Rborn_BMD Design Challenge
Transcript of Rborn_BMD Design Challenge
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BMDDESIGN
C H A L L E N G E
R O S H E L L E B O R N
0 6 . 0 8 .2009
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THE
TOPIve thought, defined, undefined, written, sketched, listened, read, researched, viewed, reviewed, amassed,compiled, dissected and finally selected the most exciting and inspiring
TEN1-0 [in no particular order]
THINGSideas, trends, innovations, projects, and institutions
CHANGINGinspiring, challenging + revolutionizing the major issues facing
THE WORLDthe present collective circumstances, in which we live,work, grow interact, think, learn, build, move, give + consume, with a
RIGHThopeful + optimistic focus, and
NOWa sense of immediacy for what is relevant today [06.08.09], but has even greater implications for our shared future .
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TRANSPORTATION
CLIMATE CHANGE
DISEASE
EDUCATION
URBANIZATION
SUSTAINABILITY
GLOBAL RECESSION
POVERTY
THE ISSUES
HUNGER
RENEWABLE ENERGY
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MIT Professor Tom Malone predicted the internet would change
the structure of industries,resulting in the fall of large verticallyoriented companies and the emergence of a decentralized
networked economy.
Big business keeps getting bigger,and bigger,and bigger,and bigger,and bigger and bigger.
A
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SEPT 08
LATE 80sAmerican companies faltered, resulting in a global
economic recession. Huge top-down companies
proved too slow to react, too dependent on debt,
and unable to adequately control and cater to
their diversified markets.
GLOBAL ISSUE: ECONOMIC RECESSION
ACTION: FLASH FIRMS
A global economic recession has affected the entire planet, resulting in widespread job losses, poverty
and hunger. In the face of the recession and collapse of big business we are confronted with a greatopportunity to restructure the organization of industry for the new globalized and digital environment. The
decentralization of big business into distributed-information networks and Flash Firms will forever change
the way many of us live, work, interact and move.
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GLOBAL ISSUE: URBANIZATION
ACTION: 19.20.21
19.20.21 is 5 year, multi-media initiative collecting, organizing and better understanding the populations
effect regarding urban and business planning and its impact on consumers around the world. Subjectsof exploration include health, education, transportation,demographics,energy,water,economics,and culture, to
name a few. It is my personal hope is that 19.20.21 not only uncovers and quantifies the patterns of
urban environments, but provides designers, planners and policy-makers with an action plan that enhances
both individual experiences of urban environments and the environmental impact of urbanization.
The population...is ill-prepared for
life in the supercities of tomorrow.
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GLOBAL ISSUE: EDUCATION
ACTION: UNIVERSITY OF THE PEOPLE
Education empowers peoples, resulting in exponential change. The University of the People, in conjunction
with efforts to bring technology to all corners of the earth, opens the opportunity of free, equal educationto everyone on the planet.
1998
David Wiley coins the
term
The Open Courseware
Consortium forms to
advance education
through open
courseware
The Open
Courseware
Consortiumgrows to
over 200
contributing
institutions
of highereducation.
2000MIT proposes the open
courseware Project
2001
Creative Commons is
founded in Massachusetts
UNESCO
sponsors a forumand chooses
to describe their efforts
to create a universal
educational resource forall of humanity
2002 2003
MIT officially launches
in October with 500courses
2002 2008
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GLOBAL ISSUE: CLIMATE CHANGE
ACTION: SUN COME UP
Sun Come Up startles, informs, and inspires people to act now.
The Carteret Islanders are a community in the Pacific Islands that is losing their homeland due to the
effects of climate change, becoming the worlds first climate change refugees. Rising sea levels resulting
from global warming largely the fault of the modern world have flooded their islands,contaminating crops
and freshwater wells, despite the fact that the islanders live without electricity, cars or running water.
Sun Come Up is a portrayal of the people faced with the loss of their land,and by extension their identityand way of life. The film raises awareness of this critical moment in history, shedding light on new
issues of protecting human rights and culture of people displaced by the negligence and injudiciousness
of other populations. The film inspires people to take action against climate change to prevent future
transgressions. Last weekend [06.03.2009], the producers screened a short of the film [still a work in
progress] at the Media that Matters film festival.
to
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GLOBAL ISSUE: RENEWABLE ENERGY
ACTION: THE HYWIND
Wind power available in the atmosphere is much greater than current world energy consumption. The
most comprehensive study to date found the potential of wind power on land and near-shore to be 72TW, equivalent to 54,000 MToE (million tons of oil equivalent) per year, or over five times the worlds
current energy use in all forms. This weekend [06.06-07.2009] the Hywind became worlds first floating
wind turbine.
The Hywind, a collaboration between Siemens and Statoil, is 2.3 MWwind turbine that will be tested off the coast of Norway for two years, in
search of harvesting the stronger and more consistent winds at sea over
larger areas,all while out of site. The wind turbine draws on knowledge
of offshore oil and gas technologies,and combines this with current wind
power technologies used on land or near shore. In addition to testingthe current design of the pilot, Statoils goal is to reduce costs so that
floating wind power can compete in the power market.
bec
firwin
Offic
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GLOBAL ISSUE: SUSTAINABILITY
ACTION: ECOTECT
Building consume 48% of all energy,76% of all electricity,and make-up 50% of greenhouse gas emissions.
