Priti K Rao Assistant Professor, Government First Grade ...

Priti K Rao Assistant Professor, Government First Grade College,

Punjalakatte

Mobile: +91 9535583800 Email: [email protected]

Educational qualification

Sl. No.

Course/Degree Institution attended

University Class obtained

Specialization (if any)

1 BBM SDM college of Business Administration

Mangalore university

First class

Marketing and human resource management

2 MBA Department of MBA, Mangalore University

Mangalore university

First class

Marketing Management

3 M.Phil Alagappa university

First class

Management

4 (Ph. D) Registered under Bharathiar University `

Bharathiar university

Management

4 Certificate course in digital marketing

Edukart and Internet mobile association of India

5 Diploma in Information and Software Management

Aptech computer Education

Qualified at SLET (UGC) in the subject management

Teaching Experience (in years) Academic: 16 years Details of Experience: two and half years in NITK (KREC)

mailto:[email protected]

13 years in SIMS At present working in Government First Grade college, DCE, Government of Karnataka from September 2017. Research Experience: 8 years Details of research work undertaken: Consultancy projects for academic aspects

Projects undertaken Research analysts in the project “Effectiveness of Over the counter services for issuing income and caste certificates- An analysis”. This project was conducted in the orders of Deputy Commissioner and district Magistrate, Dakshina Kannada. Project - Socio-economic survey for MSEZ, Mangalore. Consumer opinion for Future Group- Big Bazaar Consumer satisfaction for DKMUL

2003-2016 Workshops/ FDPs attended:

Sl. No. Workshop Title and Organization details Date/Year

1. “Prajna”- orientation program for college faculty- Ramakrishna Math 2nd September 2016

2. “Prajna”- Value orientation program- Ramakrishna Math 9th September 2014

3. SIMS faculty Development Program on “Improving the effectiveness of teaching”

30th August 2014

4. SIMS faculty Development Program on “Understanding and Mastery of self”

13th September 2014

5. SIMS faculty Development Program on “How to improve results” 21st December 2013

6. SIMS faculty Development Program on “Teaching-learning effectiveness”

1st December 2012

7. SIMS faculty Development Program on “360 degree evaluation and best practices”

9th November 2013

8. Intensive EDP on Bonding, Branding and Customer Relationship Management- A triangular approach – Centre for Executive Development, Justice K. S. Hegde Institute of Management, NMAMIT, Nitte

September 23rd 2011

9. Entrepreneurship awareness camp- Tycoon 2008, Indian Society for Technical Education, NITK chapter

27th and 28th September 2008

10. Data Crunch workshop- 01- Data analysis using sigmaplot organized jointly by Mangalore Research centre of Central Marine Fisheries Research Institute and Cranes Software International Limited, Bangalore

9th July 2008

11. Faculty Development Workshop in ICFAI National College- Economics

Jan 2005

12. Training program on export promotion organized by Kanara Chamber of commerce and industry and Visvesvaraya Industrial trade centre (Government of Karnataka centre for export promotion)

28th and 29th December 2005

13. Trainers training program on Entrepreneurship Development (KREC-STEP)

May 2003

Conferences/ Seminars attended:

Sl. No.

Conference/Seminar Title and Organization details

Date/Year Details of paper presented

1. Two days National conference in Manegma Series of conference “Reinventing opportunities in Management, IT and social sciences”

23rd and 24th March 2017

The Changing paradigms in life style marketing- A case study approach with reference to watch industry

2. National conference on “Pay India- 2017”- Emerging Tax reforms and implications, University Evening College, Mangalore University

11th March 2017

The implication and impact of Goods and Services Tax on Indian economy

3. National conference on Current Developments in Computer Science, IT & its impact on management, Social Sciences and Education

26th November 2016

The study of New age Media advertising with special reference to Rich Site Summary (RSS)

4. Two days national conference on Innovations and transformations in Banking, management, IT, education and social sciences

26th and 27th August 2016

A study on Brand management with reference to Louis Philippe Brand

5. One day National conference in Manegma Series of conference “The changing perspectives of Management, IT and social sciences in the contemporary environment

07th May 2016

A study on customer and retailer attitude with special reference to “Shri Lakshmi Agro Foods Private Limited [Udhaiyam]” Chennai, Tamilnadu

