Question 3

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WHAT HAVE YOU LEARNT FROM YOUR AUDIENCE FEEDBACK?

Transcript of Question 3

WHAT HAVE YOU LEARNT FROM YOUR AUDIENCE

FEEDBACK?

We used questionnaires to find out what our target audience wanted to see in our documentary in the research and planning stages of our documentary. From these results we were about to find out what

conventions they wanted to see the most in the documentary. From this, we felt that using questionnaires was beneficial as it let would let us know an overall opinion on our documentary, radio trailer and TV

listings double page spread.

THE DOCUMENTARY LOOKED PROFESSIONAL.

Strongly Agree Agree

Disagree Strong Disagree

We asked our sample of students whether they thought that the documentary looked professional. The results showed that people either agreed or strongly agreed. I felt that that in some areas our documentary it looked a little unprofessional, but as a whole I felt that it looked slick, the quality of the clips were high and this is what gave it a professional look. The length of time we spent editing added to the professionalism- and the questionnaire results have reflected on this. I think if we hadn’t have re-taken clips which had poor sound quality or generally weren’t up to standard then we wouldn’t have had such a successful response.

I LEARNT A LOT FROM THE DOCUMENTARY.

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Strongly Agree Agree Disagree Strongly Disagree

When we first decided on the topic of the documentary, we wanted it to be controversial and interesting enough for the audience to want to watch it past the opening 5 minutes which we created. From these statistics, it shows that we definitely chose a topic that the audience learnt from and therefore found interesting. In my opinion, I found the topic really interesting and I learnt a lot myself- even if it is something not in my forte. I am glad that we as a group were able to share what we learnt ourselves and the audience enjoyed it.

THE MUSIC POSITIVELY ADDED TO THE DOCUMENTARY.

The results show that people thought that the music did in fact add positively to the documentary. This is a good result as we felt that the soundtrack was upbeat and added some life to the documentary- something that people of our own age range (young adults) would approve of. It was a good attribute to the documentary as it reflected the audience and style of the documentary we were aiming for.

Strongly Agree Agree Disagree Strongly Disagree

THE QUALITY OF THE SOUND LEVELS WERE EXCELLENT

The feedback from this question we posed was undeniably disappointing. We had spent a lot of time manipulating the sound levels until they were all balanced, but unfortunately the final edit of our documentary –with the sound levels corrected- had corrupted and hadn’t been exported correctly. We thankfully realised this too and were able to correct it and save the correct version of our documentary.

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THE VOICEOVER WAS INFORMATIVE.

The results show a positive response, meaning that the audience found the voice over provided useful or interesting information. We as a group felt that the voiceover was one of the most important feature of our documentary and to find that the audience found it informative shows that what the narrator was speaking was fitting with the visuals. I think this made the documentary come together well.

Strongly Agree Agree Disagree Strongly Disagree

THE RADIO TRAILER EFFECTIVELY PROMOTED THE DOCUMENTARY E.G. FITTED WITH THE STYLE OF THE DOCUMENTARY

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The results from this question show that the majority strongly agree. This is great feedback as the purpose of the radio trailer was to promote our documentary which is an important aspect of gaining viewers. I think that the technique we used of using the same aspects from the documentary –for example, the same narrator, same soundtrack and audio clips.

THE RADIO TRAILER SOUNDED PROFESSIONAL.

The feedback from this question shows an even distribution between Strongly Agree and Agree. This is a good response as it gives a good impression of what the documentary is going to be like. I think that the radio trailer is of enough length to entice the audience through emotive language spoken by the narrator and the enigmatic beginning.

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THE SNIPPETS FROM THE DOCUMENTARY WERE APPROPRIATE.

It took us a long time to find the most suitable quotes from the documentary to use in the video trailer. We wanted to entice the audience straight from the beginning- so we decided to have a sort of montage of quotes which were all enigmatic – none of them gave any idea as to what the topic of the trailer was on . I think this was effective and proved appropriate as the feedback shows that most people strongly agreed.

Strongly Agree Agree Disagree Strongly Disagree

THE MAGAZINE EFFECTIVELY PROMOTED THE DOCUMENTARY E.G. FITS WITH THE STYLE OF THE OTHER MEDIA PRODUCTS.

We wanted to know if the magazine was good enough at promoting the documentary as much as the radio trailer did. These results show that ¾ of all the people asked felt that it effectively promoted the documentary. I think the colour scheme, layout and images used were suitably used which led to a striking, informative double page spread. I am not surprised that the majority agreed with this statement as I too felt that it was effectively promoting the documentary- which is a great sign, as promotion of the documentary is important.

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THE MAGAZINE IS AESTHETICALLY PLEASING AND CATCHES THE AUDIENCES ATTENTION

The outcome from this question shows that once again, ¾ of all the people quizzed felt that the magazine was aesthetically pleasing- which is a great sign that the magazine is effectively promoting the magazine. I think that the magazine main image aided in making the overall look aesthetically pleasing as time was spent editing the main image which looked very striking and effective. The fact that it was eye striking- which I think was also influenced by the bold colours used- means we have achieved our aim in promoting the documentary.

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NOTHING COULD BE IMPROVED FOR ANY OF THE THREE MEDIA PRODUCTS.

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From this feedback it shows that only 2 people from all of the people asked strongly agreed. I disagree with the 2 people- as I know that there are aspects that could be improved- such as some of the editing on the documentary and the sound levels on the radio trailer. However, these results could be even more accurate, this is because we displayed a corrupted version of our documentary- so this could alter results. There is definitely room for improvement in our three media products, which could have been sorted significantly by balancing the sound levels.

NOTES FROM THE QUESTIONNAIRE.

We asked for a little extra feedback on the questionnaire and we were met with quotes such as;

“The sound level was too different in some places!”

“It looks really professional”

“I’d carry on watching the documentary!”

“The start of the radio trailer was really effective with the use of short quotes”

“Eye catching magazine”

These are all helpful replies on our products as it lets us know what needs to be improved – the sound levels *which have already been changed since then* and also praises us for the work we have done.

IN CONCLUSION…

Gaining this audience feedback was crucial in letting us know how well we did. A massive benefit of doing this and asking the people who we did was that some were representative of the target group we were focused on for our documentary. Audience feedback is always important and has been incredibly beneficial for us as a group as we have learnt originally what the target audience wanted to see in the documentary and now, what could be improved and what we did well on. Overall we found out that we created, particularly our double page spread and radio trailer were most effective and professional, the only thing letting the documentary down was the sound levels- but that was due to a technical fault.