Researcb audience
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![Page 1: Researcb audience](https://reader035.fdocuments.us/reader035/viewer/2022081907/5474c168b4af9fa90a8b5771/html5/thumbnails/1.jpg)
Audience
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Who are my audience? My target audience are male and female aged 16-
25. This is because this target audience is usually the audience that listen to indie/ indie-rock genre of music.
This is the link to my questionnaire: http://www.surveymonkey.com/s/LJQM7ST
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ResultsThe results from my survey have told me that: Everyone who answered my questionnaire was 16-25 years old. This is
good because that is the age of my target audience. The majority were female but there were some males, they are mostly into indie/indie-rock music. They watch music videos mostly a couple times a week and normally watch these on TV or Youtube.
The typical features they expect to see in a indie/indie-rock music video are people playing instruments such as guitars, indie clothing such as skinny jeans and slightly unusually placed things.
Story lines, things that relate to the song and colour are what appeal to them mostly in a music video.
There is a 50/50 result to whether they prefer music videos with a narrative. I think narrative videos are better due to them helping you understand the lyrics more and add meaning, these are the reasons I got from my questionnaire as well.
My results tell me that more than once location is preferred within a music video.
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Gender
Male25%
Female75%
Gender of auidence feedback
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Typical Features
Instruments50%
Unusally Placed things25%
Indie Clothing25%
Typical Features in an Indie/Indie- Rock music video
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What Music you listen to
Indie/Indie-Rock38%
R'n'B13%
Rock13%
Drum and Bass25%
Contemp13%
What music the audience listen to
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What appeals to you
Storyline33%
Colour33%
Relating to lyrics33%
What appeals to the audience in a music video
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How often you watch music videos
Every day25%
Couple times a week50%
Couple times a month25%
How often do you watch music videos
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Watching music videos
TV29%
Youtube57%
Mobile Phone14%
Where are you most likley to watch music videos
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Narrative
Yes50%
No50%
Do you prefer music videos with a narrative?
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Location
More than one location100%
Do you prefer one or more location in music videos
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Overall Within my music video I will make sure that I use
more than one location. I Will create a video with a narrative to help understand the lyrics more and add meaning. I will show indie clothing and maybe some instruments to still keep in the typical features of an indie/indie-rock music video. I will add colour and things that link to the video.