6. Two days NAAC sponsored National seminar on Curriculum Design and Development for student centric Learning

25th and 26th March 2016

Life skill education in MBA curriculum for better management in challenging environment

7. Two days NAAC sponsored National seminar on Curriculum Design and Development for student centric Learning


Role of Industry- Institute- Interaction in making of an entrepreneur

8. National Conference on Recent trends in Management, IT, Education and Social Sciences

12th December 2015

A study on marketing and sustainability- A case study approach with reference to Hindustan Unilever Ltd


12th December 2015

Innovative rethinking of Management Education: Green MBA model


12th December 2015

How service industries can transform themselves into Green Business Industries

11. National Conference on innovative practices in Management, IT, Education and Social Sciences

17th October 2015

A study on Awareness and Effectiveness of ‘Guerrilla Marketing technique’- an innovative means of advertising

12. National conference on Recent trends in Management, K.S. School of Engineering and Management, Bengaluru

28th May 2015

A conceptual study on customer adoption of IMobile App technology in ICICI bank

13. Conference of researchers in Social Sciences, Archers and Elevators Publishing house, Bangalore

1st May 2015

An analysis of Digital Marketing model- Exploring a new paradigm of Innovation

14. International conference on Latest trends and Practices in Management, Technology

28th April 2015

A study on Sustainable Manufacturing through

and Social sciences, Indian Academicians and Researchers Association, Manali

Lean manufacturing- An excogitation Paradigm

15. National Conference on New Age Banking in India: Issues and Challenges, Department of Studies and Research in Economics, Tumkur University

25th April 2015

A study on Customer Experiential Management in Banks- An Excogitation Paradigm

16. National conference in IT, Management and Social Sciences, SIMS (Manegma 2015)

23rd April 2015

A study of an Integrated Digital Marketing- A prototype Change

17. National Seminar on Entrepreneurial Strategies for Sustainable business, Karpaga Vinayaga Institute of Management, Anna University, Chennai

18th April 2015

Green Entrepreneurship: The essential link towards a green economy

18. National conference on E- Learning, E business and E Governance, SIMS

24th January 2015

A study on online business model and analysis of Flipkart.com

19. UGC sponsored National conference on Indian Banking: Managing Transformation in the Era of Globalisation and Information Technology

6th, 7th, 8th January 2015

Frauds in Modern Banking

20. National conference on Recent trends in computing and Information Technology SIMS

9th august 2014

A study on Digital Marketing- A case study with special reference to Flipkart.com

21. National conference on change and its contemporary social relevance- Department of Social work, SIMS

27th September 2014

Green Entrepreneurship-A conceptual understanding

22. National conference on Innovations and best practices in higher education institutions-, SIMS

28th June 2014

A study on team building model- A best practice strategy

23. National conference on changing trends in management, IT and social sciences- Manegma- Srinivas Institute of management studies

9th April 2014

An analysis of green products- Exploring a new innovation paradigm

24. National conference on Managing uncertainty: Strategies for surviving and thriving in turbulent markets- St Aloysius institute of management and information technology

24th march 2014

Product placement in Bollywood cinema

25. International conference on Development prospects of Indian economy organized by

March 1st and 2nd

Green Washing: A conceptual paper

STMP, New Delhi: Senate hall, University of Rajasthan, Jaipur

2014

26. Nitte International conference on Development Challenges Global Aspirations and Local realities

29th, 30th December 2012

Effectiveness of Over the counter service for issuing caste and income certificate- An analysis of e-governance initiative in D.K

27. AICTE sponsored national seminar on Emerging trends in Indian Service sector- Srinivas institute of Technology

26th, 27th April 2012

Loyalty programs in Airline industry- A Conceptual framework with special reference to JetBlue Airways

28. UGC sponsored National Conference on Information Technology and its implications on Banking sector: Challenges and prospects- Department of Post Graduate Studies in Commerce, University college, Mangalore

17th, 18th, 19th April 2012

Employee engagement for competitive advantage - A case study of YES BANK

29. National Conference on Sustainable Growth in developing economies- Challenges faced in turbulent times- Manegma, SIMS

12th April 2012

Green through upcycling approach- A conceptual framework with special reference to fashion industry

30. U.G.C sponsored national seminar on Changing dimensions of commerce and management education amidst global competition in higher education- Sacred Heart College, Madanthyar


