page 10: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/10.jpg)
SERVICE AWARENESS: PeopleRE
SULT
S: U
SERS
![Page 11: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/11.jpg)
RESU
LTS:
USE
RS
Other
Format citations
Form research question
Find known item
Find full text
Keywords
Find background info
Where to search
12%
12%
36%
52%
52%
68%
68%
80%
EXPECTATIONS
![Page 12: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/12.jpg)
Not satisfied
Somewhat satisfied
Neither Satisfied or Unsatisfied
Satisfied
Very satisfied
0%
0%
4%
24%
72%
SATISFACTIONRE
SULT
S: U
SERS
![Page 13: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/13.jpg)
Strongly disagree
Disagree
Neither agree nor disagree
Agree
Strongly agree
0%
0%
0%
36%
64%
WILL USE SERVICE AGAIN
No
Yes
0%
100%
WILL RECOMMEND TO FRIENDSRESU
LTS:
USE
RS
![Page 14: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/14.jpg)
WHAT SURPRISED USERS?RE
SULT
S: U
SERS
![Page 15: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/15.jpg)
Other
Parents or Family
Friends
Residential Advisor
Librarians at Librarian Office Hours
Writing Center Consultant
Academic Advisors
Teaching Assistants
Faculty
Librarians at Research Desk
OTH
ERIN
FORM
ALFO
RMAL
4%
32%
68%
4%
12%
20%
36%
44%
52%
56%
OTHER HELP SOURCESRE
SULT
S: U
SERS
![Page 16: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/16.jpg)
Other
No research assignments
Ask someone else
Too busy
Not aware of services
Google/Web good enough
I don't need help
6%
6%
9%
11%
11%
26%
32%
REASONS FOR NON-USERE
SULT
S: N
ON
-USE
RS
![Page 17: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/17.jpg)
PERSONAS
WHAT ARE THEY?Based on user dataFictionalized aggregates of potential users
WHY USE THEM?Personal empathy between designer and userHelp focus needs and goals on the user
(Lage, Losoff, & Maness, 2011)
PERS
ON
AS
![Page 18: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/18.jpg)
Newbie NICK
“I guess I was surprised how much the librarian actually cared about my subject.”
Age: 19 years old
Rank: Freshman
Familiarity with campus: I live in the dorms, and drop by the library every few weeks.
Research Behaviors: I’ve used Google and other online resources. I had a research paper due and I didn’t know how to find peer-reviewed articles.
PERS
ON
AS: U
SER
![Page 19: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/19.jpg)
Timely TAYLOR
“I tried to do some of my own research with JSTOR and I wasn’t finding things. I want to find out what I was doing wrong.”
Age: 24 years old
Rank: Masters student
Familiarity with campus: I attended CU as an undergrad so I know my way around.
Research Behaviors: I didn’t have any problems in the past finding what I needed in the library. I seek help when I need it.
PERS
ON
AS: U
SER
![Page 20: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/20.jpg)
Organized OLIVER
“I contacted the librarian just to get some baseline knowledge again to kind of get me started.”
Age: 30 years old
Rank: Doctoral student
Familiarity with campus: I am new on campus and in town
Research Behaviors: I felt able to use the library at my previous university. Unlike my peers, I like to be prepared for projects and don’t have problems asking for help.
PERS
ON
AS: U
SER
![Page 21: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/21.jpg)
No Need NAOMI
“If it is just class content, I’m going to be asking everyone in the class or looking it up online before I bother anyone.”
Age: 21 years old
Rank: Junior
Familiarity with campus: I study in the Business Library a lot.
Research Behaviors: I have used books from the Business Library, but mostly I use Google.
PERS
ON
AS: N
ON
-USE
R
![Page 22: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/22.jpg)
Other Options OLGA
“PhDs are a lot about networking with many different people across the university… it teaches you to make use of a lot of different resources.”
Age: 27 years old
Rank: Doctoral student
Familiarity with campus: I have been here a few years and know my way around campus.
Research Behaviors: The CU Libraries have helped me get specialized maps and resources but they don’t really have the expertise to help me with my research.
PERS
ON
AS: N
ON
-USE
R
![Page 23: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/23.jpg)
LESSONS LEARNED
RESULTSImportance of relationshipsIndividual help-seeking behaviors People don’t understand what we do
STUDY DESIGNExpand data collectionImprove survey and interview protocolsNo one is allowed to leave!
CON
CLU
SIO
N
![Page 24: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/24.jpg)
IMPLICATIONS
DATA COLLECTIONContinue to collect data Focus on service differences
NEXT STEPSImprove promotion of services Use personas to reconfigure services
CON
CLU
SIO
N
![Page 25: Research Assistance Interactions : Exploration of Users ’ Motivation and Perceptions](https://reader036.fdocuments.us/reader036/viewer/2022062315/56816682550346895dda27b3/html5/thumbnails/25.jpg)
THANK YOU!
CON
CLU
SIO
N
Image credits: Flickr users maysbusinessschool, rdecom, Blackhour