rabota.ua for employers 2014

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2014 The most experienced job board in Ukraine Searching and recruiting of professionals Building an employer brand

description

rabota.ua - the most experienced job board in Ukraine: - 14 years on the market. We are working since 2000 European experience. Since 2006: - As a part of Grupa Pracuj Ltd – leader of online recruitment in the Central Europe - Exclusive representative of the international recruiting network The Network Individual approach: - Wide range of services and customized solution for each company Unique audience of professionals: - Innovation strategy for the integrated promotion of job ads - The largest structured database of professional CVs Expert in employer branding: - Years of research experience and a widest range of tools for employer brand communication

Transcript of rabota.ua for employers 2014

Page 1: rabota.ua for employers 2014

2014

The most experienced job board in Ukraine

• Searching and recruiting

of professionals

• Building an employer

brand

Page 2: rabota.ua for employers 2014

The most experienced job board in Ukraine

14 years on the market

The most experienced job board in Ukraine. We are working since 2000

Introduce advanced European experience and represent Ukraine in the world. Since 2006:

European experience

Individual approach

Unique audience of professionals

Expert in employer branding

Wide range of services and customized solution for each company

Innovation strategy for the integrated promotion of job ads

The largest structured database of professional CVs

Years of research experience and a widest range of tools for employer brand communication

As a part of Grupa Pracuj Ltd – leader of online recruitment in the Central Europe

Exclusive representative of the international recruiting network The Network

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Employer opportunities

Search through CV database

Job Ad’s placement and promotion jobs

Employer branding

Innovation strategy of integrated promotion of job ads to jobseekers

The widest range of tools for building company’s brand as an attractive employer

The biggest structured professional CV database

for employers

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Promotion job ads for jobseekers

Corresponding rubric and list of job ads in the company profile

Specialized career portals

E-mail notification with job ads for signed jobseekers

Job ads on Website-partners

Placing of job ads on corporate website

Placing of job ads on company’s Facebook page

Company’s Job Ad

Targeted e-mailing of company’s job ads and internship programs

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Employer branding

Professional Job Ad in corporate style of company

Company’s logo on the pages rabota.ua

Interviews with TOP managers / employees

Integration with corporate website: automatic placement company’s job ads from rabota.ua

Integration with Facebook: automatic placement company’s job ads on company’s Facebook-page

Informer of company’s Facebook-page in profile on rabota.ua

Employer Brand Research:

• Student Employer Of The Year

• Employer Brand Benchmarking research

Company profile

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Searching through CVDB

Database of professional CVs of rabota.ua

Unified format of all CV

Usability

High accuracy of a search

Manual verification of each CV

953 593 CVs on 21.07.2014

• 59% – University degree

• 18% – incomplete higher education

(supposedly students)

• More than 3000 candidates mentioned MBA in their CVs

Level of candidates’ education:

62% of CVs are published by specialists of all levels

18% of CVs belong to managers of different levels, heads of departments and TOP managers

Specialists

Managers and CEOs

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Specialized career portals

• information technologies – it.rabota.ua

• banking, investments and insurance – finance.rabota.ua

• medicine and pharmacy – pharma.rabota.ua

• marketing and advertising –marketing.rabota.ua

• students and recent graduates – student.rabota.ua

• top managers – top.rabota.ua

Appeal directly to the link of professional experts in the key areas of business.

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Attendance of rabota.ua

24% increase

unique visitors of rabota.ua in the 2nd quarter 2014 compared to the same period in 2013.

18 801 860

Comparison of the results of the 2nd quarter 2014 and 2013

4 880 941 6 048 067

0

5000000

10000000

15000000

20000000

25000000

30000000

Q1 2013 Q1 2014

Уникальные посетители Посещения

22 228 511

Сеансы Unique visitors Visits

Q2 2013 Q2 2014

16 988 947

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Activity of jobseekers

Comparison of jobseekers’ activity in the 2nd quarter of 2014 and 2013

Placement/updating CV CV views

35% increase

During the year CVDB of rabota.ua increased by 34.7%

37,5% increase

For the 2nd quarter of 2014 jobseekers viewed by 37,5% more job ads than a year ago

101 863 121 161

696 153 937 623

Q1 2013 Q1 2014

Всего резюме (на конец марта)

Новых/обновленных резюме (за квартал)

Q2 2013 Q2 2014

Total amount of Active CV (end of June)

New and updated CV (2nd quarter)

Q1 2013 Q1 2014

27 001 293

37 123 396

Q2 2013 Q2 2014

Page 12: rabota.ua for employers 2014

+380 44 379 18 28 rabota.ua /employers.rabota.ua

TOOLS FOR RECRUITMENT

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Standard and anonymous Job Ad

Anonymous Job Ad

Standard Job Ad

• Not specified the name of company

• Not appear in the list of job ads

• 28 days of publication

• Updating the date of publication - every week

• Adding to the targeted e-mailing for job seekers - 4 times

• Standard design + company’s logo

From 30 to 300 responses

depends on the categories, city, experience, level of position, etc.

Use simple, economical but effective solution for searching professionals.

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Professional Job Ads

Professional Job Ad – Ad in corporate company style

Increase the number of responses

Helps to attract responses from Seniors and Top managers

• Highlighting your job ad among the similar ones

• Developing an employer brand

• 28 days of publication

• Updating the date of publication – every week

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Hot Job Ad

Reinforced «hot» ad:

• Displaying at the beginning of your job search results

• Attracting more attention

• Adding to the targeted e-mailing for job seekers

Need to attract maximum attention to your job ad in the short term? Use the service "Hot job offer“.

The number of responses increase in 2-5 times per week

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Searching specialists through CVDB

Use the search of specialists through the CV database – get guaranteed results

Valuable candidates

Found specialists perfectly match your requirements

Saving of time

Result - a few minutes without waiting for response

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Target mailing of Job Ads Use the target mailing with a job ad or an internship program of your company.

Communication The best communication tool with working professionals

Guaranteed response

Audience Exact hit to the right audience of specialists

from appropriate specialists in just one communication

Effective solution for: • clearly referring to a dedicated audience of

specialists

• or mass communication of a job ad

Page 18: rabota.ua for employers 2014

+380 44 379 18 28 rabota.ua /employers.rabota.ua

TOOLS FOR EMPLOYER BRAND COMMUNICATION

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Company profile on rabota.ua

Personal career page on rabota.ua – the center for your company’s employer brand communications.

Attracting high-level specialists

Mini Profile Includes 2 pages: “About company” and “Job Ads”

Company Profile We create any number of pages for your company (“Job Ads”, “Success stories”, “Internship programs”

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Company’s logo on the resources of rabota.ua

Logo on the main page

Logo on the homepage of specialized career portal

Click on the logo leads applicants to the personal page of the company.

for companies with ads throughout Ukraine and different fields

For companies which look for employees of specialized field.

Promotion of employer brand

2-3 times increase of job ads views and information about the company profile

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Integration with corporate website and page of the company in Facebook

Take advantage of the new opportunities of communication with jobseekers with no additional cost

Automatic placement of company’s job ads from rabota.ua to the company website

• Automatic placement of job ads on company Facebook-page

• Informer of Facebook-page in profile on rabota.ua

Additional advertising of Job Ads

Expand the audience of potential candidates

Rapid placement of information simultaneously on all resources

Page 22: rabota.ua for employers 2014

+380 44 379 18 28 rabota.ua /employers.rabota.ua

WE LOOK FORWARD TO OUR COOPERATION!