WHAT KIND OF MEDIA INSTITUTION WOULD DISTRIBUTE

MY HORROR FILM AND WHY?

AKA Question 3

By James Brewer

WHAT CAN MY HORROR F ILM BE BEST CLASSED AS?

Quite probably a low budged independent film, if

for no other reason than the Budget was about £20.

most of which went into travel costs. So there is no

official funding.

Also my actors are not famous and are mostly

(completely) unknown, although 3 of them are in the

process of training to become famous actors

W HO IF ANYO NE W OULD BE MOST INT EREST ED IN MY F ILM?

Probably an independent company due to the previous reasons I gave, but

also largely because the film has been directed by me, a largely (for the

moment) unknown individual with little (no) experience.

If however any company would take the risk to help out this film I would have

to say it would be Pandora Cinema.

They have a history of distributing (as the name suggests) doomsday/thriller

horror hybrids. Its most famous movie was also low budged and has still barely

broke even to this day, Donnie Darko.

Another possibility would have to be Haxan films, who are a tiny company of

about 5 frat boys in Florida, but are famous for their involvement with the Blair

Witch project, and if they were involved with a movie like that they would be

insane not to hitch onto my movie caravan.

I think rather than diminish my movies name by hooking up with Haxan films

I will o independent for distribution.

SIMILARITIES BETWEEN THEIR WORK AND MINE

The most similar movie produced by a company that could be interested in me has got to

be the Blair witch project, and I'm almost in tears at that truly horrifying realisation.

As well as shoddy camerawork in both movies, the quality fo the video’s are dismal and I

don’t blame that director having to make his own company to distribute the film.

The actors are completely unknown in both movies

However 1 stark difference between our films is that my movie uses the known terror

rather than the unknown terror technique, as I believe it is much more frightening to know

what will happen, when it will happen and knowing you can not do anything to stop it.

Another difference is that I tried to make my movie look professional, the Blair witch

project uses a handheld throughout.

HOWEVER, THEY DID HAVE SOME SUCCESS WORTH LOOKING AT

It was made with a tiny budget of £60k and multiplied that by 15 in its

opening weekend, and by the end of its UK run it made over 14 Million.

The film itself is dismal leading me to believe the only way it managed to

earn so much is via Satan coming out of retirement to cure humanity with

this film or more likely through a fantastic marketing strategy.

And it was Mischief marketing. Mischief marketing is a type of marketing

that uses highly unorthodox, frequently bold, often humorous (and

sometimes barely legal) strategies for reaching precisely targeted

prospects.

Another example of people who sue it are Ben and Jerry's ice cream.

HOW CAN I PROMOTE MY FILM?

Viral, probably Facebook, the new “in” thing for most people, I can count the number of

people I know that don’t have an account of my right hand. So you can guess the results

if I post a few snaps and make a big fuss about it with so called “LEAKED FOOTAGE” on

there.

I am expecting a call from Oprah or some other big new show any day now to discuss

my film. But while I wait I could also try some gorilla marketing techniques. Slender

man is rather famous at the moment as he appears in the online games Slender and the

arrival. The focus of this game is to find 9 pages with crudely drawn horror images of a

tall man the woods, in the woods before an evil entity eats you. So my idea would be to

post several pages of my own crudely drawn horror images on the trees surrounding

central park and lead the people further into those woods, and in the centre have a few

pages lined up to read my movies title at the end of my Page path.