Research and analyse digipaks, posters, website themes

Digipaks

When researching the digipaks of Avenged Sevenfold I found that the album covers are drawn art rather than an image, therefore I will have to consider with my group what type of cover we could go for or maybe make an image look like it has been drawn. However there is so much detail included in to these albums that it would be far to difficult to try and replicate any of the avenged album covers.Although there is the logo of Avenged Sevenfold which we could maybe include or play around with to include in to our digipak.The album art is quite dull in colour yet old fashioned in its style and detail, the art really shows the fame of the band as they can afford to have brilliant artwork on the front of their albums. The image is of a skeleton king which also include the logo as the skeleton has the large wings, this links with the genre again as it is signifying death.

PostersHere there is a poster of Avenged Sevenfold in the popular rock magazine Kerrang! As the poster is in a magazine buyer will get this poster for free. This benefits both the magazine and the band because if fans of the band purposefully buy the magazine for the poster then the magazine will benefit and on the flip side if the magazine buyer sees this poster they will check the c=band out to see if they are any good because Kerrang! Is well known form its reliable coverage of the rock/metal industry.

Here there is a basic Avenged Sevenfold poster which is the logo for the band, this is a popular poster because of the recognition to the band. Everyone who knows Avenged Sevenfold will think of the logo instantly and this therefore makes the poster a basic and good poster to have.

This poster stands out straight away because of the bright blue colour smoke coming out of the skulls mouth, again the skull is used as this is the logo/mascot for the band. The poster is for the single nightmare, which is the song my group will be doing therefore we may take some ideas from this poster such as the skull figure because this is how Avenged represent themselves in every video and image produced by them .

Website themes

The opening webpage to the official site has a large image of the band logo therefore the fans can easily identify that it is the official page for the band. There is an icon to log into Facebook and share the website, therefore the band have joined with one of the biggest social networking sites in the world just to share their page, this promotes the band even further, attracting more fans all of the time especially because their target audience are teenagers and young adults. Teenagers and young adults are known for always using the internet therefore having connections with Facebook and websites really attracts a bigger audience as they ease of access is becoming increasingly easier because of developments in technology such as smart phones, tablets and laptops.

The official band website offers merchandise such as T-shirts with the bands art on, this will be a well trusted site because it is the official website they have to be reliable because this is where all of the fans will come to buy merchandise and the money will go straight to the band.The website also includes interviews with the band members so fans can stay in the know with all the latest news straight from the band members mouth.