Program Committee Program Committee UpdateUpdate

Co Chairs: Laurel Jacobs

Cherilyn Yazzie

Topics that we have Topics that we have discussed:discussed:Social Marketing CampaignsApril Partner’s Meeting Curriculum ApprovalEducational Reinforcement ItemsPortion Plate Handout CommentsEARS Committee UpdatesChild Nutrition Reauthorization

(CNR) Updates

Social MarketingSocial MarketingWe talked about the new FY11

campaigns Whole grainslean proteins We also talked about potential

incentive items for these campaigns

Social MarketingSocial MarketingWould it be possible to offer

feedback on social marketing campaign materials before they are rolled out?

Would it be possible to preorder materials if we know that we will utilize them in large quantities?

Social MarketingSocial MarketingWould it be possible for partners to

offer feedback on the type and amount of incentives that are ordered? There is concern that partners have developed lessons pertaining to incentives that then get discontinued without notice. Also, when will incentive items be reordered? Also, how can partners be notified when ordered items are out of stock? How will premium items be handled in the future to be sure that they do not crowd out room for other items?

Whole GrainsWhole GrainsCreate 5-10 fact sheets (similar to the F&V Fact

Sheets) on Whole Grains (common as well as less common – i.e. quinoa).

Create/find a pocket guide to purchasing whole grains.

Incentive Item Ideas: storage container, pasta strainer, magnets (showing a whole grain), bowl that shows a serving size (i.e. cereal), calendar that has a whole grain recipe every month, orange aprons (with ½ your grains whole message), popcorn popper.

Misc. Incentive Items: Add the ½ your grains whole message to other regular incentives (i.e. lanyards, pencils, stickers, etc.)

Lean Proteins Incentive Item Ideas: can opener,

cutting board, tongs, playing cards (shows a serving size & could have pictures of various proteins), egg timer, small scale, thermometer.

Social MarketingSocial MarketingPartners want to see more materials related to

gardening (specifically with the next F&V campaign). SNAP Participants may not know that they can buy seeds with their SNAP benefits. This could be done, if it was very high level (i.e. pointing out they can grow in containers on the patio and don’t need a full garden, etc.)

Fitness Finders http://www.fitnessfinders.net/ sells plastic charms & bracelets/necklaces/back pack tags. They have a MyPyramid pack (it will end up being less than $1 per pack), some on hydration, some on physical activity, etc. Some partners are already using these with their participants (the students LOVE them – boys, girls, any age).

Feedback on current social Feedback on current social marketing materialsmarketing materialsWhite font is hard to readGo Low kids 2010 poster was great

(interactive and the kids love it). F&V is good too, but the number of items to fill in were not as many as Go Low.

Have similar interactive activities on the FFN for kids to do at home (i.e. a smaller version of the glass they can hang on the fridge and do with their family).

Partners love the pre-orders for campaign incentives. 1) It ensures they receive some and 2) they like being notified of new items in the warehouse).

April Meeting (focus on lean April Meeting (focus on lean proteins)proteins)Hold the meeting in TucsonMaybe get a speaker from the

Cattlemen’s AssociationASU just completed a research

project on beansDoctor Martello from U of A

(identifying lean meats, food safety, etc.).

Coordinate a field trip to the Nutrition Village Farm in Tucson?

Curriculum approvalCurriculum approvalWould it be possible to create a

curriculum committee to assess curricula jointly at the state level?

Is there a list of approved curriculum available?

Why are USDA curriculum further reviewed by the state?

Educational Reinforcement Educational Reinforcement ItemsItemsIdeasIdeasMisc. Incentive Item Ideas: salad

spinners, kids aprons, stretchy book covers, stainless steel water bottles, notebooks/binders

Revising the Portion Plate Revising the Portion Plate handouthandout

InvitationInvitationYou are cordially invited to attend

our next program committee meeting in person at ADHS in Phoenix or by phone conference call

You are also invited to give us program topics that you would like us to discuss at the program committee meeting

Contact: Laurel or Cherilyn

Laurel Jacobs, MPHLaurel Jacobs, MPHEmail: jacobsl@email.arizona.eduUA Nutrition Network

Department of Nutritional Sciences P.O. Box 210038Tucson, AZ 85721

Ph: 520/621-9344Fax: 520/626-9373uanutritionnetwork.org

Cherilyn YazzieCherilyn YazzieEmail:

Cherilyn.Yazzie@navajocountyaz.gov

Navajo County Public Health Services117 East Buffalo StreetHolbrook, AZ 86025

Ph: 928/524-4750 ext. 18Fax: 928/524-4754navajocountyaz.gov