Entrepreneurship and education- A conceptual framework with special reference to Microsoft enterprise

31. National conference on “Achieving distinctive competence through service and excellence” – Dept of Business Administration, St. Joseph Engineering College, Mangalore

22nd and 23rd March, 2012

Green manufacturing through lean manufacturing- A conceptual framework with a case study

32. National seminar on ‘social entrepreneurship and socio-economic development’ organised by poornaprajna Institute of Management


Green entrepreneurship- A conceptual framework

33. National Level conference on Business and management organised by Sahyadri College of Engineering and Management, Mangalore

18th and 19th February 2011

A study on point of purchase - advertising and selling technique

34. National conference on role of higher 19th and A paradigm shift in

Publications

education in entrepreneurship development in india Department of MBA (IB) & Department of business administration, Mangalore University

20th January 2011

nurturing entrepreneurship; challenges faced by business schools

35. UGC sponsored National seminar on Emerging trends in entrepreneurial development- Besant women’s college and NITK STEP, Mangalore

22nd January 2011

Green product : issues and challenges in food sector

36. National Level conference on MBA curriculam- the need of the hour in St. Aloysius College, Mangalore

26th October 2010

“Green Management as a part of curriculum in MBA”

37. UGC sponsored State level conference on Total Quality Management in Educational institutions with special reference to Accreditation/Re-accreditation Process- Crossland college, Brahmavara


“A study of Integrated Learning for effective management professionals”

38. UGC sponsored national level conference on HRD- role of rural colleges- Relevance of rural colleges in building human capabilities- Crossland college, Brahmavara


“Skill based management education with special reference to rural scenario”

39. National Seminar on “Managing economic recession; functional strategies revisited” Manegma, SIMS

3rd April 2009

“Medical tourism: An opportunity on a platter for India”

40. SIMS faculty Development Program on “Teaching Methodology”

26th July 2008

“Enhancing teaching methodology”

41. SIMS faculty Development Program 16th-23rd December 2006

“Business Etiquettes-relevance in International Business

42. 2 day workshop on “Emerging Management issues in the service sector”, Manegma, SIMS

23rd and 24th March 2005

“Life Insurance Companies- issues and challenges”

Sl. No. Title of the Paper Date/Year of Publication

Details of the Journal

1. A study on Brand management with reference to Louis Philippe Brand

Volume 1, Issue II, 2016 ISSN (online): 2455-5630

International Journal of Scientific Research and Modern Education (IJSRME) (www.rdmodernresearch.com)

2. A study on customer and Volume 1, issue 1, International journal of

retailer attitude with special reference to “Shri Lakshmi Agro Foods Private Limited [Udhaiyam]” Chennai, Tamilnadu

2016 ISSN (online): 2455 – 5630

scientific research and modern education (IJSRME) (www.rdmodernresearch.com)

3. Green Education Concepts & Strategies In Higher Education Model

Volume I, Issue I, 2016 ISSN (Online): 2455 – 5630

International Journal of Scientific Research and Modern Education (IJSRME) (www.rdmodernresearch.com)

4. A study on Green Packaging- A case study approach with reference to Dell Inc

Volume 2, Issue 7, July 2016, ISSN No. 2455-295X, I.F 3.606

International Educational Scientific Research Journal

5. Life skill education in MBA curriculum for better management in challenging environment

June 2016, ISSN- 2455-5630, pp 434-444, I. F 3.110

International Journal of Scientific Research and Modern Education (IJSRME)

6. Role of Industry- Institute- Interaction in making of an entrepreneur

June 2016, ISSN- 2455-5630, pp 351-361, I. F 3.110


7. A study on marketing and sustainability- A case study approach with reference to Hindustan Unilever Ltd

Volume I, Issue I, May 2016 ISSN: 2455–5630


8. How service industries can transform themselves into Green Business Industries

April 2016, Vol 5, Issue 4, pp 150-158, ISSN: 2226-8235, I. F. 3.274

International Journal of Management Sciences and Business Research (IJMSBR)

