Pvh2010 09-28 apollon - sme living lab experience

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Why is an SME interested in European Living Labs ? dr. ir. Piet Verhoeve

Transcript of Pvh2010 09-28 apollon - sme living lab experience

Page 1: Pvh2010 09-28 apollon - sme living lab experience

Why is an SME interested in European Living Labs ?dr. ir. Piet Verhoeve

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Overview

• The company Televic• Healthcare producs• What do we do in the living lab• Why Apollon project participation?• Experiences so far

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Televic

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Care EnvironmentSafety

Comfort

Televic Healthcare market

Organisation

Doctors

Patients NursesCommunication

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Products (anno 1956)

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Products Today

• Communication additional to the alarming

• Follow up & support nurses

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Xtramira

VideoTelephony

TeleMetering

PersonalAlarm

System +

Concept of solution & business

CoachCare

UserSocial

lifeUser

Socialcalls

HomeControl

GPHospital Home

Monitor

MedicalCare

CallCentre

Emer-gency

User Security

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A view on reality• In your living room

– Set top box, connected toyour television & broadband

Demo at living lab booth

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What do we do in the living lab ?

• Technical testing on live scale networks• Evaluating user response to the product• Validating introduction models

– What is important for different stakeholders ?– Which features & scenarios

• Real– Care organisation– Users– Home situations– Care needs

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In use in living lab Kortrijk

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User results in Kortrijk

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Why Apollon project participation?

• Initially– Evaluation in new surroundings– Validating new technical surcumstances– Exploration of new market (Finland)– Supporting local belgian academic partner– Helping belgian living lab to European level

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Experiences so far

• Two step process– Explain to living lab partner– Explain to actual customer in Helsinki

• Actually doing the tranfer – Need for more formal (tech) checklists

• New care market situation– Challenging situations to explain product– Validation of business model

• Different players, similar roles !• Example: public – private organisation

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Experiences so far

• Finnish is difficult language– Translation exercise is not easy

• Need to visit customer in Helsinki to build trust relationship (small

SME?)• Living in centre of Europe

– Direct flights, but still high threshold (time)• Organising video conferencing is tedious

– Additional facilitating role for living labs ?

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Overal conclusion so far

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Company introduction