Research

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David Kamerer, PhD, APR

description

Research background, approaches to research on Twitter

Transcript of Research

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David Kamerer,PhD, APR

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BA, IowaMA, Kansas State

PhD, IndianaAPR

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 “A Comparison of Collegiate and Commercial Online Newspapers,” with

Bonnie Bressers and Ron Johnson. College Media Review, Fall 1998. 

“An Investigation of Reader Preference for Electronic Newspapers,” With Jennifer Mueller as first author. Newspaper Research Journal, Vol. 16, No.

3, pp. 2-13 (Summer, 1995).  

“Patterns of Use, Exposure in a Paper's Audiotex System” With Lori Bergen as second author. Newspaper Research Journal, Vol. 16, No. 1, pp.

48-59 (Winter, 1995).  

“Information Gathering Styles in an Interactive Environment: the Influence of Computer Literacy and Technology Use” With Barton K.

Wilcox. In Educational Multimedia and Hypermedia Annual, 1994. 

“Factors Mediating Repeat viewing of Television Programs” Southwestern Mass Communication Journal, Vol. 7, No. 1, pp. 73-87 (Spring/Summer

1991).  

“Profiling the Video Disc Adopter: An Exploratory Study,” Southwestern Mass Communication Journal, Vol. 6, No. 2, pp. 64-74 (Fall/Winter 1990).

 “A Quantitative Approach to Resolving Comparative Hearings”

Southwestern Mass Communication Journal, Vol. 6, No. 1, pp. 24-33 (Spring/Summer 1990).

 

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Research in support of:

ManufacturingEnvision Conference

Low Vision RehabilitationPublic Education

“Accessibility of Daily Online Newspapers”

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“Assessment of foster care and adoption in Kansas”

sponsored by Kansas Department of Social and Rehabilitation Services and

managed by Kansas Children’s Service League. Consultant to Greteman Group

(2004).

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PRNeededHere.comDavidKamerer.com/Spoonful

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What are you doing?

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Grammys

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Earthquake:http://tinyurl.com/5loszq

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Text-based140 character limit

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Open APINo financial model

Competition

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Social networks that matter: Twitter under the microscope by Bernardo A. Huberman,

Daniel M. Romero, and Fang Wu First Monday, Volume 14, Number 1 -5 January

2009 http://tinyurl.com/bk4827

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In 140 characters or less:Developing, maintaining, and

dissolving relationships through microblogging

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In 140 characters or less:Developing, maintaining, and

dissolving relationships through microblogging

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Leveraging interviews from “Twitter Friends”

Focus groups at “Tweetups”Survey overlay with larger

sample

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Election nightInauguration Day

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Building relationshipsElevating the brand

Selling

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Most followers

Most following

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Most prolific

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Most likely to reply

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Most likely to push to own website

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Most likely to push to other website

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http://twitter.com/amazondealshttp://twitter.com/digital_nomads

http://twitter.com/mariosundar

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Improved sampleC-level executivesInterviews/surveys

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New knowledgeTheoryApplied

Feeds teachingSupports the profession

Leadership

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[email protected]/davidkamerer