9. Strategic rethinking of management education: Green MBA model

January 2016, volume 6, Issue 1, pp 55-73, ISSN: 2249-0558, I.F. 6.269

International Journal of Management, IT and Engineering (IJMIE),

10. A study on Awareness and Effectiveness of ‘Guerrilla Marketing technique’- an innovative means of advertising

January 2016, Volume 6, Issue 1, PP. 495- 507 ISSN: 2249-0558, I.F. 6.269

International Journal of Management

11. Innovative rethinking of Management Education: Green MBA model

17th October 2015 ISBN: 978-81-929306-8-8

National Conference on innovative practices in Management, IT, Education

and Social Sciences

12. How service industries can transform themselves into Green Business Industries

17th October 2015 ISBN: 978-81-929306-8-8

National Conference on innovative practices in Management, IT, Education and Social Sciences

13. A study on Awareness and Effectiveness of ‘Guerrilla Marketing technique’- an innovative means of advertising

17th October 2015 ISBN: 978-81-929306-8-8

National Conference on innovative practices in Management, IT, Education and Social Sciences

14. A study of an Integrated Digital Marketing Framework- Theoretical model and analysis using ABCD model

Volume 5, Issue 7

(July 2015)

ISSN: 2249-0558

International Journal of Managment, IT and Engineering (IJMIE)

15. A conceptual study on customer adoption of IMobile App technology in ICICI bank

28th May 2015 ISBN: 978-93-83241-99-6

National conference on Recent trends in Management, K.S. School of Engineering and Management, Bengaluru

16. An analysis of Digital Marketing model- Exploring a new paradigm of Innovation

1st May 2015 ISSN 2348-6724

Conference of researchers in Social Sciences, Archers and Elevators Publishing house, Bangalore

17. A study of an Integrated Digital Marketing- A prototype Change

23rd April 2015 ISBN No. 978-81-929306-6-4

National conference in IT, Management and Social Sciences, SIMS (Manegma 2015)

18. A study on Sustainable Manufacturing through Lean manufacturing- An excogitation Paradigm

April- June 2015 ISSN 2394 - 9554

International Journal of Research in Science and Technology, Volume 2, Issue 2 (1)

19. Leader with Golden Heart….. Sri C.A. Raghavendra Rao

January –March 2015, ISSN 2322-0899

International journal of Research in Management and Social sciences, Volume 3, Issue 1(IV)

20. National conference on E- Learning, E business and E Governance, SIMS

24th January 2015, ISBN- 978-81-929306-4-0

A study on online business model and analysis of Flipkart.com

21. Green consumer- Segmentation and Marketing strategies: A conceptual framework

December2014, ISBN 978-93-84743-25-3

Glimpses of Consumer Behaviour towards 2020, Bonfring, Coimbatore

22. Green Entrepreneurship-A conceptual understanding

27th September 2014, ISBN No.

National conference on change and its contemporary

978-81-929306-1-9

social relevance- Department of Social work, SIMS

23. A study on Digital Marketing- A case study with special reference to Flipkart.com

9th august 2014, ISBN No. 978-81-929306-3-3

National conference on Recent trends in computing and Information Technology SIMS

24. A study on team building model- A best practice strategy

September 2014, ISBN No. 978-81-929306-2-6

National conference on Innovations and best practices in higher education institutions-, SIMS

25. Customer loyalty in Retail Banking

5th May 2014, ISSN: 2278-8271

Indian Journal of Scholarly research, Ahmedabad

26. ICT- A conceptual framework with special reference to various initiatives by Government and private organisations

May 2014

ISSN: 2320-866x

Journal of exclusive management science, Bangalore, Karnataka

27. An analysis of green products- Exploring a new innovation paradigm

9th April 2014 ISBN No. 978-81-929306-0-2

National conference on changing trends in management, IT and social sciences- Manegma- Srinivas Institute of management studies

28. Green washing: A conceptual framework- Development prospects of Indian Economy

March 2014

ISBN: 978-93-81212-62-2

Society of Technical and management Professionals , New Delhi and social sciences research centre, University of Rajasthan

29. Green through Upcycling approach- A conceptual framework with special reference to fashion industry

March 2012 ISSN

:2249-5444

Volume 2 Issue 2

“ IBR”- International Forum of Researchers students and academicians

30. A study on point of purchase- An advertising and selling technique

ISSN:- 2249-1058, volume 1, Issue 4

International journal of Marketing and technology, International journals of multidisciplinary research academy, Yamunanagar, India

31. An Empirical study of Consumer Behaviour, with special reference to Nandini Milk in the city of Mangalore

September 2008 ISSN. 0973-9203. Volume 5, No.2,

Sept. 2008. Pg. 58.