Ecotect is a building design and environmental analysis tool that covers the full range of simulationand analysis functions required to understand how a building design will operate and perform. It finally
allows designers to work easily in 3D and apply all the tools necessary for an energy efficient and
sustainable future. Ecotects allows designers to calculate sustainability data early and often in the design
process, allowing designers to make changes in the crucial early stages of the project. Ecotect takes
time, uncertainty, and cost out of the building, changing the way that arcihtects, engineers, and designersworldwide approach the design process. Ecotect will directly and positively impact the physical built
environment on a worldwide scale.
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GLOBAL ISSUE: TRANSPORTATION
ACTION: SUSTAINABLE PERSONAL MOBILITY + MOBILITY-ON-
DEMAND SYSTEMS (SPM/MoD)
As cities continue to grow at never seen before rates, populations become increasingly mobile, and theenvironment continues to be exacerbated by fossil fuel emissions, many are looking to urban planner,
policy makers, vehicle designers, transportation infrastructures and alternative energies to provide integrated
alternatives to our current predicament. There are various programs all over the world being implemented
to reduce the worlds dependence on fossil fuels and cater to population and mobility demands, including
bike sharing,automobile innovation,and high-speed rail, to name a few. SPM/MoD is significant in thatits integrated approach has the potential for immediate application in the United States,where dependence
on oil and fossil fuel emissions are the greatest and most hazardous levels.
06.06.2009 the Buckminster Fuller Institute awarded SPM/MoD, an interdisciplinary student team
represented 8 different countries from MIT, the $100,000 first prize for the 2009 Buckminster Fuller
Challenge. SPM/MoD plans to use the money towards furthering the research and implementation oftheir proposal.
C
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GLOBAL ISSUE: DISEASE
ACTION: WAKE FOREST INSTITUTE FOR REGENERATIVE
MEDICINE
Everyday 17 people in the United States die waiting to receive an organ transplant. Imagine a worldwhere there is no waiting, less uncertainty,and less diseases pervading the lives of families; a world where
no one is relegated to a group of permanently disabled, but instead people are made continually made
more able. Regenerative Medicine is on the cusp of eliminating the shortage of organs,and reducing the
risk of organ rejection. North Carolines Wake Forest Institute for Regenerative Medicine is the largest
bioengineering firm in the world.
2006
The Institute announced it had grown human
bladders in a lab,had been the first to successfully
implant the lab-grown organs in people, and
those people that received them were still healthy
5 years later.
Dr. Atala and his team have been able to shock
cells back to their pluripotent state,which means
the lab can grow complex organic structures
from a few human cells, such as skin cells,
instead of using embryonic stem cells.
2008 20
The
tissue
poten
healt
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GLOBAL ISSUE: HUNGER
ACTION: THE VERTICAL FARM PROJECT
By 2050, two thirds of us will be living in cities [see URBANIZATION]. Conservative estimates suggest
that the human population will increase by 3 billion people. An estimated 109 hectares of new land[about 20% more land than is represented by the country of Brazil] will be needed to grow enough food
to feed us, if traditional farming practices continue as they are practiced today. At present, throughout the
world, over 80% of the land that is suitable for raising crops is in use. Historically, some 15% of that
has been laid waste by poor management practices. Vertical farms offer the promise of urban renewal,
sustainable production of a safe and varied food supply year-round,and may allow for the eventual repairof ecosystems that have been damaged by reckless practices in horizontal farming.
Offers
measur
improve
and su
LDCs.
Could r
of arm
natural
as wa
agricult
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GLOBAL ISSUE: POVERTY
ACTION:ABDUL LATIF JAMEEL POVERTY ACTION LAB [J-PAL]
Over three billion people, roughly half the worlds population, live on less than two dollars a day. ThePoverty Action Lab (J-Pal) will positively impact over 100 million of these people in the next three years.
Traditional policy approaches to alleviate poverty including monetary assistance and increased trade have
not solved the problem,and in some cases,worsened it. J-PAL realizes that radical change requires taking
a step back to critically understand of the underlying systems in place in order to move ahead into the
future. J-PALs goal is to reduce poverty by ensuring that policy is based on scientific evidence. Someof the findings are surprising. Providing textbooks to students does not improve test scores or drop-outrates. Whats in a name? Emily and Greg are more employable than Lakisha and Jamal. Students less likelyto take deworming drugs if they learn about them through their social network.While others are obviousbut mayve failed to get the attention of policy makers. Women are more politically active in village councils
with a female leader. Recipients of consumer credit retain wage employment and are less impoverished.Thework being done by J-PAL not only changes the lives of millions of people, but also changes the way in
which people approach issues facing the world today.
200529 Evaluations Completed
2008
30 Million
Lives Positively Impacted
2010180 Evaluations Completed
201
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