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Transcript of Presentation1 CAMB
8/9/2019 Presentation1 CAMB
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PRESENTED TO : MR. SHANKAR SAHAI
PRESENTED BY : VIJAY PRATAP
ROLL NO : 58
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H I
´ Cambridge began operations from a singleshop in Colaba. It was started by Mr.Mohanlal Bhatia in the 70¶s when there was
no concept of a readymade garment.Cambridge has come a long way in those 45years. Among the first ones to register abrand name in the garments industry,
Cambridge is about value. A history spanning45 years with grandeur and class,Cambridge is about elegance, sincerity andpoise.
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M G M
´ Mr. Manohar Bhatia
´ Manohar has been associated withCambridge for over 30 years now and has
been instrumental in reaching the brand toits present position of strength, ablyassisted by his three brothers. Hesupervises the day to day operations atCambridge and takes a special interest in
the branding and promotional activities. Hehas also conceptualized various innovationsfor brand promotions including the firstselling of shirts through the VPP (value paidpostage) route.
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´Mr. G. M. Bhatia(administrator & legaladvisor)
´MR. Gopal has over 25 years experience inthe garments industry and has beenassociated with Cambridge for over twodecades. He has built the administrative andthe internal control backbone of thecompany. He presently advises the companyon its financing strategy and on the corporatedirection in the new economy. He is aMasters in Commerce and a LLB.
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´ Mr. Prashant Bhatia
´ Prashant leads the modern day Cambridge
and is steering it into the next level of
corporate growth and national presence. He
supervises the overall brand positioning,
sales strategy and HR functions. Prashant is
a BBA in Marketing from the University of South California and has over ten years of
experience in various industries including
marketing and retail.
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OPERAT I ONS
´ Cambridge has 35 outlets in Mumbaioperating across sq feet of retailing space,amongst the largest forany standalonebrand. The oldest and most businessgenerating outlets are in the high populationdistricts of Colaba and Andheri. Cambridge¶sdomestic presence is in Maharashtra, TamilNadu, Karnataka,Gujarat and WestBengal.There are dealers in overseasmarkets including the Middle East throughUAE, Kuwait and Bahrain
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C OLE C T I ON
´ Formal & casual shirts
´ Trousers,
´ Party & ethnic,´ Suits & denim
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COMPETITORS
´ V AN HUESEN
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C O M PANY PROF I LE
´ Manufacturer & Supp. Of Company Uniforms´ Product Category : Uniform
´ Contact Address
´ 14, Laram Cntr, S V Road, Andheri (W),City
´ Mumbai
´ Pin code 400058
´ State Maharashtra
´ Country India
´ Phone No 022 ± 56960070