“Management trends”, Department of Business Management, Saurashtra University, Rajkot

2017-18

1. Attended a session in the National Conference on “Changing Contours of Welfare

Programmes in India: Issues and Challenges” organized by Department of Studies and

Research in Economics, Tumkuru, Karnataka held on Wednesday 29th November 2017.

Presented a paper titled “A study on CSR policy with special reference to Ramdev Food

Products Pvt. Ltd.”.

2. Participated in the Sahyadri Conclave 2018 held at Sahyadri Campus, Mangaluru on 9th

January 2018

3. Attended one day Faculty Development Programme on “Perspectives of Effective

Teaching” conducted by the IQAC, Government First Grade College for Women,

Mangalore on 28th February 2018.

4. Attended one day national conference “Manegma 2018- impact of ideas and innovation

on Management, IT and Social Sciences on March 17th 2018. Presented a paper on “A

study on the strategies adopted in the air conditioning markets with reference to Voltas

Ltd.”.

5. First class in Departmental Examination Conducted by KPSC from 11th to 13th November

2017

6. Meeting of Rover and Ranger leaders on 9th December 2017 on Scout- Guide Bhavan,

Lalbagh, Mangalore

7. Presented and Published a paper titled “A study on Work-life Integration, its relevance

and impact for millennials “ in the National conference on Connecting young India and

global market opportunities for sustainable inclusive growth, DCE, Government college

for women, Kolar held on 3rd March 2018

8. Judge for the marketing event in “Magnum fest, commerce and management fest in

Mangalore University Department of commerce on 22nd and 23rd March 2018.

Sl. No

Papers Conference ISBN number

1. A study on Work-life Integration, its relevance and impact for millennials

National conference on Connecting young

ISBN 978-93-5682-405-8

India and global market opportunities for sustainable inclusive growth, DCE, Government college for women, Kolar

2018-19

1. Completed Computer Literacy test for Karnataka Government employees

2. Participated in 35th orientation program in UGC HRDC in Kannur University, Kannur

from 7th June 2018 to 4th July 2018.

3. Attended one day Faculty Development Programme on “Derivatives decoded”

conducted by the Mangalore Institute of Technology and Engineering, Moodabidri in

association with MUCTA (R) on 3rd August 2018.

4. Successfully undergone Basic Course for Ranger Leaders conducted at Dr. V. S Acharya

District Training Centre, Udupi from 17/08/18 to 23/08/18

5. Attended the National Level Seminar on “Quality Assurance: Foundation for the future

Higher Education’ held at GFGC for Women, Holenarasipura, Hassan District on 5th

September 2018 and presented a paper “Ecocentric in Higher Education: A Case study of

Finland Education System”

6. Attended one day workshop on “Art of student Counselling for college teachers” held on

8th September 2018 at MAPS College, Mangalore in association with Mangala Alumni

Association, Mangalore university, Mangalagangothri.

7. Accompanied 27 students for the paper presentation and Presented a paper titled “A

study on fishing sector with special reference to Karnataka Fisheries Development

Corporation “ and “A study on pricing strategies with special reference to Apple Inc“ in

the ICSSR sponsored two day National conference on Corporate Social Responsibility

(CSR): Challenges and new initiatives, Mangalore University Department of Post-

Graduate Studies and Research in Commerce held on 14th and 15th September 2018

8. Attended one day State level Faculty Development Programme on “Research and

Statistical methods” conducted by the Government First Grade College, Punjalakatte

IQAC cell on 10th October 2018.

9. Organised one day State level Faculty Development Programme on “Research and

Statistical methods” conducted by the Government First Grade College, Punjalakatte

IQAC cell on 10th October 2018.

10. Judge for the marketing event in “Magma 2018, a national level inter-collegiate P G

management fest in Srinivas Univeristy on 30th October 2018.

11. Conducted an orientation program for the students of Government Pre university

college, Venur on 24th January 2019 on “Career prospects after PUC”

12. Presented a paper titled “Medical Tourism: Issues and Challenges “ in the National

conference on Tourism and Hospitality Industry in India in Moti Mahal College of Hotel

Management, Mangalore in association with IQAC held on 2nd February 2019.

13. Participated in one day workshop on “NAAC Accreditation: New methodology”

organized by IQAC of Milagres College, Mangalore on 2nd February 2019.

14. Attended one day orientation program for college faculty on the theme “Education for

inner transformation” held at Ramakrishna Math, Mangaluru on 14th February 2019.

15. Was invited as a judge for the Innovision 2019- “Youth empowerment”- A National level

P.G fest conducted on 15th February 2019

Sl. No

Papers Conference and Journals

ISBN number

1. Ecocentric in Higher Education: A Case study of Finland Education System

National Level Seminar on “Quality Assurance: Foundation for the future Higher Education’ held at GFGC for Women, Holenarasipura, Hassan District

ISBN 978-81-933447-6-7

2. A study on work-life balance to work-life integration in higher educational

Journal of Emerging Technologies and

ISSN-2349-5162

institutions Innovative Research March 2019, Volume 6, Issue 3

16. Attended Mangalore University level one day Information course held at Bharat Scouts

and guides Bhavan, Mangalore on 18th February 2019.

17. Attended Sankalp 2019: A Call to re awakening, One day National conclave on

Rejuvenating vision to transform Indian Management Education in the Global context

held on 25th February organized by the Department Business Administration of Canara

College, Mangaluru in association with Mangalore Management Association and Forum

of Business Management Teachers.

18. Participated in One day National Seminar on “Emerging Perspectives on HR, Marketing

and Finance held on 16th March 2019 in Maharani’s Women’s Commerce and

Management College, Mysuru IQAC and PG Departments of Commerce and business

Administration and presented and published a paper titled “A study on In patient

satisfaction with reference to Indiana Hospital and Heart Institute Limited, Mangalore”

ISBN 978-93-5351-746-5

19. Successfully undergone one day training on Business Veda- To learn the art and science

of Business at Taj Gateway Hotel, Mangaluru organized by JCI Mangaluru Samrat on 23rd

March 2019

20. Attended one day Internal workshop on “NAAC new methodology- An insight”

conducted by the Government First Grade College, Punjalakatte IQAC cell on 25th March

2019

21. Resource person in Srinivas University to MBA students on marketing strategies and

services marketing on 26th March 2019.

22. Resource person in “Prahar 1.0 2k19” One day state level Intercollegiate commerce and

Management fest in Government First Grade College, Uppinanagady, Puttur Taluk on 2nd

April 2019.

23. Resource person for the students of M.Com in Government First Grade College,

Vamadapadavu on 15th April 2019 on the topic “Green marketing”

2019-20

1. Attended a workshop on Choice Based Credit System in Undergraduate Degree

Programme on 7th June 2019 at Besant Evening college, Mangaluru.

2. Resource person on 12th June 2019 in Vani Independent Pre University College, Halekote,

Belthangady on the topic “Communication and Leadership”.

3. Resource person on 26th June 2019 in SDM English Medium High School (CBSC), Ujire

and SDM English Medium High School (State), Ujire on the topic Ramakrishna Math-

Swacch Manas programme.

4. Attended a workshop on CBCS system for I BBA on 6th July 2019 at Nitte First Grade

College, Nitte.

5. Resource person on 24th July 2019 in SDM English Medium High School (State), Ujire for

100 students on the topic Swacch Abhiyan programme.

6. Resource person on 24th July 2019 in SDM English Medium High School (CBSC), Ujire for

parents awareness program.

7. Completed two days intensive “Train the Trainer” Workshop at Taj Gateway, Mangaluru

on 3rd and 4th August 2019 conducted by Swastika Consultancy Workshop.

8. Attended as a delegate in International conference on “Emerging trends in Management,

Information Technology and Education” held on 16th and 17th August 2019 and

presented a research paper titled “ A study on emerging trends in regulatory framework

of higher education in India” and “ A framework for analyzing corporate accountability:

A case study approach” in Srinivas University

9. Resource person on 31st August 2019 in SDM English Medium High School (CBSC), Ujire

and SDM English Medium High School (State), Ujire on the topic Awareness Swacch

Manas programme.

10. Attended 21 days Foundation course Induction Training Programme for the Assistant

Professors of Management held in Higher Education academy, Dharwad held from

7.10.2019 to 27.10.2019.

11. Participated in the International conference on “Emerging Issues and trends in

intellectual capital and innovative management practices in the global economy” held

on 13th January 2020 in Govinda Dasa College, Surathkal, Karnataka.

12. Presented paper titled “ a study on traditional cultural expressions and intellectual

property with reference to India” in the National Seminar on Intellectual Property Rights

Research and Publications organised by IQAC, P.G Department of Commerce and

Paralegal cell held in Governement first Grade College, Bantwal on 6th February 2020.

13. Presented paper titled “A case study approach on IOT with its implications and

challenges” in the national conference on Industry 4.0- The World of Industrial

Transformation organized by IQAC and Department of Management and Commerce

Government First Grade College, Punjalakatte in association with Chamber of

Commerce, Industry and Services, Madanthya- Punjalakatte and Rotary Club of

Madanthyar held on 25th February 2020.

14. Chaired the session in the national conference on Industry 4.0- The World of Industrial

Transformation organized by IQAC and Department of Management and Commerce

Government First Grade College, Punjalakatte in association with Chamber of

Commerce, Industry and Services, Madanthya- Punjalakatte and Rotary Club of

Madanthyar held on 25th February 2020.

15. Participated in the International conference on “Green Entrepreneurship and

Sustainable Development” organized by Department of Business Administration and

Entrepreneurship Development Forum, St. Agnes College in association with JCI

Mangalore & A1 Logics, Mangalore held on 28th February 2020 in St. Agnes College,

Mangaluru

16. Presented paper titled “A study on innovation of green electric vehicle in Indian

Automobile Industry” in the two day national conference titled Entrepreneurship- A

start up initiative held in Government First Grade College and Post-Graduation Study

Centre, Kapu in association with CEDOK, Prananva Charitable Trust held on 2nd and 3rd

March 2020.

17. Was invited as a judge for the EDIFY 2020, Post Graduate level Management Fest

conducted on 3rd March 2020.

18. Participated as a discussant in the Panel discussion on “Challenges of making Students

Employable” at the Kshamata UGetin Youth Conclave 2020 held on 6th March 2020 at T.

V Raman Pai Conventional Hall, Mangaluru.

19. Completed A FDP on scientific Research Article and Publishing jointly conducted by AE

Consultancy services & EMG Group- SSM Trust on 21st April 2020

20. Participated in online awareness course “COVID-19 & An Economic Comeback”

organised by Department of Economics, Government First Grade College, Bhadravathi

on 30th April 2020.

21. Participated in online “covid-19 general awareness: online quiz” organised by Indian

Youth Red Cross Cell, Government First Grade College, Vijayapur on 2nd May 2020.

22. Have Successfully completed and Good in the qualifying exam of Three days Online

Course on “Creation of Blog / Content Management” from 03 May, 2020 to 05 May,

2020 organized by Mayas Research and Learning (OPC) Private Limited, Salem.

23. Partivipated in National Level Workshop on “Smart Research” Phase 1 organised by

IQAC, GFGC, Kanakapura from 7th to 9th May 2020.

24. Have successfully completed One day online Certificate workshop on "online -offline

marketing - skill, technique & current issues” 10 may, 2020 organised by (Trade

Exporters.com)

25. Successfully completed “ A comprehensive online course on Personnel and Stress

Management” organized by Department of Commerce CA, Erode Arts and Science

College, Erode on 13th and 14th May 2020.

26. Participated in Online Faculty Development Programme on “Basics of Research” held by

GFGC, Punjalakatte on 19th May 2020 securing 90%.

27. Participated and secured 92% in online ”Commerce E-Quiz Programme” organized by

GFGC for Women’s, Chikkamagaluru in association with Placement Cell and Department

of Commerce on 20th May 2020.

28. Successfully completed National Level One week Online FDP on “Impact of Covid-19 on

Indian economy and Industry held from 14th May to 20th May 2020 organised by Sangolli

Rayanna First Grade Constituent College by Rani Chennamma University, Belgavi.

29. Successfully Completed the following training organized by igot, Department of

Personnel and Training, Government of India on 24th and 25th May 2020

a. Respiratory Therapy for Covid-19

b. Quarantine and Isolation

c. Psychological care of patients with Covid-19

d. Personal Protective Equipment

e. Management of Covid-19 cases (SARI, ARDS & Septic shock)

f. Laboratory sample collection and testing

g. Infection prevention and control

h. ICU care and ventilation Management

i. Hand Hygiene and Social Distancing

j. Covid-19 awareness for community level workers, Kannada

k. Clinical management – Covid 19

l. Basics of Covid-19

30. Participated as a delegate in National Level Live Webinar on “Role of Teachers in

building Future Leaders” organized by B.V.V. Sangha’s Institute of Management Studies,

Vidyagiri Bagalkot on 27th May 2020.

31. Participated in a Webinar on “Navigating through Stress and anxiety during the

pandemic” organized by St. Agnes College, Mangaluru along with Mangala Alumni

Association on 28th May 2020.

32. Participated in National Webinar on “Essence of Managing time: Holistic Development

of Life” designed and executed by Special Minds along with Department of Commerce,

Mount Carmel College, Bangalore on 30th May 2020.

Sl. No

Papers Conference and Journals

ISBN number

1. An Analysis of Medical Tourism with reference to

Business Management

ISBN 978-93-88805-95-7

Indian scenario Practices- Emerging Trends- 18th May 2020

2020-21

1. Participated in online Marketing Management Quiz organized by Department of

Commerce and Management, Kodachadri Govt. First Grade College, Hosanagara,

Shivamogga district in association with IQAC on 1-6-2020

2. Participated in the National Level Webinar, "INSIGHTS INTO RESEARCH" on 04th June

2020 held by The Yenepoya Institute Of Arts, Science, Commerce & Management

3. Participated in One week National Level Online Faculty Development Programme on

“Effective Educator for professional and Institutional Excellence” held from 8th June to

13th June 2020 held by Government First Grade College, Kavoor.

4. Participated in the International Webinar, “Preparedness and Challenges of College

Teachers in the Post Covid Era” on 18-06-2020 held by Government First Grade College

for Women, Balmatta.

5. Completed National level online quiz Cornology: Corona virus Related Vocabulary

conducted by Department of English, IQAC GFGC, Sullia on 18th June 2020 securing 84%.

6. Worked as a volunteer for SSLC Examination, Government of Karnataka from 24th June

to 3rd July 2020.

7. Participated in the National Level Webinar, "MYTHS OF INDIANS ON FINANCIAL

INVESTMENT" on 25th August 2020 organised by Government First Grade College,

Vamadapadavu, Bantwal in association with Srinivas Institute of Technology, Valchil,

Mangalore.

8. Participated in the Webinar, "ICT SKILLS FOR E-CONTENT DEVELOPMENT" on 26th and

27th August 2020 organised by Government First Grade College, Kushalnagar.

9. Participated in the National Webinar on "Global Tax Challenges arising from

digitalisation" on 4th September 2020 organised by Department of Management Science

& IQAC, Yuvarajas College, Mysuruand Institute of Excellence, Vijanan Bhavan,

University of Mysuru.

10. Participated in the International Webinar on "Formulation and Implementation of

Digital Strategy" on 12th September 2020 organised by Human Capital Club of Bharati

Vidyapeeths Institute of Management Studies and Research, Navi Mumbai.

11. Successfully completed the “Virtual Classroom Management” Training programme on

26th September 2020 conducted by Edrian Global Associates and Christ University,

Bangaluru.

12. Attended two week Online Refresher Course in Social Sciences conducted from

22.10.2020 to 04.11.2020 at the UGC- Human Resource Development Centre, Guru

Nanak Dev University, Amritsar.

13. Participated in the District Level Prerana Program virtually on 8th November held by

Bharath Scouts and Guides Karnataka along with Dakshina Kannada District Association.

14. Participated and secured grade A+ in the UGC-sponsored Online Refresher Course in

Social Sciences conducted from 22.10.2020 to 04.11.2020 held by Human Resource

Development Centre, Guru Nanak Dev University, Amritsar.

15. Examiner for the Central Valuation in the Subject BBA/BBM Degree Examination of

Sept/ Oct 2020 from 5th November to 11th November 2020 held in University College,

Mangalore.

16. Participated in “One day Workshop on LMS Project: Video Preparation” held at Rotary

Golden Jubilee Hall, B.C Road on 23.11.2020 held by IQAC’s, GFGC, Bantwal and GFGC,

Siddkatte, Dakshina Kannada.

17. Attended annual committee meeting in Government Higher Primary School, Maladi on

7th December 2020 held by Bharath Scouts and Guides, Madanthyar.

Priti K Rao Assistant Professor, Government First Grade ...

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